tl/dr:🔹 Currently: Co-Founder and Strategy Director of Arrival Projects, a brand strategy agency focused on the travel, tourism, hospitality, travel tech, real estate, and related sectors🔹 Previously: 15 years of progressive Strategy Director and Senior Director roles at global strategy consultancies🔹 Origins: from New York, now based in Barcelona and the Canary Islands🔹 Client successes: country-level marketing plans to cruise lines to tech start-ups to multi-use property developments🔹 Philosophical framework: great brand strategies start with placemaking and placebranding exercises to distill and define the true essence of a placeThe details:🏨🏖️ A born storyteller: I love telling the narratives behind destinations, hotels, tech start-ups and even brand new real estate developments. As a brand strategy consultant and content creator focused on the nexus of marketing, branding and business strategy consulting, I spend most of the day exploring and thinking about new ways to differentiate for my clients✈️ Bit hard by the travel bug (for fun and work): I'm a passionate traveler and dedicated expat, with more than 15 years living outside the United States. My observations between countries and cultures have given me a unique perspective on communicating to people through nuance and clarity, critical traits in the travel space. This easily led to a professional interest the in tourism, travel, hospitality, traveltech, and real estate sectors🌍 I've got the experience: prior to founding Arrival Projects, I was the Strategy Director at Los Angeles-based brand-strategy agency BrandCulture, a Senior Director at THR Tourism Strategy Consultants in Barcelona, responsible for a MICE economic-development project for the city of Barcelona and a strategy consultant at Delta Partners Group in Saudi Arabia, Dubai, Kuwait, France, Nigeria and Ghana👨🏽‍💻Devoted tech geek: having worked with technology companies for more than 15 years, I also understand the special niche that travel tech companies live in, balancing between the traditional start-up and the travel sectors📚Passed the exams: a bilingual MBA from ESADE Business School in Barcelona and an undergraduate degree in English from Wesleyan University in Connecticut🔹 Let's connect! Eager to engage with other members of the travel, tourism, hospitality, travel tech and real estate sectors