- Wrote and researched 9 SEO blog posts, ensuring each one was optimized for search engines to increase visibility and drive traffic- Developed innovative social media and marketing strategies, successfully pitched to clients to enhance their online presence and reach- Created reels in CapCut, SocialPilot for social media management, and Constant Contact for email marketing campaigns

- Design and plan unique pages for the weekly campus newspaper using InDesign- Published and laid out over 50 editions since joining The Collegian- Collaborate with editors and writers to create over 30 different headlines and captions each night- Train new design assistants in Adobe Indesign and Photoshop- Edit photos using Photoshop

- Collaborated with the China Books Review editor to facilitate the successful launch of The Wire China Book Review in Fall 2023- Synthesized over 250 book titles and crafted one-sentence taglines- Wrote a book review for Empress Orchid by Anchee Min - Researched climate change solution visuals for COAL + ICE speaker events on climate change

- Lead 50-minute sessions for beginner and intermediate Chinese- Prepare exercises focusing on grammar and vocabulary review

- Produced review packages for authors in Keynote to help promote material- Designed over 20 3D book mockups using Photoshop- Planned out and wrote weekly newsletters using InDesign and Hubspot- Updated website pages with WordPress

- Respond to inbound web inquiries and screen resumes- Arrange interviews and meetings, support new website CMS, troubleshoot for senior executives- Organize powerpoints and documents

- Organized and faced merchandise on shelves and in displays- Met performance targets for loyalty program- Provided calm and excellent customer service