Benjamin Spiegel's Location
Miami, Florida, United States, United States
Benjamin Spiegel's Contact Details
Benjamin Spiegel work email
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Benjamin Spiegel personal email
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Benjamin Spiegel phone numbers
About Benjamin Spiegel
Benjamin Spiegel is an Operating Principal at BayPine. Mr. Spiegel has focused the majority of his career on dedicating himself to devising innovative solutions that enable businesses to revolutionize their approaches to digital strategy and marketing, uncovering untapped avenues of growth and value creation.Previously, Mr. Spiegel was the Global Chief Digital Officer at Proctor & Gamble Beauty where he was instrumental in driving a digital transformation across the portfolio of their brands. Prior to joining Proctor & Gamble, Mr. Spiegel was the CEO of MMI Agency—a global advertisement agency—where he helped transition the firm to become a digital-first agency, and ultimately sell the business to Stagwell Media.Mr. Spiegel has also contributed insights on advisory boards for platforms like Snapchat, Twitter, TikTok, and NIAG, guiding digital and communications. He is originally from Hamburg, Germany.
Benjamin Spiegel's Current Company Details
Benjamin Spiegel Work Experience Details
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Chief Digital OfficerPolywood®Miami, Fl, Us
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Chief Information OfficerPolywood®Miami, Fl, Us
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Operating PartnerBaypine Dec 2024 - PresentBoston, Massachusetts, UsBayPine aims to pioneer a new category of private equity - digital transformation capital - to drive innovation and sustainable growth in core-economy, market-leading businesses. -
Principal - Digital TransformationBaypine Apr 2023 - Dec 2024Boston, Massachusetts, UsAs the Operating Principal at BayPine, a private equity firm founded by Blackstone and Silverlake alumni, my role encompasses working closely with the investment teams in sourcing, identifying, and evaluating potential acquisitions, particularly businesses poised to benefit from digital transformation. Additionally, I collaborate with our portfolio companies on creating and executing digital transformation strategies, thereby optimizing their operational efficiencies and enhancing their overall competitiveness in the market.
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Executive In ResidenceBaypine Apr 2023 - Dec 2023Boston, Massachusetts, Us
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Global Chief Digital Officer, P&G BeautyProcter & Gamble Sep 2019 - Feb 2023Cincinnati, Ohio, UsAs the Global Chief Digital Officer at P&G Beauty, I played a pivotal role in steering the digital transformation of our business units (Haircare, skincare, personal care and specialty beauty) by fostering innovation and building key digital capabilities such as Direct-to-Consumer (DTC), Artificial Intelligence (AI), Fraud Detection, Digital Media Buying, Digital Experiences, and Analytics. I managed strategic Joint Business Plans (JBPs) with media and digital platforms, ensuring our digital strategies were aligned and effectively executed. Additionally, I was deeply involved in the research, due diligence, and acquisition / divestiture of new brands, thereby contributing to the expansion and growth of P&G Beauty's portfolio into prestige and specialty beauty. -
Chief Executive OfficerMmi Agency Jun 2015 - Sep 2019Houston, Tx, UsAs the former CEO of MMI Agency, I was privileged to lead a remarkable transformation from a small, traditional agency in Houston, TX, into a globally recognized digital powerhouse. This transformation was marked by the strategic addition of several Fortune 100 clients, including Nestle, Johnson & Johnson, Microsoft, and Amazon. Under my leadership we also expanded our global footprint with new offices in London, NYC, Singapore, and Cincinnati, thereby enhancing our ability to serve clients worldwide. Our commitment to innovation and excellence was recognized with multiple awards, including the prestigious NATO Defense Innovation Award. Additionally, I guided a business transformation that more than doubled our EBITDA Margin and increased revenue by over 10x. This period of exponential growth and achievement culminated in the sale of the business to Stagwell Global, a leading marketing services holding company, and eventually, a merger with Crispin Porter + Bogusky. Throughout my tenure at MMI, I remained committed to delivering exceptional value to our clients, driving strategic growth, and fostering a culture of innovation and excellence. This dedication not only propelled our success but also contributed to reshaping the global marketing landscape.2017 MMI AGENCY ANNOUNCES STRATEGIC INVESTMENT FROM STAGWELL MEDIA, LLC.2019 MMI AGENCY WINS THE NATO/NCI DEFENSE INNOVATION CHALLENGE2019 MMI AGENCY NAMED 15TH FASTEST GROWING COMPANY IN HOUSTON -
Co-Founder - Digital Defense Investments (Sold To Ironnet)Ironnet Jan 2015 - Apr 2018Vienna, Virginia, UsCo-founded cyber security / digital intelligence firm, which subsequently sold to IronNet -
Consultant (Niag)Nato Mar 2014 - Apr 2018Brussels, BeDevelopment of an Information Environment Assessment Capability with Advance Data Analytics & Implementation Plan for the Strategy on NATO's Role in Countering Hybrid Warfare. -
Vp Innovation, Managing PartnerWpp Jan 2012 - May 2015London, London, GbIn my role as Managing Partner and VP of Innovation for WPP Team P&G, my primary responsibility was to drive growth in our Consumer Business sector. This entailed collaborating with C-level client leaders on their digital transformation and innovation initiatives, identifying solutions to their challenges or opportunities. This multifaceted role often required coordinating efforts across multiple agencies and technology partners, as well as serving as a thought leader and catalyst for innovation for the brands we represented. During my tenure, we successfully doubled our retainer business and increased specialty assignments sixfold, a notable achievement of which included securing the entire search business for P&G North America. -
Vp Innovation, Managing PartnerGroupm Jan 2015 - Apr 2015New York, UsIn my role as VP of Innovation, I was responsible for developing new capabilities across our extensive agency network, which included Mindshare, Maxus, MEC, MediaCom, Essence, and Wavemaker. A key aspect of my role involved directly engaging with our media and technology partners and managing our JBPs. One of my primary goals was to leverage our $64 billion m media investment to gain access to cutting-edge capabilities and resources, ultimately building a competitive advantage to our clients. -
Managing Partner, Managing Director - P&GGroupm Oct 2014 - Mar 2015New York, UsLeading the Catalyst and GroupM digital business for P&G North America.Design and execute digital strategies that focus on delivering sales results through digital innovation and strategic partnerships. Provide thought leadership for P&G's corporate and brand leadership teams.
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Sr. Partner, Managing Director - StrategyGroupm Sep 2013 - Nov 2014New York, UsI was responsible for guiding the strategy teams at GroupM agencies, including Mindshare, MediaCom, M80, Catalyst, Xaxis, MEC, and Maxus, to create innovative and integrated media solutions across various platforms for global brands. I also managed several production studios, aiding in the production of high-quality content. Additionally, I played a key role in developing our inter-practice consumer profiles and proprietary advertising technology stack. Furthermore, I established and maintained relationships with media and technology partners across both traditional and digital spheres.2013 Sr. Partner2014 Managing Partner
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Director Of Search OperationsGroupm Jan 2012 - Jan 2014New York, UsI spearheaded the North American search business across multiple GroupM entities. This encompassed managing relationships with media partners, C-level client teams, vendors, and agency department heads. I was instrumental in fostering a data-driven culture, which facilitated the delivery of actionable insights across diverse media channels and platforms. Additionally, I utilized our scale to broaden the amplification of social into other channels.- Produced key contributions to portfolio clients’ digital media initiatives- Developed and designed key analytics tools and definition of brand/campaign KPIs- Supervised search and social strategy on broad array of CPG, finance, automotive, entertainment, pharmaceutical, electronics, entertainment and telecom accounts. - Managed, trained and recruited key contributors in multiple locations across North America
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Search DirectorGroupm Jun 2011 - Jul 2013New York, UsLed and developed search marketing strategies that successfully achieved client KPIs, identified areas of opportunity, and increased account growth for notable clients and brands including: Boost Mobile, Virgin Mobile, Assurance, Braun, Gillette, Lindt, Febreeze, Forevermark, Gain, Dawn Dish, Venus, Swiffer. Coordinated and managed agency teams to develop tactical direction for clients across a variety of verticals, company sizes, and complexity. - Increase visibility for major CPG brands by over 20% YOY through owned media- Managed several teams of search managers and search specialists as well as outside contractors.- Helped develop new offerings such as mobile search, app store optimization, and social search - Implemented new workflow process that improved in-house efficiency, productivity, and control- Led development of new reporting and automation tools for internal use.- Owned relationships with external agencies and client
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Director Of DigitalLanguage International Nov 2009 - Jul 2011Cambridge, Ma, Us- Spearheaded marketing strategies across diverse channels and regions in a dynamic early-stage startup setting.- Devised and implemented global media strategies to attract students.- Boosted direct booking conversions by introducing a new checkout process and enabling cross-platform activations.- Oversaw digital properties in more than 16 countries/languages.- Directed global content creators and technical teams across various markets, and recruited additional team members to accommodate an expanding customer base. -
Co-Founder And PresidentNxfx Studios Jan 2001 - Dec 2009- Established a creative consultancy specializing in digital and video production, with a focus on crafting high-impact visual effects across various platforms.- Engineered client-centric online technologies and led both owned and earned marketing initiatives, predominantly concentrating on campaign and channel management.- Undertook projects that encompassed UI enhancement, competitive and attribution analysis, marketing campaigns, as well as website design and development. -
Digital LeadTui Uk Jun 1997 - Jan 2001Hannover, Lower Saxony, De- Engineered, evolved, and upheld a content-rich, multilingual online presence in 13 languages for a travel enterprise. Teamed up with technical support, operations, and customer service divisions.- Piloted precision marketing campaigns, resulting in a remarkable 40% surge in customer engagement. -
Account LeadTui España Jan 1996 - Jun 1997Lead commercial production on Robinson accounts
Benjamin Spiegel Skills
Digital Strategy
Sem
Web Analytics
Digital Marketing
Seo
Online Marketing
Digital Media
E Commerce
Analytics
Social Media Marketing
Online Advertising
Social Media
Ppc
Google Analytics
Organic Search
Strategy
Conversion Optimization
Marketing Strategy
Affiliate Marketing
Integrated Marketing
Mobile Marketing
Google Adwords
Leadership
Search
Search Advertising
Start Ups
Media Buying
User Experience
Media Planning
Mobile Search
Social Media Measurement
Interactive Marketing
Keyword Research
Web Design
Msn Adcenter
Omniture
Doubleclick
Yahoo Search Marketing
Campaign Management
Business Intelligence
Landing Page Optimization
Smo
Display Advertising
Behavioral Targeting
Mobile Advertising
Media Strategy
Ad Networks
Spotfire
Tableau
Web Marketing
Benjamin Spiegel Education Details
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Handels-Schule OldenburgBusiness And Marketing -
Internat SeehorstBusiness And Science
Frequently Asked Questions about Benjamin Spiegel
What company does Benjamin Spiegel work for?
Benjamin Spiegel works for Polywood®
What is Benjamin Spiegel's role at the current company?
Benjamin Spiegel's current role is Chief Digital Officer.
What is Benjamin Spiegel's email address?
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What is Benjamin Spiegel's direct phone number?
Benjamin Spiegel's direct phone number is +171352*****
What schools did Benjamin Spiegel attend?
Benjamin Spiegel attended Handels-Schule Oldenburg, Internat Seehorst.
What are some of Benjamin Spiegel's interests?
Benjamin Spiegel has interest in Photography, Post Production And Vfx, 3d And Cg.
What skills is Benjamin Spiegel known for?
Benjamin Spiegel has skills like Digital Strategy, Sem, Web Analytics, Digital Marketing, Seo, Online Marketing, Digital Media, E Commerce, Analytics, Social Media Marketing, Online Advertising, Social Media.
Who are Benjamin Spiegel's colleagues?
Benjamin Spiegel's colleagues are William Cox Iii, Kaylie Lewallen, Dave Ferris, Elizabeth Lopez, Shane Kruse, Randy Rankins, Jerica Schmucker.
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