Benjamin Durfee, Mba Email & Phone Number

Denver, Co, Us

United States

Lead Product Marketing for innovative autonomous controls.

Oversaw the development of new product features and customer experience for a cleantech, B2B SaaS platform. The team developed innovative features to increase product adoption and accelerate growth by over 30%. Through customer outreach and discovery I identified key roadblock and customer pain points that prevent adoption and limited product usage, turning those insight into a focused product roadmap. Utilizing agile software development to iterate and test, the team executed on the roadmap to launch customer centric solutions.Lead cross-functional teams of data science, marketing, design and engineering through clear communication and established goals that empowered the team to collaborate and bring to market first-of-its-kind offers that benefited users from small customers to large enterprise accounts.

Managed a high-performing team that streamlined marketing and brought product focus. Using competitive analysis and strategic market trend research I define go-to-market and product strategy. By identifying the critical purchasing personas and targeting their needs, I was able to grow revenue by 200% exceeding company targets. We ensured our product met the needs of the market and established the platform as a leader in the field, with strong SaaS retention and ARR.Spearheaded customer discovery to identify key pain points that drove product roadmap decisions.Initiated collaboration on market research and financial analysis to determine product value and market adoption rate, producing financial forecasts for the business unit.

Santa Barbara, California Area

Riptide's early entry into SaaS building automation allowed us the chance to share a new vision on how the systems we use in buildings should be managed. I was lucky to work with an amazing founder team and key employees to explore an evolving market and find our best route to success. Spearheading new business development, I was able to build new partners around the product and the product around their needs. Success in sales validated our market pivot towards VRF. Growing our brand recognition resulted in the company and product being acquired.

Melbourne, Australia

- Restructured business operations, executing a new model, taking the company from net loss to profitability across multiple divisions.- Responsible for all P&L in the state, oversaw business development and customer acquisition, securing new project and service contracts.- Rebuilt traditional service offering into a data-first, connected service that increased profits by 20% within one year.

Sydney, Australia

- Managed a team of ten technicians, growing the service department by 20% to over 70 clients statewide.- Introduced a new service planning operation that increased team efficiency and minor project revenue by 15%.- Pitched and closed a $1.1M building automation upgrade project, the largest Service team project in company history.

Sydney, Australia

Managed a team of technicians to successfully meet clients’ needs in over twenty sites. Grew relationships with key clients to increase revenue stream. Successfully managed and engineered projects of up to $500k to early completion and above expect margin. Lead training sessions to increase technician skills and set up processes to improve work efficiency and financial accountability.Established strong relationships with government, commercial, and large university clients through successful management of large projects with an average margin of more than 30%.

Sydney, Australia

- Designed and implemented energy optimization strategies reducing HVAC energy consumption by as much as 40%.- Strengthened relationships with government, commercial, and large university clients through successful management of large projects with an average margin of more than 30%.- Coordinated and taught engineering training sessions for service technicians.

Master Of Business Administration - Mba

Activities and Societies: Anderson Technology Group, Energy Management GroupDean's List for Academic Excellence Award

Bachelor Of Science (B.S.), Ecology And Zoology

Activities and Societies: President Ecobug Food Co-op, University Environmental Committee

Bachelor Of Engineering (B.Eng.), Mechanical Engineering, 3 Years Completed