Benjamin Gilchrist Email & Phone Number

England, United Kingdom

Birmingham, England, United Kingdom

Birmingham, United Kingdom

- Leading on internal and external promotion of legacy giving. I have provided training and resources for my colleagues across the fundraising team to increase understanding of this vital source of income for the charity. - Project managed our Make a Will Month, developing promotional materials and strategies and managing supporter stewardship journeys. - Managed relationship with external legacy administration consultant and supported with basic legacy administration, such as estimation of estate values. Responsible for managing a portfolio of estates with a value of £2.2 million. - Relaunch and promotion of in memory fundraising products, particularly tribute funds. This included creating a new suite of promotional materials and refreshing our website. This was sensitively aimed at bereaved families. This promotion has resulted in huge growth in the number of new tribute funds opened in 2020, with income already achieving 252% of income through this source in the previous year. - Organised Acorns’ first Legacy promotion event and managed transition of plans to online format because of Covid 19. The event included content from various key stakeholders including our Director of Care and a parent ambassador. This activity lead to 12 new legacy pledges and over £1,000 of donations without any direct ask.- Introduction and launch of ‘Celebrate your star’ in memory Christmas campaign for 2020, with accompanying online event. This campaign promotes in memory giving during the festive season and achieved over 160 donations through a range of digital promotion. The campaign returned a strong return on investment and culminated in a virtual memorial event which received excellent feedback from all audiences. - Developing and implementing new supporter care journeys for legacy and in memory supporters to provide an excellent supporter experience and encourage further interaction with the charity.

Birmingham Women'S Hospital

- Delivering excellent supporter care service to any active or potential supporter from a broad range of backgrounds, including individuals, staff, community groups and organisations, in memory supporters and corporate partners. I have successfully managed several partnerships worth in excess of £10,000 a year.- Building relationships with internal stakeholders including staff, hospital volunteers, patients and families and using these relationships to help to spread the charity’s messages and to generate income. I have significantly improved internal recognition for the charity and developed strong working relationships across the hospital which has resulted in increased fundraising and engagement from staff.- Line management of Supporter Care & Fundraising Hub Officer.- I have established and delivered the day to day running of our new merchandising arm, managing design of branded items, purchasing, analysis and reporting of sales and implementing effective banking processes. In our first full year of trading we have achieved 159% of our income target. - Inputting into development of major fundraising appeals and fundraising products, helping to tailor asks and fundraising offers to best suit the Women’s Hospital audience.- I work with and manage volunteer groups to generate income, such as supporting our hospital knitting group to increase their annual income to more than £20,000 a year, or to deliver major projects such as the hospital Christmas decorations, decorating each ward for the first time in 2017.- I implemented database management for BWH supporters and set up processes to capture supporter information, as well as introducing other improvements and best practices developed and learnt during my time at Birmingham Children’s Hospital.

Birmingham, United Kingdom

- Managing and supporting a portfolio of approximately 600 regular donors, handling all enquiries, assisting with promotion and completing administrative tasks as well as developing and delivering an engaging supporter journey. - Significantly inputting on Individual Giving and Legacy strategy and taking the lead on our lottery income stream. I supported the Individual Giving Manager in the planning and development of our income targets and expenditure budgets. - Completing all administration and marketing for the charity lottery including social media promotion and video production. I successfully tripled the number of players and increased weekly income by 195% in my time in this role.- Launched Free Wills scheme and grew legacy pipeline from less than 10 to over 250 interested donors and pledgers.- Handling all legacy enquiries, promoting gifts in wills internally and externally and managing all administrative processes for the Free Wills scheme. - Contributing to the planning and running of several special Legacy focused events for 50-70 supporters at a time, creating a new range of gifts in wills materials and creating a legacy video which is still widely used by the team 3 years later. - Leading on, and supporting with various Direct Marketing campaigns covering all aspects of the process including copy writing, case study development, briefing and liaising with design agencies, managing segmentation and data generation, analysing and reporting on results during and after completion of campaigns. This included our Big Spring Raffle in 2017 which resulted in record income of more than £22,000, an almost £10,000 year on year increase.

Birmingham

- Assisting with supporter enquiries via all channels, ensuring the highest level of service at all times.- Thanking and recognising supporters for their contributions. - Completing and refining a range of daily administrative and operational tasks.- Tracking and analysis of trends in donations, supporter registrations and activity.- Managing individuals and organisations undertaking small scale fundraising activities, supporting them throughout their fundraising and passing relationships on to other members of the team when opportunities for further engagement are presented. - Supporting wider fundraising team when needed, from additional administration to event support.

- Handling customer enquiries, completing deposits and withdrawals and making payments.- Account opening and advice for new and existing customers.- Branch opening and closing, cash flow management, rota management. - Handling and finding suitable resolutions for customer complaints.- Identifying opportunities for cross selling. - Training junior staff members.