Results-driven Director of Marketing with over sixteen years of experience in developing and executing innovative marketing strategies that drive brand growth, customer acquisition, and revenue enhancement. Adept at leading high-performing teams and managing multimillion-dollar budgets, with a proven track record in digital marketing, brand management, and market analysis. Exceptional communicator with strong analytical and organizational skills, capable of collaborating cross-functionally to ensure cohesive messaging and brand consistency. Committed to staying ahead of industry trends and leveraging emerging technologies to maintain a competitive edge. Passionate about fostering a collaborative and inclusive work environment to achieve organizational goals.

Founder of an end to end multimedia production and post production company.Conceptualize creative content for multiple platforms such as Facebook, Google, YouTube, LinkedIn, Snapchat, Instagram, TikTok, Twitter, and WordPress.Produce television shows, broadcast advertising and social content for multiple clients concurrently while meeting individual project deadlines and client asks.Direct talent and crew for broadcast television shows and commercial filming both on set and on location.Manage all production and post production crew bookings and assignments.Improved conceptual strategy, production quality, and implementation of live-streaming forTEDx Boston while producing and directing multiple locations simultaneously during filming.Streamlined company’s video and stills production into a singular project that produces content for both print and digital applications.Clientele - Panera Bread, TEDx Boston, Toast, Archer Roose, America’s Test Kitchen,Roku, PBS, Christopher Kimball’s Milk Street TV, WIN Waste Innovations

Elevated the abilities of the internal content production team from stills advertising to broadcast commercial advertising for agency clientele.Produced and Directed broadcast spots for multi-billion and multi-million dollar companies.Contributed to an annual departmental profitability of $1.6 million dollars.Created engaging project pitch decks for brands that resulted in generating new business and client growth.Collaborated remotely with clients and agency creatives on nationwide productions.Delivered storyboards, wrote copy, and developed shooting scripts boosting agency productivity.Responsible for casting commercial roles while providing feedback and suggestions to clients.Clientele - Bank of America, MLB, Planet Fitness, Party City, Cracker Barrel, Dunkin', Boar’s Head, Fireball, Frontier Communications, Smucker’s

Executed content production across platforms for advertising agencies, corporate clientele, and editorial clients.Created multiple national advertising campaigns for multi-million dollar companies.Oversaw and delivered budgetary estimates to clients for all productions.Developed a soup to nuts E-Commerce production solution for Under Armour.Contributing Founder and Head of Content Creation for “Container Stories” – a blog series still currently being published for The Container Store.Equipped Crate & Barrel with a filming system to add video content to their website.Clientele - The Container Store, The Richards Group, YUM! Brands, Under Armour, PizzaHut, Neiman Marcus, Crate & Barrel, Central Market, The Macallan, Vogue, TIME, TheDallas Morning News, Shipyard Brewing

Coordinated content management for both studio and on location productions.Advanced second shooting photography capabilities for multiple independently owned studios.Provided motion consulting to several stills based studios.Introduced industry best practices to work within multiple corporate studios: JCPenney, Pier1, Sally Beauty.Supervised and maintained all photography and lighting equipment for numerous production studios.Clientele - American Airlines, The Home Depot, Clarks, JCPenney, Sub Zero/Wolf, TraceyLocke, Sally Beauty, Walmart, Borden Dairy, Pier 1, D Magazine, Mimi’s Cafe, Mary Kay