The company provides SW project management, marketing and strategic solutions for various segments.• Product Management of API4CRM- gathering all customer information in one system: API services for CRM with: Omnichannel (Facebook, Whatsapp etc.), IP telephony, ERP and GIS (ESRI) leading cross functional teams and stakeholders.• Saas and On premise implementation for Microsoft Dynamic CRM(365) & Salesforce services - SMB clients.• Develop, plan and execute product and biz dev services(China, UK and Germany) in order to achieve profitable business growth, based on product's vision aligned with a company's business objectives. • Initiate and develop business partner relations.• Create and finalize Go-To-Market and business plans.

The company is a world-wide leader of R&D in the field of dental implants.Increased worldwide sales to over $15M USD in more than 35 countries, growing sales at a pace in excess of 35 percent. Established Alpha Bio as one of the leaders in the market.

• Managed and coordinated complex product development including marketing, engineering and R&D software teams as well as personalized e-product sales (Personal player web page).• Hired, trained and managed team of 35 employees and group of 5 R&D SW developers.• Responsible for sales operations, driven by data analysis from more than 1,500 weekly sport events, 9,000 information sources and 200,000 players.• Defined requirements for products based on customer’s requirements (including RFPs), market trends and competitive analysis. Product marketing and product deployment.• Initiated and developed business partner relations.• Led and raised the initial round of $1M USD investment.

Consulted in the fields of commercial law, due diligence and investment agreements.

Prepared legal position papers concerning Israeli and international antitrust issues. Performed market analysis to determine the effect of different M&A on the intensity of competition

In charge of marketing, sales, training and customer service for the Hebrew University (supervised two employees and more than 700 customers). Worked with the university's management including the communication services and the research authority. Analyzed the efficacy of the company’s representatives, services and customer satisfaction.