Benny Fluman Email and Phone Number

GLOBAL MARKETINGWe believe the path to global growth begins with the right combination of expertise and practical implementation.Who We Are:Yael Lidor Levy - A leading international marketing expert with over 25 years of experience in senior marketing positions at companies like Strauss, Hed Arzi, Danshar, and Maccabi Worldwide. Brings extensive experience in preparing companies for government funding and leading cross-cultural marketing initiatives. Specializes in developing comprehensive international marketing strategies and building successful market entry plans, with a proven 95% success rate in securing government marketing grants.Benny Fluman - Brings 30 years of experience in sales, marketing, and management roles across technology, communications, agriculture, and higher education sectors. As founder and CEO of MATCH B2B, pioneers advanced customer journey methodologies and builds digital marketing infrastructures that drive international business growth.Our Unique Approach:What sets us apart is our comprehensive implementation methodology. During our year-long guidance program, we don't just consult - we build and implement your complete marketing infrastructure. This allows your company to focus entirely on product excellence, customer service, and developing meaningful connections with target audiences while we establish and manage all necessary marketing tools and systems for your international growth.Join us in transforming your local success into global achievement.

I'm excited to announce my role as Marketing and Business Development Manager for ENLIGHTME in Israel.About ENLIGHTME:ENLIGHTME transforms corporate learning and communication through AI-driven, personalized audio content. We address a critical challenge: How can organizations ensure continuous, relevant learning without disrupting daily workflows?Our Solution:• AI-powered content transformation: Converts vast information into concise, engaging audio.• Personalized daily podcasts: Tailored to individual roles and interests.• Multi-channel learning: Audio, PDFs, quizzes, and synchronized visuals.• Mobile-first design: Learn anytime, anywhere.• LMS integration: Seamless incorporation into existing systems.• Data-driven insights: Optimize learning strategies with comprehensive analytics.Key Benefits:• Increased engagement and knowledge retention• Efficient content creation and curation• Scalable across organizations• Flexible, on-the-go learningApplications:• Corporate training and development• Internal communications• Marketing and customer educationMy Role:As Marketing and Business Development Manager, I'll:1. Develop and implement marketing strategies for the Israeli market.2. Identify and pursue new business opportunities.3. Showcase how our AI-driven solutions enhance corporate training and content creation.4. Build relationships with L&D professionals and marketing managers.5. Analyze market trends and gather client feedback for continuous improvement.ENLIGHTME is reshaping corporate learning by making knowledge acquisition as accessible as checking emails or listening to music during a commute. We're cultivating a mindset of continuous growth and adaptation in the modern workplace.If you're interested in innovative L&D solutions, AI-powered content creation, or exploring potential partnerships, let's connect! Together, we can empower organizations to stay agile, informed, and competitive in an ever-evolving global marketplace.

With 30+ years in B2B sales and marketing leadership, I founded MATCH B2B to revolutionize how companies grow their B2B presence.What MATCH B2B delivers for our clients:1. Increased qualified leads without paid advertising2. Higher conversion rates through tailored customer journeys3. Expanded market reach, including international markets4. Established thought leadership via AI-powered content strategies5. Optimized sales processes and CRM implementationOur Content Strategy:We create a comprehensive content ecosystem tailored to your B2B audience, including:• Thought leadership articles• Industry-specific whitepapers and case studies• Engaging social media content• Email newsletters• Webinars and video contentAll content is strategically distributed across multiple channels to maximize engagement and lead generation.MATCH B2B INSIGHTS Podcast Service:Our innovative AI-powered podcast solution transforms your existing content into engaging audio episodes. We handle everything from content curation to production and distribution on platforms like Spotify. This service establishes your brand as an industry thought leader, reaching the 75% of B2B buyers who use podcasts for vendor research.Our unique approach combines these content strategies with AI-driven insights and organic LinkedIn campaigns to position your brand as an industry authority.Expertise: B2B Marketing Strategy, Content Marketing, Podcast Production, Sales Funnel Optimization, International Market ExpansionLet's connect to explore how MATCH B2B can drive your company's growth in the B2B space. Match B2B provides a marketing-friendly environment and flexibility to ensure quality transactions and better marketer-buyer relationships.Leads (potential clients) are matched with companies according to our mission. Outsource their sales journey and build long-lasting relationships

As the Business Development Manager at WWM Ventures, I'm focused on driving innovation and entrepreneurship in higher education institutions across Israel and the international market. At WWM Ventures, we're passionate about empowering students to turn their ideas into successful startup companies, and we offer a wide range of services to support this journey. From entrepreneurship and incubation programs to mentoring and fundraising, we provide the tools and resources necessary to help startups succeed. Our expertise in product technology, global GTM, business plan and strategy, and business assessment ensures that our clients are set up for success from the early stages to becoming international companies. As statistics about startup success rates speak for themselves, it's more important than ever to learn from professional experts about how to build a startup in the right way. Joining the WWM Ventures team has been an incredible opportunity to make a meaningful impact on the world by helping students achieve their dreams of becoming successful entrepreneurs.

SME businesses are represented in Israel by the Agency for Small and Medium Businesses.The agency offers assistance programs to help small and medium businesses grow. The "Maof" Business Advancement Network offers operational aid tools to entrepreneurs and small and medium businesses across the country. Small and Medium Business Agency offers a variety of tools through this system. Business owners can receive business consultation and guidance at their local branches, as well as attend courses on a variety of topics.In my role as a business consultant, I assist medium-sized companies with everything related to marketing and sales in MAOF.

‘Yozmot Atid’ (Non for Profit organization) was established in order to reduce the social gaps in Israel by empowering the underprivileged and providing them with tools to help them establish and develop small businesses.The method: Building infrastructures, tools and methods that will enable the promotion and expansion of small business entrepreneurship, with an emphasis on women’s entrepreneurship, in the geographical and social periphery of Israel.Yozmot Atid assists motivated individuals who want to turn an initial idea or a professional talent into an independent business. Such a business would allow them and their families to live in financial relief. ‘Yozmot Atid’ enables thousands of women and men in Israel – Jewish, Arab, secular, ultra-Orthodox, new immigrants, Bedouin, Druze and others – to establish their own small, independent business.The organization provides tools and accompanies entrepreneurs from the initial idea stage until the establishment of a new business, or during the expansion of an existing business. And all this – free of charge.

Strategic Growth Consultant for Medoc Ltd. (2024-2025)• Advising Medoc, a global leader in thermal quantitative sensory testing devices, on strategic initiatives to drive significant growth in 2024-2025 and beyond. • Guiding expansion into new worldwide market segments to diversify customer base and penetrate emerging markets.• Optimizing integration of technological systems and human capital to increase operational efficiency and results.• Directing professional implementation of customer journey mapping to ensure consistently positive customer experience across all touchpoints. • Leading content strategy to build authority expertise and thought leadership in the industry, attracting potential customers.• Collaborating with global network of distributors to generate highly relevant leads in target geographies.• Helping scale the business while maintaining Medoc's reputation for innovative, high-quality products and excellent customer service honed over 30+ years.Through this multi-pronged growth strategy, Medoc is well-positioned to continue its strong growth trajectory as a trusted leader in the QST device industry.

As the Business Development Manager at GUS, I am responsible for facilitating and strengthening connections between our educational institutions in Israel and academic institutions. Through strategic collaborations, we are able to increase the number of students, boost revenue from workshops and trainings relevant to the high-tech industry, and support the development of innovation and entrepreneurship units.My role involves identifying potential partnerships and establishing relationships with key stakeholders. By fostering these connections, we are able to create mutually beneficial opportunities for our institutions and the wider community. This includes supporting the growth of entrepreneurship and innovation in Israel, as well as providing our students with access to cutting-edge technologies and educational opportunities.I am passionate about driving growth and innovation in the education sector and am proud to play a key role in the development of our partnerships and collaborations. Together, we are working towards a brighter future for our students and the wider community.

HiGHQ is a subsidiary of Global University Systems (GUS), one of the largest private academic education companies in Europe, with a vision to provide an innovative global solution in all areas of education. With pedagogical and technological tools embedded in institutions around the world, GUS leads and pioneers the learning experience for students. On the various campuses, more than 40,000 students study in culturally diverse learning groups. In order to ensure that students receive the most relevant and current education, GUS continually invests in both facilities and study materials for each of its institutions. As part of the cooperation between the institutions in the group, the knowledge gained in the group is transferred to the HiGHQ company.In HiGHQ, students are prepared for the real world. As a result of this insight and the desire to provide real value, technological tools have been developed not only in the educational field but also to develop self-confidence, personal empowerment, and other training tools for dealing with the real world, as well as tools for facing challenges.I am responsible for assisting in the development of the business strategy, improving marketing and establishing business relationships with academic institutions in Israel at HiQ.

PaymentsOp team supports merchants throughout the entire payment processing cycle: PSP and Gateway research and analysis, onboarding, traffic analysis, credit card processing routing and optimisation, payments localization for various markets and industries, facilitation in fees negotiations.Risk management and ePayments are our specialization.PaymentsOp reduces the Chargebacks level using integrated enterprise wide solutions, while increasing the success of the transaction.PaymentsOp values the client’s time and has improved a methodology for reducing Chargebacks level immediately and building a long-run strategy for risk management and payments.PaymentsOp does that by inquiring the client from all aspects, like marketing, product, processing, customer service and more.

C-COPY Printing House provides marketing solutions and is a major player in the local market. Its reputation is based on its excellent service and impeccable confidentiality.Among his clients are the largest entities in the economy from all sectors: defense industries, government companies, construction companies, stock exchange companies, hi-tech companies and more.It has existed since 1986. It has developed a reputation as one of the leading high-quality companies known for technological innovation, customer service, reliability and fair pricing.My activity included analyzing the marketing and advertising process and staffing sub-suppliers in accordance with the built marketing plan

BPM Office provides business advisory and outsourcing services in Finance Processes and Systems. They bring many years of user-based experience allowing us to effectively bridge between our client's finance and implementation teams. They are experts in optimizing existing processes and evaluating the need for new solutions, while maintaining vendor neutrality.With a broad 20+ years'​ experience, They developed expertise in project management and finance processes in Accounting*, Planning and Managerial Reporting, Consolidation, BI Analysis, M&A integrations, and a new concept for master-data management.I accompanied them from the phase of formulating the business strategy to the sales phase. The consultation included formulating a business strategy, building branding, defining customer profiles, defining the product portfolio, and building a sales process. The support also included the accuracy of price offers to customers and assisted in the process of closing transactions.

KAPPA REAL ESTATE is a real estate investment company in the USA.The company is focused on profitable real estate investments in the USA. It lends to Israeli investors who wish to earn high and immediate returns on their investment.The company locates properties at prices lower than market value and under the management of a group of investors renovates and rents/sells them.My role was building the marketing process which included defining a customer profile. This included creating marketing materials and digital channels, and managing a customer journey to increase knowledge and drive investment

CHECKME provides a solution to universities, colleges and institutions to predict and place students in the best program for them using our advanced psychological tests thereby increasing completion rates, and reducing student churn. CHECKME -Career and personal development portal based on both theoretical models and advanced algorithms. Our company bases itself on many years of experience in occupational counseling for young people at the beginning of their careers and adults who are making decisions for their second career.

A major focus of Hadran Communications is to supply kosher phones to the ultra-orthodox sector. In addition to a telemarketing center, the company has a chain of stores selling phones and field agents. I focused my project on Management and business units, improving marketing and sales performance through the development of work processes

Ohalo College (Hebrew: מכללת אוהלו, Mikhlelet Ohalo), also known as the Ohalo College of Education, is an Israeli leading institution that specializes in teachers' and kindergarten teachers' training toward a B.Ed. degree in various disciplines, including biology, mathematics, English, special education, Jewish Studies, and physical education, as well as toward an M.Ed. degree in Management and Organizational of Education systems. The college currently has 2,500 learners, of which 60% are students in the Education and Teaching professions, while the rest are in continuing education programs, advanced studies, professional development and external studiesBuilding an advertising system, improving the marketing system, and building a sales work interface with marketing were all activities that I took part in

Melingo Ltd., a subsidiary of Britannica, is Israel’s leading company in online dictionaries and smart search products, and the leading company worldwide in computational linguistics of Semitic languages. Melingo specializes in bringing to market products and services based on natural language processing (NLP) of Hebrew and Arabic – computationally complex languages. Melingo also markets unique enterprise solutions in various languages to private and public markets.Melingo’s products include: smart search engines for Hebrew, Arabic and Persian; unique enterprise solutions for data retrieval, online dictionaries and a text-to-speech (TTS) product for Hebrew.In the company, I developed the B2B sales system, developed the marketing, and assisted in the launch and marketing of an application for learning English based on Morfix.

Horev is a home for young people - raising them to the Torah with Derech Eretz, promoting their best interests spiritually and academically, and integrating them into Israeli society in all facets and influencing them positively.I was responsible for researching and updating the 80-year-old vision of the association.

Around 17 years ago, LEHAMIM bakery was established close to the street and the many people who pass through it every day. With traditional baking methods, fine raw materials, and a lot of knowledge gathered from all over the world, they have built a large, loyal crowd of customers who visit, taste, and accompany them every day. The bakery and cafe inside run continuously, 24 hours a day. Additional sales points are located at 5 locations.As part of this project, I was responsible for improving the B2B sales infrastructure for hosting trays. The position included building a business plan and implementing it in close collaboration with the company's management.

Achva Academic College is located in Israel's southern periphery Established in 1971, Achva became the ultimate Academic studies location for the population surrounding the college, which can hardly afford the high standard of life and tuition fees associated with "Big City" style universities in Israel. The 3,200 students at Achva Academic College represent a cross section of Israeli peripheral multicultural society and reflect our commitment to inclusivity and diversity. Achva started as a nonacademic regional college, where one could study and gain a Teacher’s Certificate. In addition to the teaching faculty, during 1994, an academic branch of Ben Gurion University (Be'er Sheva) was established at Achva, as a separate entity, with a few B.Ed and B.A. programs. As of 2009, under the academic auspices of Ben Gurion University, Achva was authorized to offer studies leading to B.Sc degrees. Since 2012, Achva Academic College has become an independent college whose goal is to be the game-changer academic institution for southern Israel. My consulting in college focused on streamlining the sales process and improving the connection between marketing and sales. The activity included the training and recruitment of appropriate CA, assistance in building procedures, and equipping with appropriate technology to improve processes.

Improving the sales and marketing results. Implenting knowledge and tools for sales journey to improve the ROI for new customer

Leading cross over process for increasing the efficiency and satisfaction of the students. Building the sales department

improving the sales and marketing results. Increase the number of student's in 100%.

Leading cooperation with academic colleges

Zoozamen.com is a subsidiary of ZOOZAMEN LTD. and provides proven, web-based, psychological testing services for web-based dating portals. The Zoozamen Couple Compatibility Service is based on 10 years of experience and testing in the field. When added to a dating service site or portal, it widens the basket of services available, differentiates the site from its competitors, and provides an engine for business growth. We help dating websites further monetize their users.

Strategic marketing and sales adviser. Leading cross over process for increasing the number of student's and building the USP in a "Red Ocean" market

Founder and editor

Strategic support in building the marketing, sales and advertising systems.As part of my job, I dealt with everything related to recruiting relevant personnel, planning construction and assimilation of business plans and high involvement in building the college's digital assets.The activity was carried out in close contact with the College's management - administrative and academic staff.

I am the founder and executive editor of "Managers" a newspaper intended for graduates and students of the Business School in College Of Managment

Building the sales unit, designing and implenting the success fee model in a traditional conservative organization

Building the sales department, implenting the base for effective and successful unit. After many years the results are unbelievable.

Developing marketing and sales tools.

The project includes building the sales department and the Occupational Guidance Unit

Managing the company - start-up. •Building & implementing the marketing strategy. •Managing sales & negotiations with strategic customers

Function: Manager of the professional unit, responsible for: • Building & implementing the marketing strategy• Planning & managing the R&D process• Managing sales & negotiations with strategic customers • Managing the unit as a profit unitCustomers:• Chains of professional gardening stores• Municipalities• Nurseries • Horticulturists

Company: The College of Management (academic studies and diploma studies), the biggest college in Israel for academic and diploma studies. There are about 40,000 students in 30 branches all over Israel. Function : Assistant general director for marketing in the diploma studies unit . Function : Marketing manager of the academic studies unit. •Senior partner for plannig the buisnes plan for the organization•Developing partnerships and new products•Senior partner for planning and implanting the marketing strategy•Managing the advertising and sales promotion generally and locally

Company: Dun & Bradstreet (Israel) the biggest company in Israel for financial analysis and risk control solutions. Function: Advisor for financial and marketing information.

Selling international communications to Israeli companies operating overseas as a field sales representative.During this time, my responsibilities included business development and connecting the company's services with strategic customers.