- π Ben Kelton - Email and Phone Number
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Iβm a business builder and operator who has led teams to generate $1B in revenue, consistently accelerating growth for boards, founders, CEOs, and investors. My expertise spans sales leadership, go-to-market (GTM), product, and P&L strategies, management, and execution.I believe in building healthy, scalable, predictable, and sustainable businesses to create positive change in the world. I do this by...Operationalizing departments and companies to make money, save money, and reduce uncertainty and risk by leading people, fitting products to market, using pragmatic processes, and measuring through thought-out systems.πΈ Sales Optimization: Identify sales inefficiencies, create scoring systems, & improve forecasting accuracy, reducing uncertainty & risk in revenue forecasts 4X & 2Xβing deal conversions.πΈ Executive Communication: Train teams to effectively communicate with executives, linking our business propositions to their financial statements, reducing their risk, & improving their performance, 4Xβing close rates.πΈ Strategic Influence: Leverage insights to identify decision-makers, highlight competitive advantages, & exploit competitor weaknesses, 10 to 20Xβing sales pipeline.πΈ Market Expansion: Establish channels with regional & national trade organizations, accelerating product-to-market times & reducing time-to-cash by 4X to 10X.πΈ Improve cross-departmental & cross-functional collaboration: Remove barriers, inspire open communication & teamwork, & break down silos for smoother processes. Improve teamwork across Sales, Marketing, Product, Operations, & Finance, increasing productivity 5X & ensuring diverse perspectives enhance decision-making & innovation.πΈ Greenfield Opportunities: Execute build/buy/partner product & service line acquisition strategies, perform due diligence, & integrate new assets into existing lines, 2Xβing revenues.πΈ Capital Management: Secure funding for long-term growth & stability through high-net-worth individuals, family offices, private placements, venture capital, private equity, & debt arrangements.πΈ Beat top and bottom-line expectations 2X through sound business and financial management: Exceed financial targets with disciplined, strategic management. Optimize revenue, control costs, and make data-driven decisions to boost efficiency and profitability, effectively managing the P&L.It's a qualitative and quantitative boost.I discuss these ideas on Hamish Knox's podcast, Full Funnel Freedom:https://tinyurl.com/yc7vbykm
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Vice President, North America UpstreamQuorum SoftwareAustin, Tx, Us -
Executive Management Consultant, Advisor, Mentor, And InvestorKel Co Coin, Llc Feb 2018 - PresentKel Co Coin, LLC is a way I help businesses and investors on a part-time basis. I provide diverse services, from boutique sales, business development, marketing, negotiating, recruiting, operations, and specialized go-to-market strategies. My advisory work with various private equity and venture capital funds has informed their go-to-market, acquisition, and investment strategies. Moreover, I have a track record of delivering results inβ¦Fractional VP and Head of Sales for Big 5 CapitalI led a sales team to help small and medium-sized businesses maximize the Employee Retention Tax Credit and R&D tax credits, partnering with top accounting firms and a former IRS Commissioner. Partner for Grid and Energy Masterplanning, LLCI helped commercial real estate clients take advantage of historic federal, state, local, and utility incentives to implement modern, green equipment in their buildings through end-to-end comprehensive master planning and funding, enhancing energy efficiency and resilience at no upfront cost. Fractional VP of Strategic Partnerships for Global SourcingI addressed the PPE shortage by leveraging our enterprise's global supply-chain network to ensure a continuous supply of medical-grade PPE, focusing on ethical sourcing and FDA-approved safety gear. Advisor for Energy LedgerI contributed to launching the first blockchain dApp for the oil and gas industry, marking a significant innovation in the sector.Fractional CRO for Victory Oil CompanyI developed a go-to-market strategy and sales forecast. Working with the CEO, COO, and Board, our team secured a private placement and acquired an O&G services company, leading to the creation of a revolutionary hard-band-coating for oil field pipe installation, enhancing operational efficiency and profitability for our customers as they drilled and completed oil & gas wells. -
Contributing Executive MemberPavilion Sep 2024 - PresentNew York, Ny, UsPavilion is the world's #1 private community for GTM leaders to grow, learn, and network in their roles. Our global community unites +10K Managers, Directors, VPs, C-suites, and CEOs that are committed to advancing their careers and driving success in B2B Tech. Members gain access to a wealth of resources, such as our private Slack communities, our Knowledge Hub hosting +1,400 templates and business frameworks, as well as access to Pavilion University where members can enroll in live and on-demand programs to upskill in their roles. Whether you're seeking mentorship, career support, or looking to stay ahead of industry trends, the Pavilion community is here to support your journey. Join the ranks of other sales, marketing, customer success, and revenue operation leaders. -
Contributing Member And PanelistHard Skill Exchange Jan 2023 - PresentNew York, UsThe worldβs first real-time 1:1 skill-building marketplace.Hard Skill Exchange is the worldβs first real-time 1:1 skill-building marketplace where proven operators upskill, exchange, and monetize their expertise. Bolstered by a challenger community of over 15,000 innovative C-Levels & VPs from the likes of Cisco, Okta, Salesforce, DocuSign, Gong, and many more, HSE is shattering the prevailing e-learning paradigm of static courses, mass-cohorts, content repositories, and professional talking heads. Additionally, HSE for teams is disrupting the traditional corporate training model by scaling 1:1 bespoke coaching, drills, and role-plays across the fastest-growing SaaS teams. -
Svp, Head Of Sales And MarketingZeno Technologies Jul 2023 - May 2024Austin, Texas, UsZeno Technologies, part of the 8VC Build Program, was a SaaS platform supporting strategic decision-making for oil & gas operators and financial services companies. On the backend, clients connected data from various sources, while the front end enabled them to analyze, forecast, and run scenarios in real-time. This reduced the time and risk of delayed decisions, which McKinsey & Co. estimated could cost up to 10% of annual revenue. Zeno fostered collaboration between operations and finance, allowing organizations to build financial plans from consolidated data.As SVP of Sales and Marketing, I was recruited by the CEO and investors to boost Sale's and Marketingβs engagement with senior industry executives, evaluate product-market fit, and make empirical recommendations to inform future funding rounds.Key Contributions:- Overhauled go-to-market strategy, rebuilt sales and marketing verbiage, value propositions, and ideal client profiles, increasing pipeline revenue 18X.- Launched a new activity-based sales and marketing strategy that left a significant impact. This strategy, powered by a proprietary scoring system and multi-channel outreach (cold emails, direct calls, executive events), led to a 10X increase in sales activities and a 20X increase in C-suite engagements.- Restructured sales and marketing departments, recruiting and developing a high-performing team, increasing sales velocity by 77% from initial contact to close.- Created McKinsey-style business cases tailored to prospect needs, resulting in a 54% increase in average deal size.After 11 months of extensive work and due diligence, including meetings with ~100 executive teams at top oil & gas operators, we concluded that the solution did not achieve product-market fit in the sector. Our executive team recommended to investors that the best course of action was to shutter the company, a decision made with long-term stakeholder interests in mind, based on empirical market analysis and feedback. -
Svp, Global Head Of Sales And Business Development @ Celling Biosciences | Thermi | SpinesmithCelling Biosciences Nov 2021 - May 2023Austin, Tx, UsCelling Biosciences | Thermi | SpineSmith are medical device and biotech companies. At our three companies, we believe the future of healthcare is restorative wellness. Our technologies combine biologics, hardware, and energy, delivering an integrated restorative wellness system that leverages the bodyβs natural healing cascade, promoting overall health and wellness. The result: physicians and their patients experience best-in-class results - a beautiful they can feel.As SVP, Head of Global Sales and Business Development, I was recruited by the Founder & CEO to stabilize the business post-acquisition and pandemic, and implement a people, products, processes, and systems strategy to increase sales through our direct and distributor channels - spanning U.S. and other than U.S.Key Contributions:- Realigned product bundling and pricing strategies, increasing gross revenue by 8%.- Established key sales channels through national medical organizations and KOL physicians, driving a 43% increase in market penetration.- Improved cross-departmental collaboration, reducing accounts receivable by 50% and days sales outstanding (DSO) by 32 days.- Overhauled sales processes and employee training, increasing forecasted revenue by 36%.- Integrated technology solutions to centralize digital assets, improving speed-to-information and organizational efficiency by 10X. -
Svp, Head Of Sales And Business DevelopmentAffnetz.Com May 2020 - May 2021Maple Grove, Mn, UsAffnetz is a SaaS platform serving Nonprofits, Associations, and Chambers of Commerce. The leaders at Nonprofits, Associations, and Chambers know the reality. They run with small budgets and lean staffing while wearing multiple hats and multi-tasking daily. Leaders search endlessly for affordable, innovative software solutions to meet their needs. All too often, available solutions donβt fit their budget or work well, causing productivity to continue to suffer. Good news! Introducing affnetzβ’, your A to Z solution for solving your organizationβs toughest challenges.As SVP, Head of Sales and Business Development, I was recruited by the Founder & CTO to launch this pre-seed business during COVID and capture initial sales.Key Contributions:- Built and executed the full go-to-market strategy that defined TAM, SAM, SOM, SWATs, ICPs, and sales processes, leading to acquiring the first 8 clients.- Spearheaded recruitment and hiring strategy, securing first 4 sales and business development team members within 3 months. -
Vice President, Global Head Of Sales And Business DevelopmentRealmassive Apr 2019 - May 2020Austin, Texas, UsRealMassive provided over 250 data points on 30,000,000 commercially zoned properties and 300,000 on-market listings nationwide in real-time.As Vice President, Global Head of Sales and Business Development, I was recruited by the Founder/Chairman and the CEO to grow sales and define product-market fit for this pre-MVP company. I worked closely with the CEO and Board of Directors to shape the companyβs vision and execute key objectives. I also led all revenue generation and managed the sales and business development teams.Key Contributions:- Restructured the sales department, implementing a proven sales process and recruiting senior sales executives, growing the pipeline 18X.- Led the development of a technology stack, increasing funnel transparency by 100% and improving data-driven decision-making.- Established multiple sales channels through national organizations, surpassing the top revenue year by 4X.- Implemented a comprehensive training and development program, increasing sales velocity by 77%.- Developed a competitive sales strategy that led to engagement with over 80 C-Suite executives, including multiple Fortune 1000 companies.Just as we launched our MVP in February 2020, the COVID-19 pandemic struck. That same week, the federal government locked down the country, halting the commercial real estate market. Despite our momentum, external forces created an insurmountable obstacle. We recommended the Chairman shutter the business and divested its assets.Had we been given the opportunity, we would have reasonably grown revenue 8X in 12 months with just an MVP. While the pandemic cut short our trajectory, Iβm proud of the progress I made, including transforming our sales processes, building key industry relationships, and generating significant pre-launch revenue. RealMassive had immense potential under different conditions. -
Senior Executive - Capital Markets, E&PEnverus Mar 2017 - Apr 2019Austin, Texas, UsPromoted.Enverus is Energyβs most trusted SaaS platform β creating intelligent connections to deliver extraordinary outcomes. Known as the Zillow of oil & gas, Enverus (formerly Drillinginfo) is the first, largest, and fastest-growing decision-support SaaS platform serving the energy industry. We fuel the global quality of life by helping the world make better oil & gas decisions, faster. I started as employee #100, and we grew the company over my tenure to over 1,400 employees across 23 offices around the globe and 27X'ed revenue.As Senior Executive - Capital Markets, E&P, I was promoted by the CRO to grow revenue in Capital Markets and West Texas.Key Accomplishments:- Led a dual sales strategy focused on upsell, cross-sell, and new business acquisition, driving ARR growth by 2.58X.- Launched a comprehensive employee development program, boosting the average deal size by 43%.- Implemented a customer life cycle strategy, increasing retention rates from 80% to 93% through targeted engagement touchpoints.- Increased close rates by 65% through tailored value propositions for key stakeholders. -
General Manager And Market LeaderEnverus Jul 2016 - Mar 2017Austin, Texas, UsPromoted.As General Manager and Market Leader, I was promoted for a special assignment by the CEO and SVP of Product to increase revenue and market share in the mineral and royalty vertical markets.Key Accomplishments:- Achieved 7X ARR growth with a 412% ROI in the first year.- Drove a 5X increase in market share through a multi-pronged build, buy, partner strategy, leading product and service line enhancements, and customer expansion efforts.- Beat top and bottom-line expectations on the P&L, capturing a customer acquisition cost (CAC) of 0.27. -
Director Of SalesEnverus Apr 2011 - Jul 2016Austin, Texas, UsPromoted.As the Director of Sales, I was promoted by the CRO and President/COO to lead and improve several departments, boost revenue, and develop the sales team into the highest-performing team at the company.Key Accomplishments: - Restructured the sales department by redefining the organizational structure, roles, and responsibilities, operationalizing the selling processes, and increasing cross-functional collaboration, capturing ARR 15X growth.- Implemented a comprehensive employee training and development program, increasing average deal size 5X and revenue per customer 6X.- Revamped the new business acquisition program, increasing close rates 2X and deal velocities 42% from initial contact to close.- Built and executed a complete account management program, significantly reducing churn from 22% to 8%.- Increased cross-departmental collaboration between sales and accounting, significantly improving A/R and DSO from the company's worst-performing to the best-performing.- Ramped teams from seven to fifty people - emphasizing the right people in the right positions with the right tools β outpacing all other sales teamsβ net YoY growth by an average of 24 percentage points each year. -
Sales ManagerEnverus Jul 2010 - Apr 2011Austin, Texas, UsPromoted. As the Sales Manager, I was promoted by the Head of Sales and Marketing to up-level the inside sales department.Key Accomplishments: - Built the account managing / install base methods and teams, which are still used to this day.- Exceeded my personal sales quota with 126% attainment. - Led the team to be the top quota attainment team in the company (#1 team of 3 teams) with 138% attainment. -
Account Executive And Team Lead - New Business Sales & Acquisitions, Install Base Retention & GrowthEnverus Jan 2010 - Jul 2010Austin, Texas, UsPromoted.As Account Executive and Team Lead - New Business Sales & Acquisitions, Install Base Retention & Growth, I was promoted by the Head of Inside Sales and Marketing because I wrote a business plan and presented it to senior management to build (from the ground up) and launch the account management / install base methods/program and teams. Key Accomplishments: - Exceeded my quota with 123% attainment. - Led the team to be the top quota attainment team in the company (#1 team of 3 teams) with 136% attainment. -
Account Executive - New Business Sales & AcquisitionsEnverus May 2009 - Jan 2010Austin, Texas, UsPromoted. As Account Executive - New Business Sales & Acquisitions, I was recruited by the Head of Inside Sales and Marketing to win new business sales.Key Accomplishments: - Exceeded personal sales quota with 145% attainment. - Placed #1 of 4 reps on the team in activity and revenue. -
Registered RepNew York Life Insurance Company Jan 2008 - May 2009New York, New York, UsThe New York Life is one of the worldβs most solvent and respected full-service financial services companies. As a Registered Rep, I was an independent business owner, sourcing, qualifying, closing, and servicing my full book of business, which included individuals, families, businesses, and corporations.Key Accomplishments: - Achieved a close rate of 92%, the highest in the sales org. - Maintained a 90% retention rate for all business and services implemented, placing me in the top 3% of the organization. -
Legislative AideUnited States Senate Feb 2007 - Jan 2008Washington, District Of Columbia, UsPromoted.The U.S. Senate is the senior body in the United States Congress. The purpose of the Senate is to legislate and pass laws, consent to treaties as a precondition to their ratification, and confirm appointments of Cabinet secretaries, federal judges, other federal executive officials, military officers, regulatory officials, ambassadors, and other federal uniformed officers. The Senate is composed of one hundred members, two members from each state. The Senate exists to serve the people of the United States. As a Legislative Aide, I managed 7 core issues - Judiciary, Small Business, Economics, Banking, Finance, Budget, and Tax - with 100βs of sub-issues.Key Accomplishments:- Winning 3 promotions into deeper and wider responsibilities and higher contributions for the office. - Leading 1000βs of meetings and 10,000βs phone calls with key executives and leaders across the Business, Energy, Finance, Government, Information Technology, Manufacturing, Military, Real Estate, and Retail verticals with a constituent satisfaction score of 97 out of 100. - Leveraging high degrees of emotional intelligence and critical reasoning skills to navigate through what Senator Hutchison publicly said was the most challenging issue of her career: comprehensive immigration reform. -
Legislative CorrespondentUnited States Senate Aug 2006 - Feb 2007Washington, District Of Columbia, UsPromoted -
Staff AssistantUnited States Senate Nov 2005 - Aug 2006Washington, District Of Columbia, Us -
Tab TechnicianN.D. White Engineering May 2003 - Nov 2005I worked while attending high school and college. I worked on mechanical engineering projects independently from beginning to end. I worked closely with seasoned engineers and project managers to test and balance commercial HVAC systems to optimize their efficiency and performance.
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Tab Technician ApprenticeN.D. White Engineering Jan 1998 - May 2003
- π Ben Kelton - Skills
- π Ben Kelton - Education Details
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The Wharton SchoolApplied Business Analytics -
Texas Tech University - Rawls College Of BusinessBusiness Management -
Texas Tech University - Rawls College Of BusinessBusiness Marketing -
Leadership Coursework -Essentials And Advanced Leadership -
Selling, Negotiating, & Communication Models Acquired - -
Leadership & Communication Certificates & Assessments -
Frequently Asked Questions about - π Ben Kelton -
What company does - π Ben Kelton - work for?
- π Ben Kelton - works for Quorum Software
What is - π Ben Kelton -'s role at the current company?
- π Ben Kelton -'s current role is Vice President, North America Upstream.
What is - π Ben Kelton -'s email address?
- π Ben Kelton -'s email address is bk****@****nfo.com
What is - π Ben Kelton -'s direct phone number?
- π Ben Kelton -'s direct phone number is (512) 477*****
What schools did - π Ben Kelton - attend?
- π Ben Kelton - attended The Wharton School, Texas Tech University - Rawls College Of Business, Texas Tech University - Rawls College Of Business, Leadership Coursework -, Selling, Negotiating, & Communication Models Acquired -, Leadership & Communication Certificates & Assessments -.
What are some of - π Ben Kelton -'s interests?
- π Ben Kelton - has interest in Companies, Building Teams, Organizations, Politics, The Market, Emerging Technologies, Machine Learning, Economics, Prescriptive Analytics, Statistics.
What skills is - π Ben Kelton - known for?
- π Ben Kelton - has skills like Leadership, Management, Sales, Contract Negotiation, New Business Development, Strategic Planning, Account Management, Salesforce.com, Business Development, Energy Industry, Sales Management, Team Building.
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