Develop and manager the TotalSocial™ product, which tracks brands and matches survey data measuring offline conversation with online social media data, managing the online conversation. Oversee the development of descriptive diagnostic data. Help the client success team report data using an SQL based business intelligence (BI) tool. Develop all standard views of the data using said BI tool. Manage a team of senior researchers who maintain over 900 social media queries and 2 syndicated… Show more Develop and manager the TotalSocial™ product, which tracks brands and matches survey data measuring offline conversation with online social media data, managing the online conversation. Oversee the development of descriptive diagnostic data. Help the client success team report data using an SQL based business intelligence (BI) tool. Develop all standard views of the data using said BI tool. Manage a team of senior researchers who maintain over 900 social media queries and 2 syndicated surveys. Research and Develop new methods of data collection. Create custom data views due to client requests. Show less

Oversee the management of all custom quantitative ad-hoc client market research projects and one of three team members who manage methodological changes and new products associated with the operations of syndicated TalkTrack® products and their integration with other Engagement Labs Products.• Custom Research: o Guide the design of proposed new quantitative research studieso Determine the price and budget of new custom studies (quantitative or qualitative)o Create and… Show more Oversee the management of all custom quantitative ad-hoc client market research projects and one of three team members who manage methodological changes and new products associated with the operations of syndicated TalkTrack® products and their integration with other Engagement Labs Products.• Custom Research: o Guide the design of proposed new quantitative research studieso Determine the price and budget of new custom studies (quantitative or qualitative)o Create and manage project timelineso Draft or guide analyst staff in the drafting of questionnaires o Manage survey partners to ensure specifications and budgets are maintainedo Analyze or guide analysis and reporting to ensure the accuracy of the analysis and that client needs are met using software like Excel, SPSS, mrTables, uTab, or Harmoni• Syndicated Research: o Design and manage the implementation of new question types/methodologies in TalkTrack® US and Great Britaino Design international syndicated studies derived from the TalkTrack® methodologyo Manage the accurate collection of brand specific data through search list functionalityo Manage the offline word of mouth data used in creating the Total Social™ metrico Manage the continued stable data collection of all TalkTrack® data• Oversee the primary IT support vendor and act as a first line of support for IT and technical issues in the office. Show less

Custom Research:Assisted the Associate Vice President to manage custom client market research project focusing on word of mouth.• Designed draft questionnaires, create a tracking document for client deliverables and designed quota and weighting plans.• Verified data from questionnaires• Analyzed data from research using proprietary database software, SPSS and Excel• Created PowerPoint presentations based on study dataSyndicated Research:Managed client deliverables… Show more Custom Research:Assisted the Associate Vice President to manage custom client market research project focusing on word of mouth.• Designed draft questionnaires, create a tracking document for client deliverables and designed quota and weighting plans.• Verified data from questionnaires• Analyzed data from research using proprietary database software, SPSS and Excel• Created PowerPoint presentations based on study dataSyndicated Research:Managed client deliverables based Syndicated TalkTrack® data in order to help them gain strategic insight into what the country was talking about.• Created custom variables and brand competitive sets used in client analysis• Analyzed trended data to identify where client’s brands over/under preformed• Created PowerPoint presentations based on findings, highlighting key points of success or concern Show less

Managed three major tracking studies (national and international), designed phone and web surveys, analyzed final survey data, assisted in online portal design and client portal training, created presentations for clients, coordinated the payment of incentives, managed sample and phone center vendors, created spreadsheets and tables for analysis, conducted in-depth interviews, and trained executive and consumer interviewers on how to administer a study.

• Assigned employees duties• Provided information on products and product location• Maintained organization and store cleanliness• Handle purchases and returns