Ben Silcox

Ben Silcox Email and Phone Number

Manager, Communication & Conversion – UNB Recruitment & Enrolment @ University of New Brunswick
Ben Silcox's Location
Saint John, New Brunswick, Canada, Canada
About Ben Silcox

I’m Ben Silcox, a marketing and communications professional with a background in journalism.I work for the University of New Brunswick's student recruitment unit leading a team of excellent marketers and communicators. The team I manage creates, analyzes and reshapes the way we talk to future students at UNB. Through email, SMS, social media (organic and paid), web and print design and more, we grow enrolment and attendance at one of Canada's top comprehensive universities.My messages are always open to discuss new ideas and products in the higher education space in Canada and the world.

Ben Silcox's Current Company Details
University of New Brunswick

University Of New Brunswick

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Manager, Communication & Conversion – UNB Recruitment & Enrolment
Ben Silcox Work Experience Details
  • University Of New Brunswick
    Manager, Communication & Conversion – Student Recruitment
    University Of New Brunswick Dec 2021 - Present
    New Brunswick, Canada
    Manages a team of marketers & communicators in higher education recruitment. Leads the creation and analysis of advertising campaigns, SEO, SMM, automated and manual email campaigns and effective conversion at all stages of the recruitment funnel.
  • University Of New Brunswick
    Digital Strategist
    University Of New Brunswick Aug 2018 - Jan 2022
    New Brunswick, Canada
    Creates new digital strategies that respond to both changes in demographics' habits and industry trends while staying on-brand to the university. These include content marketing, digital advertising and more. Measures the success of all these strategies to show audience and prospect growth and improve on areas where there is not.Manages outward-facing social media accounts for UNB's student recruitment division, including the school's main Instagram.Films, edits and ensures the success of ongoing video projects, including the #DiscoverUNB vlog.Writes and edits copy for websites, e-mail, text communications and other platforms.Constantly learns and acquires new skills to ensure that I can grow alongside the strategies I provide for UNB.
  • The Casper Agency
    Associate Writer
    The Casper Agency Feb 2018 - Jul 2018
    Saint John, New Brunswick
    In-house writer and editor at The Casper Agency. Writes blogs, website copy, e-mail campaigns and more as tailored to the needs of clients. Worked on projects for the provincial government, local gyms, restaurants, startups and more.
  • Cbc
    Reporter
    Cbc May 2017 - Feb 2018
    Saint John, New Brunswick
    Casual web and radio reporter for New Brunswick. Worked on a variety of beats including natural history, crime and arts. Did all my own photography, prepared my own content for web, including layout/aesthetic design and SEO.
  • Brunswick News Inc.
    Telegraph-Journal Reporter
    Brunswick News Inc. Apr 2016 - May 2017
    Saint John
    General assignment reporter at the Telegraph-Journal, New Brunswick's largest newspaper. Beats included crime, policing affairs and the opiate crisis. Also worked as a content editor, preparing articles for web and posting to Twitter and Facebook under the Telegraph-Journal's various accounts.
  • Charlatan Publications Inc.
    Arts Editor
    Charlatan Publications Inc. May 2015 - Apr 2016
    Ottawa, Canada Area
    Edited the arts section of The Charlatan, Carleton's student newspaper. Assigned and edited stories, designed layouts for print. Created and maintained reliable contacts in the Ottawa arts community to find exclusive and punchy content, including record labels, venues, galleries, artists, managers and more.
  • Ymca Canada
    Outrripping Manager For Camp Queen Elizabeth
    Ymca Canada Apr 2015 - Aug 2015
    Georgian Bay Islands National Park, Ontario
    Seasonal work during university. Outfitted and planned canoe trips around Ontario. Managed equipment and food budgets and assisted in creating a safe and educational wilderness experience for youth. Worked previous four summers as counsellor/leadership trainer.

Ben Silcox Skills

Fact Checking Writing Blogging Social Media Social Networking Editing Journalism Press Releases Storytelling

Ben Silcox Education Details

Frequently Asked Questions about Ben Silcox

What company does Ben Silcox work for?

Ben Silcox works for University Of New Brunswick

What is Ben Silcox's role at the current company?

Ben Silcox's current role is Manager, Communication & Conversion – UNB Recruitment & Enrolment.

What schools did Ben Silcox attend?

Ben Silcox attended Carleton University.

What skills is Ben Silcox known for?

Ben Silcox has skills like Fact Checking, Writing, Blogging, Social Media, Social Networking, Editing, Journalism, Press Releases, Storytelling.

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