Benjamin Li Email & Phone Number

Shenzhen, Guangdong Province, Cn

Shenzhen, Guangdong, China

Developing and managing strategic partnerships between Tencents' 1P/2P game studios and major distribution platforms like Microsoft Xbox, Steam, and Epic - with a focus on PC & Console games. Excited to be a part of this increasingly globalized industry and to have the opportunity to bring Eastern gaming IP to global markets!

Shenzhen, Guangdong, China

Boutique strategy consulting agency providing GTM strategy and marketing/positioning strategy to Chinese firms serving global markets. We combine strategic consulting with strategic execution, working alongside our clients as partners, not merely consultants, to identify key market opportunities and build necessary capabilities to win in the global market.

Shenzhen, Guangdong, China

Managed business-to-government relationships with entities ranging from the United Nations Capital Development Fund (UNCDF), to the Kenyan Embassy to PRC and Kenyan Revenue Authority. Promoted new pricing methods for public infrastructure and financial mechanisms for infrastructural assets to public policy experts and secured agreements with multiple national embassies. Coordinated high-level forums on GovTech solutions for central bank officials and policy experts in partnership with the… Show more Managed business-to-government relationships with entities ranging from the United Nations Capital Development Fund (UNCDF), to the Kenyan Embassy to PRC and Kenyan Revenue Authority. Promoted new pricing methods for public infrastructure and financial mechanisms for infrastructural assets to public policy experts and secured agreements with multiple national embassies. Coordinated high-level forums on GovTech solutions for central bank officials and policy experts in partnership with the Reinventing Bretton Woods Committee and the Shanghai Cooperation Organizations. Show less

Served Chinese international students to get into top American universities by providing unique “course curriculum” of 100+ class hours. Recruited team of Harvard, Stanford, and UChicago alumni and part-time consultants from Top 30 US universities. Built partnerships with like-minded educators and institutions, from international schools to wealth management companies.

Oversaw 120 native advertising campaigns per month (avg. $1 million in revenue) with team via in-house programmatic ad platform. Fulfilled key publisher accounts’ revenue expectations of $100K per month. Co-created “Content Influence Study” measuring effectiveness of native advertising. Managed sales support team responsible for all outbound sales RFP’s.

Masters Of Business Administration, Business Administration And Management, General

Bachelor Of Science (Bs), Communication And Media Studies

Activities and Societies: USC Chapter of Public Relations Student Society of America