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I am a seasoned manager with 14+ years of operations management and business development experience. Recognized for demonstrating a natural aptitude for strategic planning, as well as for networking and project management, I have a history of contributing to company growth throughout my career. Professional focal points include performance assessment, operations optimization, client and vendor relationship management, customer service relationship management, cross-functional team leadership and participation, award-winning photography skills, product presentation, product promotion, competitive analysis, territory development, social media strategy, key account management, lead generation, and strategic sales planning. Delivering superior administration on the latter areas of expertise requires utilization of effective communication skills, negotiation skills, as well as business acumen, business analysis, program management and resource management to support efficiency and maximum returns. Currently, I am the Director of Marketing with Avi & Co./Liori Diamonds. Under my leadership, I orchestrate the creation and development of all marketing materials for Liori Diamond’s flagship brands and eight 2nd tier brands across all platforms. I also administered the development and execution of branding efforts on a new, soon-to-be-launched watch brand from scratch through to completion. In addition, I liaise with senior leadership, stakeholders, and various other teams to ensure the company’s marketing support structure is driving the business forward with minimal expenditures. I also operate as the owner and principal photographer for Benjamin Kohen Photography, where I have achieved recognition as one of the best wedding photojournalists in the world from WPJA and AGWPA.
Gevril Inc
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Director Of Product MarketingGevril Inc 2016 - PresentGreater New York City Area• Orchestrate the creation and development of all marketing materials for Gevril flagship brands and eight 2nd tier brands across all platforms, including print, web, and social media.• Oversaw the implementation of 600% quarterly growth in social media traffic across various platforms, generating customer interest across targeted demographics and geographic regions, leading to increased retail distribution and sales. • Administered the development and execution of branding efforts on a new, soon-to-be-launched watch brand from scratch through to completion; instrumental in gathering key talent from product designers to AutoCAD drafters; directed the overall look and feel of the final watches based on the aforementioned branding concept efforts.• Navigated the negotiation of key retail contracts with Nordstrom, Saks, Bloomingdales, and Evine; negotiated quantity availability to these outlets at specific price points based on costs associated with each specific distributor.• Directed the creation of a newly launched, robust, e-commerce ready web presence, effectively utilizing digital trends and design language for the modern consumer on behalf of the company.• Act as a brand ambassador for the company at client events, trade shows, and conferences.• Enhanced the company’s online platform through website optimization, user-centric functionality upgrades, and targeted social media campaigns.
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Principal PhotographerBenjamin Kohen Photography Jan 2009 - PresentGreater New York City Area• Navigated the creation and development of own business from the ground up, overseeing marketing, branding, realizing production concepts and more; headed branding efforts from scratch, to appeal to a specific demographic; optimized social media and outreach via engagement; created albums at different price points and was able to negotiate prices with vendors to satisfy clients current expectations. • Staffed a team of photographers, editors/re-touchers as well as album designers and customer service people to work as one team; managed, creative teams across the country to make sure image delivery was on brand and matched quality.• Achieved recognition and status as one of the very best Wedding Photography studios in the Orthodox Jewish wedding market, providing the highest level of quality and service.• Developed a global reputation as one of the best wedding photojournalists in the world, receiving highly coveted awards from WPJA and AGWPA.• Oversee the production of photography for various brands and retailers operating with high volume of online sales.• Produce high-quality, professional wedding images, consistently exceeding client expectations.• Provide exceptional customer service through effective assistance, customer service satisfaction, enhanced communication, networking skills, and ensure that client needs are met at all times.
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Business ManagerGenesis Consulting Llc 2003 - 2006Greater New York City Area• Oversaw the effective and efficient provision of exceptional consulting services to newly launched and established business within a variety of fields, such as beauty and healthcare.• Scrutinized daily business practices to allow for the creation of extensive cost/benefit analyses. • Closely collaborated with clients and advised them on cost effective solutions ranging from photography services, online presence, establishing effective lead generation practices, and developing an integrated solution for payment processing with a focus on customer relationship management.• Clients included Empire Time: New York, NK Salon by Nerik, Full Team Ahead Inc., Facets Park Slope, Salon De Larue New York, and Frieda Rothman.• Partnered one-on-one with customers in the field to sharpen their business development skills.• Created monthly forecast templates and resource management allocations for various projects.
Benjamin Kohen Skills
Benjamin Kohen Education Details
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Public Relations, Advertising, And Applied Communication
Frequently Asked Questions about Benjamin Kohen
What company does Benjamin Kohen work for?
Benjamin Kohen works for Gevril Inc
What is Benjamin Kohen's role at the current company?
Benjamin Kohen's current role is Director of Marketing / Creative Media Producer /Branding strategist.
What is Benjamin Kohen's email address?
Benjamin Kohen's email address is be****@****ril.com
What is Benjamin Kohen's direct phone number?
Benjamin Kohen's direct phone number is +184542*****
What schools did Benjamin Kohen attend?
Benjamin Kohen attended Pace University.
What skills is Benjamin Kohen known for?
Benjamin Kohen has skills like Leadership, Brand Management, Social Media, Videography, Strategic Planning, Marketing, Social Media Marketing, Marketing Strategy, Public Speaking, Advertising, Sales, Research.
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