Ben Kwon Email & Phone Number

Seoul, KR

Seoul, KR / Shanghai, CN

• Lead business development and P&L management for portfolio of 10+ brands.Core responsibilities:
• Direct team of 4 to support distributors and key accounts, and develop relationships with stakeholders in Korea and elsewhere in APAC.
• Align brand distributor and retail strategies with global company strategy by leveraging stakeholder relationships, visiting online and brick-and-mortar retail spaces and ensuring consistent positive customer.
• Drive APAC ecommerce strategy to scale revenue and introduce Delta Galil brands into new marketplaces.
• Support marketplaces by providing marketing materials and integrating brand retail strategy with global company strategy.
• Open new markets by identifying and onboarding distributors in Asia, ANZ and Greater China.

Seoul, South Korea

• Orchestrated retail, pricing and brand strategy, directing data-driven team of 15 to optimise product offerings and build up fashion destination within Coupang ecosystem.Core responsibilities:
• Analysed platform data to identify top-selling products and trends, gather insights into customer purchases and returns behaviour, and inform daily decision-making and business strategies.
• Forged partnerships with domestic and global brands to expand product offerings.
• Negotiated retail pricing and discounts with vendors to maximise sales volume and profits.
• Collaborated with Coupang private label division to innovate and launch new product lines in response to emerging trends and seasonal demand.Significant Achievement:
• Drove annual revenues to exceed $1.2 billion USD by leading strategic brand partnerships and implementing data-driven strategies.

Hong Kong / Shanghai, China

Hong Kong SAR

• Managed global and regional key accounts, built relationships with distributors, executed business strategy for newly-created Shanghai entity, and oversaw team of 6 direct reports and 4 indirect reports in Seoul.
• Analysed customer data to identify customer needs, determine product fit to customer needs, and secure buy-in from design and development teams to create new products.
• Built Vans culture in APAC by leading Vans culture team to organise events and workshops catering to skateboarders, inviting top skaters to discuss products and promote brand values.
• Fostered unity and teamwork between internal teams during skate events, supporting cross-functional collaboration for events, projects and daily operations. Significant Achievements:
• Grew digital e-commerce sales by 130% during COVID-19 by pivoting product offerings to meet new consumer needs and switching focus from physical stores to digital platforms.
• Onboarded global key accounts such as Foot Locker and JD Sports, introducing brands into APAC markets.

San Diego, California, United States

• Governed P&L management, sales, strategy, business development, and 24/7 operations for Tier 1 manufacturing facility with 250+ employees, serving blue-chip corporations.Significant achievements:
• Reduced costs by 40% from 2013 to 2015, and another 10% in following years, by expanding vendor network across China and Southeast Asia and negotiating with suppliers.
• Increased turnover from USD 10 MN to USD 25 MN, reduced business risk and accelerated business expansion by diversifying client portfolio and branching out into new industries.

Hong Kong SAR

Hong Kong SAR

Hong Kong SAR

Hong Kong SAR

Vista, California, United States