Ben Nissen Email & Phone Number

New York, Ny, Us

Aurora, Co, Us

Oversee day-to-day operations of Graebel's MarTech stack, focusing on system integrations, workflow automations, and process optimization within the Global Growth Marketing team. Played a key role in architecting and leading the development of a customizable digital asset management tool, utilizing robust metadata and workflows to enhance access to marketing resources.Manage the performance measurement strategy across all marketing programs, improving data accessibility through pipeline and revenue attribution modeling within Salesforce. Led an organization-wide KPI audit, developing lead scoring reports and reimagining data visualization strategies to highlight the marketing team’s direct impact on growth and retention.

Aurora, Co, Us

University Park, Pa, Us

THEA 448 - Administrative Careers in Commercial Theatre - Fall Semester

Freelance creative producer, marketing strategist, and business operations consultant. Clients include: The Season, on the RIALTO, Bond Theatrical, Relay, Flyer, Marathon Digital, AmEuro Construction, Journey Creative Group, A. Buckwald & Sons, Marathon Live Entertainment, and 54 Below.

New York, New York, Us

Led the development, strategy, and execution of 100+ concerts and special events that have featured Tony, Emmy, Grammy, and Academy Award-winning artists.

London, London, Gb

Accountable for making sure the Global Marketing function is scaled up to fully support Pollen’s business objectives. This includes managing the $10M+ Global Marketing budget, increasing revenue per head, and doing everything we can to make the organization as effective and efficient across the board. Some key initiatives include:• Defining, implementing and shepherding a streamlined procurement process across Global Marketing, fostering productivity through automation and coaching.• Building and executing function-wide, data-driven surveys, project management systems (Airtable,Asana, Salesforce), and communication channels to make time, information, and decision-making aseffective as possible.• Developing the strategy for Pollen’s crisis communications response by refining the company’s cross-functional operating model, owning the adoption of the Pollen crisis response manual, supporting the execution of company-wide crisis simulations, and leading a tiger team of key stakeholders working in the crisis space.• Served as a proxy and right-hand to the CMO throughout three company-wide restructures, ensuring the Global Marketing organization is equipped to operate effectively from a financial, resource, and workflow standpoint.

New York City, New York, Us

Supported the ideation, strategy, development, and execution of external partnerships for The Phantom of the Opera and Diana on Broadway including the final performance at the 2019 New York Stock Exchange Tree Lighting. Responsible for real-time tracking of the $2M+ in marketing budgets for various Broadway and touring productions including Diana, The Prom and Harry Connick Jr - A Celebration of Cole Porter. PR and event manager for the national tour of Fiddler on the Roof.

Responsible for the development, execution, and maintenance of the post-show group event process. Supported the strategy and execution of special events hosted by the Executive Producers of the Broadway production of Come From Away. Worked closely with co-producers, investors, and industry professionals to facilitate house seat ticket requests for the Broadway, Toronto, and London productions of Come From Away.

Project manager of activations for the Broadway production of The Prom including Ryan Murphy's Netflix announcement influencer event, the GLAAD Media Awards, TLC’s “Say Yes To The Prom.” Responsible for various marketing and education activations for the Broadway and international companies of Come From Away including the product development of the “Islander Pale Ale” through Broadway Brews.

Us

Support staff for the stage management and artist teams of the Off-Broadway premiere of "Party Face." Personal assistant to the director, Amanda Bearse.

Master Of Science, Marketing

Other; Certificate In Disruptive Strategy

Bachelor Of Fine Arts, Musical Theatre

High School Diploma, Acting