Bennett Kaufman is a SVP Audience Strategy, Solutions and Intelligence at Publicis Collective. He possess expertise in analytics, web analytics, integrated marketing, mobile marketing, digital strategy and 45 more skills. Colleagues describe him as "I had the pleasure of managing Bennett as a CTV and Digital Reach Measurement Expert, and I can confidently say he is an exceptional talent (and human!). His deep understanding of 3P reach measurement is unparalleled, and his ability to navigate the complexities of CTV and cross-channel measurement is truly impressive. Bennett possesses an encyclopedic knowledge of industry players and trends, which makes him an invaluable asset to any team. Ben is phenomenal with customers as well as… Show more" and "Ben is an invaluable asset to any sales organization. Ben is THE go-to guy for any data point our sellers need; as a leading authority on CTV strategy and measurement, he empowers sales teams with the critical insights and cross-media data they need to win in a competitive landscape. With a talent for cross-functional collaboration and deep analytical skills, Ben develops insightful reports that drive tangible outcomes across top brands and the most complex clients. If you want… Show more"