Who is Benjamin Stack? Overview
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Benjamin Stack is listed as Media Analytics Associate at EDO, based in Ann Arbor, Michigan, United States. AeroLeads shows a matched LinkedIn profile for Benjamin Stack.
Benjamin Stack previously worked as Graduate Marketing Consultant at Shopkick By Trax and Co-Founder and Head of Marketing at Jbr Sports. Benjamin Stack holds Master'S Degree, Integrated Marketing Communications from Northwestern University.
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EDO
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Profile bio
About Benjamin Stack
Ben is a B.S in Marketing Communications graduate from Emerson College in Boston, graduating in May 2023 after just three years. Ben held a 3.77 GPA, played D3 baseball for two years, and earned a minor in Esports Communications. Ben is currently attending Northwestern University’s Integrated Marketing Communications Master’s program and will graduate in December 2024. During his time in the program, he has gained immense knowledge in brand strategy and data analytics. Ben worked as a Strategic Planning Intern at The Mars Agency to further develop his marketing skills. He gained valuable experience in data analysis, building insights and strategies, and presenting shopper marketing campaigns or reports to clients like Campbell's, Anheuser-Busch, and Sprouts Farmer's Market. Ben co-founded JBR Sports, an event management company focused on hosting and promoting community-based recreational sporting events in southeast Michigan, in 2021. Ben is responsible for all marketing activities, including social media, branding, video production, and negotiating branding and sponsorship deals with organizations like NBA2K, the University of Michigan, and Epic Games.Ben gained valuable experience from a marketing internship at Sparta Commercial Services (New York, NY). He developed a social media strategy and blog for CycleChex (the “CarFax” of the motorcycle world), including their Trust the Torque blog. Ben also worked for First Pulse Consulting (Worchester, MA) as a Digital Marketing Manager, developing a go-to-market plan via customer research for Athes, a new social media app focused on youth athletes.Skills/Attributes/Areas of Interest:Strategy, Branding, Data, Analytics, Leadership, Consumer-Centricity, Integrated Marketing Communications, Advertising, Shopper Marketing, Brand Insights, Market Strategy
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6 roles
Benjamin Stack work experience
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Graduate Marketing Consultant
- Enhanced user retention and growth by analyzing both user data and competitive analysis in SQL and R via correlation analysis.
- Improved messaging reduced churn by 16% and boost revenue by $1.75M via customer segmentation and targeting.
- Created short and long term customer marketing strategy and activation plan to drive customer engagement and retention.
Jun 2024 - Aug 2024
Co-Founder And Head Of Marketing
- Developed and coordinated community based recreational sports leagues and tournaments to over 1,000 participants.
- Responsible for all marketing related activities including promotion, social media, and communications.
- Developed website, branding, and all JBR marketing activity on Instagram, Twitter, Discord, FB, and LinkedIn.
- Negotiated branding and tournament sponsorship agreements directly with NBA2K, EA Sports, Epic Games, and the UofM.
Jan 2021 - Jan 2024
Strategic Planning Intern
- Formulated full shopper marketing campaigns for Campbell’s V8 +Energy and full Snacks portfolio (+$8M accounts), resulting in increased HHP for Gen Z markets.
- Created shopper insights and brand marketing campaigns for Campbell’s and Anheuser-Busch using MRI and Mintel.
- Created and communicated trend reports and creative briefs to Campbell’s, Anheuser-Busch, and Sprouts clients.
May 2023 - Aug 2023
Digital Marketing Lead
- Directed marketing discovery for Athes – a social media platform and mobile app for youth athletes.
- Created awareness campaign via Facebook and Instagram ads.
- Generated personas and ICPs along with value proposition.
- Lead a cross-functional four-person team while serving as the single point of contact for the client including weekly reporting.
Aug 2022 - Dec 2022
Marketing Intern
- Conducted market research for Cyclechex and iMobile. Ran social media accounts, conducted consumer interviews.
- Created, ran, and optimized the “Trust the Torque” blog, including branding, logo, and majority of content.
May 2022 - Aug 2022
3 education records
Benjamin Stack education
Master'S Degree, Integrated Marketing Communications
Northwestern University
Bachelor’S, Marketing Communications
Emerson College
High School Diploma
Saline High School
FAQ
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What company does Benjamin Stack work for?
Benjamin Stack works for EDO.
What is Benjamin Stack's role at EDO?
Benjamin Stack is listed as Media Analytics Associate at EDO.
Where is Benjamin Stack based?
Benjamin Stack is based in Ann Arbor, Michigan, United States while working with EDO.
What companies has Benjamin Stack worked for?
Benjamin Stack has worked for Edo, Shopkick By Trax, Jbr Sports, The Mars Agency, and First Pulse Consulting.
How can I contact Benjamin Stack?
You can use AeroLeads to view verified contact signals for Benjamin Stack at EDO, including work email, phone, and LinkedIn data when available.
What schools did Benjamin Stack attend?
Benjamin Stack holds Master'S Degree, Integrated Marketing Communications from Northwestern University.
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