Research and procurement of new accounts to grow start-up agencyDevelopment and implementation of marketing and advertising strategiesWebsite development, maintenance and performance tracking; brand and product strategies; fundraising campaigns; print and digital media; email marketing; SEO strategy

Coordination and implementation of marketing efforts for Utility, ITS, and Transportation supplier. Revision and regular updating of website; lead overhaul of promotional design and focus of marketing direction; trade event coordination of sponsorships, travel, equipment and display logistics and installation; complete creation and direction of social media campaign, increasing followers nearly tenfold and boosting content volume from sporadic to consistent at 2-5 pieces per weekDevelopment of branding consistency with lossless design elements and hex color coding; overhaul of outdated email marketing list to increase open rates by 23%; SEO and traffic funneling to website to dramatically increase unique site visits; planning and coordination of annual customer appreciation event, successfully increasing attendance to maximum allowable capacity