Ben Li Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

• Prepared for and led regular client touch points such as weekly calls, customized market updates, rate sheets, supplier performance reports, and quarterly strategy reviews to build relationships and explore new.
• Responsible for cultivating strategic enterprise accounts with annual recurring revenue of over $3M and achieved a 100% retention rate in all quarters.
• Exceeded volume targets for Q1 and Q2 of 2023 through proactive collaboration with clients to gather feedback, coupled with strategic pricing initiatives coordinated with the pricing team across Air, Ocean, and.
• Proactively handled tough client conversations such as gaps in service and pricing negotiations.
• Utilized Excel, PowerPoint, and proprietary software to develop a range of reports and presentations incorporating data insights.

Toronto, Ontario, Canada

• Possessed full ownership of the customer journey including onboarding, adoption, renewal, and upselling.
• Responsible for managing accounts worth over $1M in annual recurring revenue and consistently exceeded onboarding targets by over 50%.
• Achieved 2.6% churn across Q1 and Q2 of 2022, 2.1% churn across Q3 and Q4 of 2021, and 115% of expansion KPIs for Q1 and Q2 of 2022.
• Increased important franchise location partnerships from 22 locations to 500+ working with C-level executives (300k+ in ARR).
• Worked cross-functionally with sales and growth teams to advance company ambassadors, case studies, and provide ongoing training to newer colleagues.
• Created and rolled out annual business review template and strategy that was widely adopted and used by 6 other account managers.

Toronto, Ontario, Canada

• Consistently hit set targets (Points, UAA, Revenue) through building strong relationships with agencies and clients.
• Worked with businesses utilizing the Google Ads platform through the Google Partners Agency Builders program.
• Built market intelligence by obtaining information regarding business' industry, organization, and advertising goals in order to optimize campaigns and increase ROI.
• Responsible for speaking with decision-makers to increase the value of their online advertisements through optimization features.
• Provided strategic advertising consultations to capture sales opportunities involving advertising campaigns relevant to clients' goals & needs.
• Conducted ongoing meetings on a weekly basis with businesses for updates and progress reports.

North York, Ontario, Canada

• Managed all social media accounts (Facebook, Instagram, Twitter, Reddit, YouTube) for a number of clients and achieved excellent growth in user engagement and positive feedback.
• Successfully coordinated with third party brand ambassadors to exhibit our client’s products and create buzz ahead of major international releases at notable retailers.
• Collaborated with Marketing, PR, Creative and Customer Service teams to spearhead our social media programs and efforts on behalf of our clients.

Mississauga, Ontario, Canada

• Participated in a wide variety of projects with varying responsibilities, including data cleaning & consolidation, market research, georeferencing, and primary survey collection.
• Utilized Microsoft Excel advanced formulas, graphs, pivot tables, dashboards, VBAs & macros to clean, consolidate, and manipulate survey & consumer data.
• Collaborated with fellow team members in Analytics and other departments (GIS, IT, and Creative) in both day to day tasks and the process of generating final reports.

Toronto, Canada Area

• Assessed customer needs and provided assistance and information on product features.
• Assisted with the store’s visual directives and maintained high standards of housekeeping.
• Followed and achieved Club Monaco’s sales goals on a monthly, quarterly, and yearly basis.

Toronto, Canada Area

• Created original content daily for the advertisement of promotional activities for all company social media channels (Facebook, Instagram, LinkedIn, Twitter).
• Tracked and analyzed social media metrics for all initiatives and devised monthly progress reports based on findings.
• Managed and updated company database and customer relationships system as required using Hubspot.

Toronto, Canada Area

• Created rapport with alumni and potential donors via direct call in order to encourage donations toward the university.
• Achieved and often exceeded the daily objective by consistently approaching the top 5% in terms of money raised per hour.

Toronto, Ontario, Canada

• Created a lasting experience for visitors to Casa Loma by taking and editing family photographs, which are later made for sale.
• Assisted in the sale of photographs by actively guiding visitors in the purchase their photos.

Toronto, Canada Area

• Made contact with dozens of leads every day and maintained a 10% callback rate from potential clients.
• Established initial rapport with leads and ensured a steady flow of prospective clients for the branch to develop further relationships with.
• Showed excellent administrative ability by keeping records of all calls made and results achieved.

Bachelor Of Arts - Ba, Economics

Relevant Courses - Microeconomic Theory, Macroeconomic Policy, Quantitative Statistical Methods, Applied Game Theory, International Trade.

Postgraduate Program, Strategic Relationship Marketing

Relevant Courses - Computer Applications for Database Marketing, Marketing Management, Database Marketing Strategies, Applied Business.