Benjamin Taft Email & Phone Number

Detroit, Michigan, United States

Detroit, Michigan

New York, New York

New Jersey

San Francisco Bay Area

Serve as primary liaison between General Motors manufacturer and 20 Cadillac retail automotive dealers to drive growth and market share. Create processes that enhance the customer experience and lead to higher levels of retention, customer satisfaction and profitability. Sales Performance Responsible for monthly new vehicle retail objectives to increase share and lease penetration Drive internal business development processes through an appointment-centered culture to retain and cultivate new opportunities and grow the dealer and overall brandCreate processes to purchase Certified Pre-Owned inventory, internally certify the vehicle and position the value of a CPOIncrease accessory sales to personalize vehicles and showcase the benefit to our customersMaintain a commitment to exceptional Customer Satisfaction Index (CSI) scores Product Manage dealer ordering process including vehicle allocation and ordering combinations to build healthy inventory levelsEducate on monthly incentive and rebate offerings to maximize potential prospect opportunities and increase close ratesBusiness Development Mine for opportunities to drive a business development culture within the dealership to set appointments and provide an exceptional buying experience for the customer. Leverage Customer Retention Management (CRM) tools including Dealer Socket, Route One, ADP, Vehicle Exchange and Everest to capture all available leadsAdvertising and Marketing Drive participation in area Local Marketing Association (LMA) to facilitate a dealer driven marketing association to create local creative content Assist dealers in understand the iMR local marketing and co-op funds to drive local visibilityEducate and improve local marketing initiatives to ensure consistency in the brand messageDrive Marketing approach based on locality and individual store needs (market expectations vs market trends) Discover opportunities to partner with local community events to support the community

Greater New Orleans Area

Serve as primary liaison between General Motors manufacturer and 15 Cadillac retail automotive dealers to drive growth and market share. Create processes that enhance the customer experience and lead to higher levels of retention, customer satisfaction and profitability. AchievementsSales/Market Share: -Increased RSI (Retail Sales Index) within District by 2.7% -Facilitated the Buy Sell process for an under performing dealership -Increased the Accessories (PNUR) spend in the district by over 30%-Achieved 100% dealer participation within the Certified Pre-Owned program within assigned District engaging previously disengaged and un-enrolled dealers Business Development/Customer Experience:-Enrolled two new dealerships into the Courtesy Transportation program which had previously been disengaged; leaving only one store remaining to enroll/utilizing the Courtesy Transportation program-Increased Customer Retention within District by 3% YOYMarketing: -Established and additional LMA within the Louisiana Lafayette Market; previously an unattainable group-Solidified two LMA’s within District the New Orleans LMA as well as the Baton Rouge LMA bringing additional dealers into the fold in the latter-Ushered the District into a Digital Marketing Strategy away from a traditional marketing push they were accustomed to; fishing where the customers are

Irving, Tx

Served as the lead for 7 direct reports in markets across the South Central Region. Personally responsible for facilitating a better customer experience and Human Vehicle interactions for 24 Dealerships in the Dallas/Fort Worth Market.Achievements: Change Management:-Created National Newsletter Committee for distribution of materials to dealership body as well as field staff-Created a Regional Certified Technology Expert Advisory Board-Gauged Technical aptitude of dealership personnel, lead and/or assisted troubleshooting concerns determining course of action with Field Engineers and Dealership Tech Staff-Creating a field organization and laying its foundation from the ground up- Creation of Customer Facing MaterialsCommunication:-Communication with media outlets, and/or customer facing venues-Training external and internal facing customers/employees

Fort Irwin, Ca

Sr. Asst. Production Control Supervisor 02/2009 - Current-- Serve as Subject Matter Expert (SME) for Inventory/Maintenance Management System. -- Drive Employee Engagement initiatives.-- Supervise the planning, coordination and execution of all logistics functions, i.e. warehouse management, inventory control (planning, replenishing, and disbursement), and customer service.-- Perform technical review of functions to ensure that all requirements are being met, and exceeding regulatory guidelines, coordinating with other divisions to ensure that all plans are carried out.Asst. Production Control Supervisor 06/2007 - 02/2009-- Review and analyze supply management program functions; collect, analyze, interpret, and develop information pertaining to maintenance/material readiness. -- Performs demand analysis studies on a regular basis ensuring the most relevant items are stocked and available at all times. -- Supervise 15 Union personnel in the planning, coordination and execution of various logistics functions.Divisional Secretary 06/2006 - 06/2007Warehouse Worker 03/2006 - 06/2006

Virginia Beach, Va

Mba, E-Business Strategic Management

Ba, Organizational Leadership