• Engineered a marketing flywheel and launched an exclusive retreat for The Founder’s Journey resulting in 2X increase in sales and 6X increase in booked calls in 57 days • Scaled R.E. Amplified mastermind membership using a multi-channel Meta, Meetup, and email marketing system from 2 to 35 students in 93 days • Built an omnichannel marketing campaign with paid ads, organic content, email, and direct marketing for PwrOn resulting in 300% increase in MQLs in 60 days

• Managed $2.5m/month Google & FB campaigns achieving 1.75X ROAS generating 7 -figure revenues in ecommerce niche • Reduced CACs 10% on average with client in SaaS, health tech, education, sportsbetting, and supplements • Created internal SOPs for paid ads, email/SMS, CRO, SEO and Google ads best practices reducing new hire onboarding time by 50% • Lead and trained a 6-person internal team by creating a culture of non-stop learning and growth• Owned KPI reporting, data visualization, trend analysis, analytics, to drive improved ROIs • Programmed custom AI tools to analyze and optimize sales, marketing, and customer data

• Grew revenue 240% from 6 to 7 figures, in 1 year using paid social on FB/IG, Google ads, and YouTube• Scaled spend from $6000/month to $75,000/month with a consistent 2.5X ROI• Created and managed email marketing sequences & sales campaigns generating 6-figure revenues• Wrote scripts for TikTok, YouTube, IG Reels, and YT short content growing organic reach by 5000%• Managed customer data using Hubspot, Tableau, Google Analytics, and SQL• Developed and executed a multi-channel growth strategy increasing customer acquisition, qualification, and retention

• Generated 6X ROAS and 7-figure revenues for Kinobody with FB/IG, YouTube, and Google ads• Drove 6-figure revenues for SarahBethYoga app subscriptions in 1 year • Developed landing pages, creatives briefs, ad copy, and wrote emails increasing ROI 200% • Analyzed customer data to create new testing hypothesis to improve messaging for B2B & B2C clients• Worked with freelancer & in house teams to align on project goals, timelines, and deliverables• Managed customer lifecycle marketing follow-up (email & SMS) to increase CLTV• Full client case studies available at https://www.petronum.net/

🔹Baxter Media is a social media marketing agency for education, lifestyle, and influencer brands. ▪️ Filmed, edited, and produced content video content for Instagram, YouTube, and Facebook▪️ Built and optimized campaigns driving engagement, sales, and DMs to Instagram and Facebook pages ▪️ Tripled followers on social media and directly brought in over $10,000 in sales for an Instagram client

🔹SMART is a global education brand specializing in cutting edge classroom software and hardware. ▪️ Supervised testing team assignments for effective, strategic work completion▪️ Created and managed a device library of over 200 phones, computers, tablets▪️ Executed detailed test plans to ensure effective test coverage for critical projects

🔹 Animal Encounters is a Seattle based mobile petting zoo for consumer and corporate events. ▪️ Managed the setup, employees, and customers at petting zoos in the Greater Seattle area ▪️ Provided great customer service resulting in five-star online reviews, positive referrals, and repeat business▪️ Offered improvements to customer service, branding, and accounting that improved business operations

🔹 BFR is a coffee company specializing in organic, fair trade, and premium coffee. ▪️ Started business from scratch, and broke even in the second year of operation▪️ Grew a loyal customer base through relationship building and a “give value first” sales system ▪️ Crafted four original coffee blends which were positively received by industry professionals and customers