Manage content production, publication, and promotion as Content Marketing Specialist of Thailand NOW, an official platform of the Ministry of Foreign Affairs of Thailand (MFA). This includes:Establishing content strategy according to project deliverables and in keeping with Thailand NOW's mission for authentic insights into every facet of Thai life.Produce creative briefs for project stakeholders, including MFA officials, corporate team members, contractors, and third-party partners.Plan content calendar to meet project deliverables and exceed KPIs.Provide and act on content feedback to meet standards for journalistic rigor, improve search engine optimization, and secure client approval.Attend on-site events, meetings, and activities as requested by the client.Edit performance and activity reports.

Led and contributed to content development for clients including the Alaska Seafood Marketing Institute (ASMI), U.S. Dry Bean Council (USDBC), USA Dry Pea and Lentil Council (USADPLC), Japan Foundation Bangkok, Ministry of Foreign Affairs of Thailand (MFA), Swiss Embassy in Thailand, Child's Dream Foundation, Health and Share Foundation, Dao Ethical Gifts Co., Ltd., and Steps Social Enterprise Co., Ltd.Drafted, edited, and managed copywriting for marketing assets including social media posts, blogs, websites, press releases, email journeys, online advertisements, video scripts, event scripts, and on-site collateral to effectively meet project deliverables and KPIs.Coordinated with prospective and existing clients to develop and establish campaign objectives, scope of work, deliverables, KPIs, and timeframe.Developed and edited proposal documents and pitch decks for prospective clients according to procurement tenders, RFQs, and RFPs.Develop creative briefs, service agreements, and memoranda of understanding to guide external project stakeholders (contractors, sponsors, and partners) on content creation and event partnership.Implement project management platforms (e.g., Trello and Notion) to design workflows for efficiency, transparency, and accountability among all project stakeholders.Recruit full-time employees and freelance contractors to build capacity in digital marketing, content marketing, and project management.

Played a key role in the ideation, planning, and execution of "Impact NOW: Sustainable Enterprise Showcase and Multi-chamber Networking," an event organized as part of the Thailand NOW media initiative, for which I established team roles, workflow, and project milestones, supervised all project tasks and communications with event stakeholders (partners, attendees, sponsors, and vendors), and exercised creative problem solving to address ad hoc logistical issues and stakeholder priorities.Played a key role in the company becoming Thailand's first Certified B Corporation™ agency, for which I created corporate policy, procedures, and documentation including board meeting minutes, social and environmental impact policy, employee handbook, employee performance review, employee training manual, employee satisfaction survey, and supplier screening.

Oversaw the production of English-language news programs, variety programs, and advertisements, from copywriting, translating (Thai to English), and editing to newscasting and scheduling.Managed the year-round scheduling of voice talent and studio maintenance.Directed voice-over work for sponsored content, such as advertorials for Bangkok Airways, Bangkok Marriott Marquis Queen’s Park, Dusit International, PTT, Scotch Thailand, and Subaru Thailand.Performed live news programs, variety programs including "Mr. Expert," and advertisements for clients such as Bangkok Airways and Subaru Thailand for nationwide broadcast.

Editing (1) news articles on digital & emerging technology with a focus on blockchainfor Asia Blockchain Review (ABR); (2) sponsored press releases from ABR and partnerorganizations; and (3) SNS content & press releases for promoted events.

Edit articles for television broadcasting and online publishing.Translate articles for television broadcasting and online publishing.