Benjamin Pardo

Benjamin Pardo Email and Phone Number

Programmatic Account Manager @ GroupM France
Rennes, FR
Benjamin Pardo's Location
Rennes, Brittany, France, France
Benjamin Pardo's Contact Details

Benjamin Pardo work email

Benjamin Pardo personal email

n/a
About Benjamin Pardo

Business administrator from Universidad de la Sabana, Colombia. After graduating for my bachelor, I obtained 5 years of experience, 3 years was focused on Digital Marketing. Now, I am finishing my master in Strategic and Digital Marketing at Rennes School of Business. Responsible, objective oriented, planning abilities, project execution, communicative and receptive skills that help the development of teamwork. Characterized to be proactive and has analytic skills when face a problem to be solved. Interested to develop his digital marketing skills in entertainment, technology, or leisure.

Benjamin Pardo's Current Company Details
GroupM France

Groupm France

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Programmatic Account Manager
Rennes, FR
Website:
WPPmedia.com
Employees:
28322
Benjamin Pardo Work Experience Details
  • Groupm France
    Programmatic Account Manager
    Groupm France
    Rennes, Fr
  • Groupm France
    Programmatic Account Manager
    Groupm France Jun 2024 - Present
    Ville De Paris, Île-De-France, France
  • Rennes School Of Business
    Assistant Digital Marketing
    Rennes School Of Business May 2023 - Nov 2023
    Rennes, Bretaña, Francia
    • Developed and implemented a comprehensive dashboard that tracked key performance indicators (KPIs) for the marketing team, resulting in increased visibility and improved decision- making.• Identified and evaluated potential new providers for digital advertising services.• Developed an inbound marketing strategy for the international student target.
  • Groupm
    Sr. Executive Programmatic
    Groupm Jun 2021 - Sep 2022
    Bogotá, Capital District, Colombia
    • Managing budget and track performance metrics up to 70 digital campaigns monthly for a specific client in the United States. On The Trade Desk• Implemented data-driven optimizations to increase the engagement of the digital campaigns • Implemented data-driven optimizations in the digital campaigns to improve the awareness of the brand in the United States, reaching a high percentage of viewability over across all campaigns.
  • Havas Media Group
    Programmatic Expert
    Havas Media Group Dec 2020 - Jun 2021
    Bogota, D.C., Capital District, Colombia
    • Implemented strategic optimizations to improve campaign performance to attract new customers for a mobile phone provider in Mexico. On platforms as Facebook Ads, DV360 and Twitter Ads.• Collaborated with cross-functional teams to optimize campaign performance with help us to reduce the CPL.
  • Publicis Groupe
    Junior Campaign Manager
    Publicis Groupe Dec 2019 - Dec 2020
    Bogotá
    • Implemented a diverse range of formats including Display, Video, Audio, Trueview, Connected TV, and Native for digital campaigns on DV360 and The Trade Desk.• Monthly average digital campaigns was 25. Analyzed data from active campaigns to identify consumer behaviors and develop targeted marketing strategies, resulting in a increase in the customer engagement.
  • Publicis Groupe
    Digital Marketing Student At Precision Academy
    Publicis Groupe Oct 2019 - Dec 2019
    Bogotá, Distrito Capital, Colombia
  • Mo Technologies
    Analyst
    Mo Technologies Apr 2018 - Aug 2019
    Bogotá D.C., Colombia
    • Traced the KPI´s in more than 6 projects that the company had in different countries around Latin America.• Supported on the creation of marketing campaign related with the pre paid card that the company launched in México. This card was a partnership with American Express. • Supported in the marketing research about pre paid cards. This research help to launched the pre paid card in México. • Support on email marketing in a project that the company has in Colombia. This project has more than 500 users.• Traced the KPI´s for the project in México where the company launched the pre paid cards.
  • Mansarovar
    Innovation Intern
    Mansarovar Jul 2016 - Jan 2017
    Bogotá D.C., Colombia
    • Tracing of innovated ideas. 400 ideas were traced.• Tracing and implementation of innovated idea which had a big importance for the company.• Creation and development of communication and events for the area.
  • Impact Hub Bogota
    Marketing Intern
    Impact Hub Bogota Feb 2016 - May 2016
    Bogotá D.C., Colombia
    • Supporting on the development of marketing strategies specifically in attraction of customers.• Colaboration in market research.• Elaborating and coordinate events which the levels of participation were between 20 and 30 people per event.• Contacting and negotiate with customers.

Benjamin Pardo Education Details

Frequently Asked Questions about Benjamin Pardo

What company does Benjamin Pardo work for?

Benjamin Pardo works for Groupm France

What is Benjamin Pardo's role at the current company?

Benjamin Pardo's current role is Programmatic Account Manager.

What is Benjamin Pardo's email address?

Benjamin Pardo's email address is be****@****upm.com

What schools did Benjamin Pardo attend?

Benjamin Pardo attended Rennes School Of Business, Colegio De Estudios Superiores De Administración, Sabana University, Sabana University, Gimnasio De Los Cerros.

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