Benjamin Mccabe Email & Phone Number

Manage the showroom sales initiatives and drive brand awareness and engagement within the Architect & Design community.

Los Angeles, Ca, Us

•Member of the Backdrop X Schumacher integration team. •Developed and implemented the Backdrop 2.0 training program nationally. •Designed “on the go” sales tools for to support the training and drive sales volume.•Acted as National Brand Ambassador for events in Boston, NYC, DC, Atlanta, Dallas, Houston, LA, Nashville Seattle, and Phoenix.•Opened 20 independent Backdrop stockists showrooms.•Interpreted and re-capped all performance sales metrics and communicated an effective growth blueprint to executive team.

Wimborne, Dorset, Gb

• Opened 30 Stockist partner showrooms in the Southeast. • Surpassed all sales goals and marketing initiatives. • Liaised with the UK executive marketing team to implement an effective go to market strategy for the US.• Leveraged ASID membership and relationships to increase overall brand awareness through national trade events and certified CEU course participation. • Developed sales training for all trade and retail showrooms nationally.• Advocate for the UK heritage brand messaging in the US market.

Grand Rapids, Michigan, Us

Led the major projects team with 6 Strategic Account Representatives in the South FL market. • Developed and nurtured working relationships at the principal, director, and senior designer level to gain new market share.• Organized extensive showroom events and client jet trips to support brand engagement.• Effectively positioned and articulated the Steelcase value proposition. • Connected the dots between the client, the architect, and the real estate influencers.

Salt Lake City, Utah, Us

• Developed, refined, and implemented a successful sales and pricing strategy for the residential, corporate, hospitality and higher education segments of the market.• Opened doors in the design community with a relatively new “green” translucent resin and glass product with limitless project applications.• Increased sales by 400%.

Dalton, Ga, Us

• Set sales strategy and vision to prioritized opportunities for maximum growth potential. • Built and fostered a collaborative team within the region.• Drove specification thru the A&D community and close with the flooring contractors.

East Greenville, Pennsylvania, Us

Managed the NY State territory with 5 direct account executives and 6 independent Knoll Dealers with 18 representatives. • Consistently achieved all sales objectives with annual territory revenue of 24 M. • Managed the dealer development program for the entire region including NYC.

Bachelor'S Degree, Bs Business Administration / Marketing Emphasis

Associate Of Arts - Aa, Culinary Science/Culinology