Benjamin Waxman Email & Phone Number

Salem, Massachusetts, Us

* Build local and international brands for academic institutions.* Develop marketing strategies and digital tools to attract, recruit, orient and retain students (domestic, non-traditional, international). * Conduct student and market research to clearly identify market differentiators using voice of the customer methodologies.* Develop analytics to continually track and improve online marketing activity using inbound, email marketing and social media and search campaigns.* Develop mobile apps to build targeted recruiting channels globally and locally.* Details and examples: www.intead.com

Salem, Massachusetts, Us

SELECTED WORKSHOPS“Global Academic Branding”: Intead Two-day Student Recruitment Workshop, New York, June 2014; San Diego, February 2017, February 2018“Digital Marketing and Student Recruitment”: ICEF Full-day Workshop, Miami, December 2014 “Digital Marketing and Student Recruitment”: ICEF Full-day Workshop, Miami, December 2015 “Digital Marketing and Student Recruitment”: ICEF Full-day Workshop, Miami, December 2016“Developing and Implementing a Comprehensive Recruitment Strategy”: AIRC Full-day Workshop, Ft. Lauderdale, December 2018

Salem, Massachusetts, Us

SELECTED SPEAKING ENGAGEMENTS“MOOCs – What We Can Learn from Experimentation”: EAIE Annual Conference, Istanbul, September 2013“Digital Marketing and Student Recruitment”: ICEF North America Workshop, Miami, December 2014 “Innovative Data Use for Student Recruiting”: AIRC Annual Conference, Miami, December 2014“Digital Marketing to the Next Level”: NAFSA Annual Conference, Boston, May 2015“Know Your Neighborhood – International Recruiting Fueled by Regional Insights”: NAFSA Annual Conference, Boston, May 2015“Know Your Neighborhood – Economic Pressures on Student Recruitment Results”: NAFSA Annual Conference, Denver, May 2016“Harnessing Language Schools as University Pathways”: AIEA Annual Conference, Washington, DC, February 2017“Recruiting International Students to Language Programs”: IALC Annual Conference, Boston, March 2017“Know Your Neighborhood – Global Politics and Student Recruitment Results”: NAFSA Annual Conference, Los Angeles, May 2017“Best Practices for International Student Recruitment”: NACAC Annual Conference, Boston, September 2017“Using Data Effectively”: ICEF North America Workshop, Miami, December 2017“Maximizing Your Indian University Partnerships”: AIEA Annual Conference, Washington, DC, February 2018“Who’s Got Your Back? The Importance of Internal Alignment in International Student Recruiting”: NAFSA Annual Conference, Philadelphia, May 2018“International Alumni – The Neglected Resource in Your Student Recruitment Arsenal”: NACAC Annual Conference, Salt Lake City, September 2018“88 Ways to Recruit International Students”: Forum on International Education Conference, Moscow, March 2018“Agent-University Partnerships”: ICEF North America Workshop, Miami, December 2018“Applying Design Thinking to Student Recruitment Challenges”: ICEF North America Workshop, Miami, December 2018

Salem, Massachusetts, Us

Salem, Massachusetts, Us

Corporate marketing, branding & communicationsColleagues' Comments About the Agency: * Client first - always feel it - always present.* Clear “big picture” thinker when it comes to strategy and conceptualization, but also understands the critical importance of managing the details.* Intellect and analytical problem-solving skills along with the humility and work ethic to do the job well, whatever it takes.* Great follow-up.* Strong communication skills relative to deadlines, impact of decisions made throughout the project.* Implements decisions immediately.* Moves easily between process and content to assist client around obstacles, yet not sacrifice quality of project.* Smart problem-solving, whatever the task may be.* Delivers on time, great results.* Brings an intensity to the work.* Commitment to delivering a quality product.* Excellent writing and editing skills, great organizational ability. * Makes the concept of doing well by doing good seem both doable and palatable.

Co-Founder of mental health and addiction focused charity designed to raise funds for charities in this field. Raised and distributed more than $5M to national and international charities serving individuals and families needing the services. See: www.mhfederation.org

New Haven, Ct, Us

Mba, Business Administration And Management

Bachelor Of Arts - Ba

Ba, English

Certificate, Intensive Study: Middle Eastern Politics