Benjamin Cottin Email & Phone Number

Edinburgh, Scotland, United Kingdom

Leading marketing campaigns to support sales with all immunodiagnostics product lines across all territories (Europe, Middle East, India & Africa). This includes solutions for mycotoxins, allergens, biotoxins, dairy antibiotics, as well as hygiene monitoring.Planning, conception, execution, and coordination of campaigns in line with commercial objectives and scoped with division managers:• messaging & positioning• advertising & external communications• internal & external materialsExtensive use of ON24 to replace face-to-face events and workshops cancelled due to COVID-19 across Europe with webinars and virtual events:• scoping goals, format& target market• recruiting external speakers• building online platform & elements

Ayr

Planning and coordinating all communication for both divisionsCoordinating the French company website and its translationConception and delivery of marketing campaigns Planning and monitoring spend against budgetLiaising with publications and advertising agenciesCoordinating new literature and monitoring updates to existing literatureCarrying out market research and customer survey to assess demand, brand positioning and awarenessManaging events and exhibitions

Managing customer claims in mainland Europe. The role includes interpreting and translation of quotes, diagnosis and invoices from French partner organisations.

Glasgow, United Kingdom

In charge of providing SEO content for the websites of whichfranchise.com in order to raise traffic and search engine ranking. Set up a network of experts contributors.Social media coordinator. Assisted in the creation and development of the company's Facebook and Twitter accounts. This involved working closely with the web designer.

Assisting customers in Europe, liaising with British and European agentsCreation and edition of a monthly newsletter

Msc Translation Studies, Language Interpretation And Translation

Mlitt, Journalism, Distinction