Benjamin Bathurst Email & Phone Number

Slough, England, United Kingdom

I lead the e-commerce marketing strategy for the Fresh Food Hub, Bidfresh's e-commerce platform, built to help chefs buy and manage all their fresh ingredients from our specialist UK businesses in seafood, meat and produce.- Developed the e-commerce marketing strategy for Bidfresh and the Fresh Food Hub- Project managed rebranding of the platform in April 2024, from concept to launch, creating a consistent journey across desktop and mobile.- Manage the day-to-day activation of e-commerce marketing by liaising with multiple teams, product experts and businesses to deliver consistent and engaging customer journeys.- Build and present monthly progress reports evaluating the strategy to date for the project stakeholders.- Deliver results, updates and training presentations to staff.- Assist with the user acceptance testing of new onsite developments and features, ensuring the platform grows with our customers and that the UX is smooth.

At Passoni the key project has been running digital workshops for their staff on how to understand and increase traffic to their website and improve digital customer experiences. This project included migrating the business to a new email system, Klavio, establishing a digital look and then applying this to automation and a monthly newsletter.

London, England, United Kingdom

My key responsibility at Rouleur is ensuring subscriber growth, I have done this by focusing on both growth and retention. Growth has come through paid media, and strategic partnerships and improved email marketing tactics. This worked alongside improving the signup process by removing unnecessary text and steps on each signup stage and properly setting up Google Analytics to track with sources converted best.On retention, I worked to set up a number of automated win-back strategies, and improved FAQs to help customers self-serve and reduce customer service hours needed. We have also just implemented a loyalty scheme rewarding anniversaries and a churn strategy targeting time periods in a customer lifecycle where we see unsubscribe rates increase.I also applied 5 years of e-commerce best practices across the Shopify Rouleur Emporium Store improving, navigation, descriptions and how this is marketed digitally through email, social and Google ads. This also included significantly reducing the number of products available to create a more curated feel which is where value is added and more margin made.

London, England, United Kingdom

Working as a Digital Consultant I ensure the brand follows e-commerce and Digital Marketing best practices. Such as have implementing reviews on the website for improved SEO, running Google ads smart campaign and that a consistent email strategy is executed.This is then fed back through a weekly call anaylsing results from Google Analytics and Shopify to make improvements and pursue new opportunities.

London, United Kingdom & Basingstoke

• I am responsible for delivering the best possible digital customer experience through Email, Social Media paid/organic, PPC and all other digital touchpoints.• I use the Emarsys (CRM) platform to create a truly personalised experience for customers. This is an exciting project which combines my knowledge of the luxury wine and spirits world with Emarsys expertise in email marketing including multiple automated journeys.• I collaborate with other departments to create and execute both small and large projects. • I assist other departments and colleagues with my digital skills and analysis to help them improve the customer experience. • I use my knowledge of the Fine Wine and Spirits industry to help shape commercial plans to ensure the right audiences at reached and at the right times.

London, United Kingdom

• I am responsible for email marketing ensuring the digital customer experience through this channel is engaging, relevant and effective. • I am the communication channel between BB&R and our CRM agency providing a clear point of contact for both sides to reach out to.• I collaborate with other departments to create and execute both small and large projects.• I internally communicate the digital marketing plans for each month to other areas of the business. This helps to ensure a single, aligned customer experience. This also provides a channel for these areas to come to with questions.• I assist other departments and colleagues with digital skills and analysis to help them improve the customer experience.• I am responsible for updating our data bases return mailing and bounced email addresses, this ensures our database is kept clean, up to date and ensures customers receive the correct communications. To achieve this I, work with a CRM agency.

Basingstoke

Guildford, United Kingdom

Skillsoft is a pioneer in the field of learning and talent management with a long history of innovation. Skillsoft provides cloud based learning solutions for its customers worldwide, ranging from global enterprises, government, and education to mid-sized and small businesses. Skillsoft's customer support teams draw on a wealth of in-house experience, flexible delivery platforms and a comprehensive learning e-library to develop off-the-shelf and custom learning programmes tailored to cost-effectively meet customer needs. Skillsoft's courses, books and videos have been developed by industry leading learning experts to ensure that they maximise business skills, performance, and talent development.Skillsoft currently serves over 6,000 customers and more than 19,000,000 learners around the world.I work the EMEA marketing department working with Marketo, sales force and helping to run Perspectives 2016.

London, Uk

From June 2013 I worked with Telematics Update as an International Marketing Coordinator, in this time I worked on events in both the USA and Europe.The role involved excellent time and project management skills, strong communication and negotiation qualities and above all an enthusiasm to co-ordinate the ‘nuts and bolts of marketing’.Telematics Update is the reference point for automotive telematics, mobile and web industries and a cornerstone for communications within the industry. It provides the industry focused news, events, reports, updates and information.

Pirbright Tennis Club

Duties included • Organising games and matches, learning to brainstorm and prepare depending on participation numbers and weather. • Preparing actives and the courts, matching ability to the equipment needed.• Coaching children from ages of 8-15, developing basic and more advanced tennis skills as well as how to be a good team player. This developed my communications skills further.

Digital Marketing Leadership Course Developed With Google, Digital Marketing, Pass

Squared online was a online led learning environment which helped me to understand the larger Digital Marking picture and not just one.

Level 3, Wine, Distinction

Over the course I learnt about; The key factors in the production of wine: location, grape growing, winemaking, maturation and bottling.

Level 2, Wine And Spirits, Pass

A broad overview of the wine and spirits industry including; How wine is made What factors influence wine style The key white and black.

Bachelor'S Degree, Business/Commerce, General

Activities and Societies: University of West of England Cycling club

Education record

Education record

10 Gcse's, C and above.