Ben Monnie work email
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Ben Monnie personal email
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I am an experienced strategy, digital media and operations leader who loves tackling unsolvable problems at the nexus of media, technology and business, particularly subscriptions.Formative career experiences at: New York Times, Google, Monitor Group.Specialties: Product strategy, corporate strategy, business planning, strategic partnerships, GTM strategies, media, consumer revenue, subscriptions.
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Svp, Strategy And Business OperationsCnnNew York, Ny, Us -
Svp, Strategy & Business OperationsCnn 2024 - PresentAtlanta, Us -
FellowShorenstein Center On Media, Politics And Public Policy At Harvard Kennedy School Mar 2024 - Present -
Director, Global News & Publishing Partnership SolutionsGoogle Oct 2017 - Feb 2024Mountain View, Ca, UsGlobal partnerships strategy, operations and execution for News and Publishing Partnerships.- Coordinated client engagement, product strategy and ecosystem participation across multiple Google business units.- Managed $300+ million budget and headcount allocation for the Google News Initiative, and coordinated regional and xfn strategy and execution.- Developed and built scaled partnerships and programs for news partners of all sizes worldwide, including GNI Startups Program and GNI Digital Growth Program. -
Head Of Strategy & Operations, News And Publishing PartnershipsGoogle Mar 2016 - Oct 2017Mountain View, Ca, UsCharged with building consolidated "One Google" strategy for how Google can best partner with the news industry. - Collaborated with leading global partners to change how Google Search treated paywalled content. Developed "Flexible Sampling", cited by News Corp CEO as "an important first step in recognizing the value of legitimate journalism".- Made business case and got executive buy-in for the creation of an umbrella program for the news industry, the Google News Initiative.- Partnered with product to create Subscribe with Google, which has since helped news publishers convert hundreds of thousands of users to paying subscribers. -
Vice President, Strategy & Development (Revenue)The New York Times Jul 2015 - Mar 2016New York, Ny, Us- Led team focused on strategy, business / corporate development and operations for Chief Revenue Officer. Projects included: digital subscriptions growth strategy; growth plan for branded content business; evolution of NYT advertising and marketing technology stacks; and off-platform distribution and monetization strategy.- Created new team reporting focused on subscription pricing and bundling strategy across all products, discounting strategy and all sales and offer tests.- Led negotiations and / or devised negotiation strategies with key third parties, including Apple, Facebook, Snapchat, Taboola and Outbrain. -
Vice President, Corporate And Digital StrategyThe New York Times Jul 2013 - Jun 2015New York, Ny, Us- Oversaw consolidation of three strategy groups into one corporate strategy team serving the CEO and senior executives from all commercial departments: Advertising, Marketing, Finance, Product, Print, and Technology.- Partnered with CFO and leadership on annual plan, 3-year-plan and Board presentations.- Collaborated with the product teams to launch three new digital paid products: NYT Cooking, NYT Opinion and NYT Premium.- Partnered with product to pivot the organization towards mobile and expand NYT's casual games franchise.- Built business case for launching and expanding NYT's branded content business. -
Executive Director, Advertising Product Planning And Digital StrategyThe New York Times Nov 2010 - Jun 2013New York, Ny, Us- Led team of digital product and business strategists focused on key growth initiatives for $1+ billion advertising business and $200+ million digital operation.- Oversaw $30+ million programmatic advertising business and meaningfully grew revenue by launching NYT on Google Ad Exchange, adopting a data management platform and making direct deals with agency trading desks. -
Director, Digital Strategy And Business DevelopmentThe New York Times Feb 2008 - Nov 2010New York, Ny, Us- Led multiple strategy projects for NYT's digital business including creating the business case for introducing a metered model for NYTimes.com and mobile apps. Developed strategy for "First Click Free" and 20 free articles.- Developed multiple business development deals, including a partnership with LinkedIn that was the first of its kind to mine users’ social graphs to personalize content and target advertising on a partner site. -
Manager, Strategic PlanningThe New York Times May 2006 - Feb 2008New York, Ny, Us- Led multiple growth and cost-reduction projects including international digital strategy project that folded IHT.com into a new NYTimes.com ‘Global Edition’. -
AssociateBooz & Company 2005 - 2006New York, Ny, UsConducted strategy and operations projects in the media and consumer products industries across Europe. -
ConsultantThe Monitor Group 1998 - 2001Participated and led strategy consulting projects across multiple industries, including nonprofit, pharmaceuticals and retail. Worked in Europe and Asia on digital strategy projects as part of practice focused on digital businesses.
Ben Monnie Skills
Ben Monnie Education Details
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Columbia University - Graduate School Of JournalismSulzberger Leadership Program -
Columbia Business SchoolMedia Management -
Columbia University - Graduate School Of JournalismJournalism -
Williams CollegeHistory -
Cincinnati Country Day
Frequently Asked Questions about Ben Monnie
What company does Ben Monnie work for?
Ben Monnie works for Cnn
What is Ben Monnie's role at the current company?
Ben Monnie's current role is SVP, Strategy and Business Operations.
What is Ben Monnie's email address?
Ben Monnie's email address is be****@****ail.com
What schools did Ben Monnie attend?
Ben Monnie attended Columbia University - Graduate School Of Journalism, Columbia Business School, Columbia University - Graduate School Of Journalism, Williams College, Cincinnati Country Day.
What skills is Ben Monnie known for?
Ben Monnie has skills like Digital Strategy, Digital Media, Business Development, Strategic Partnerships, Strategic Planning, New Media, Strategy, Online Advertising, Social Media, Digital Marketing, Analytics, Advertising.
Who are Ben Monnie's colleagues?
Ben Monnie's colleagues are Jin Lee, Matt Meyer, Erminia Chiodo, Nicholas Sullivan, Kamal Wallace, Katherine Dautrich, Merieme Arif.
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