Ben Bouteille Email and Phone Number
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Charting New Paths in E-commerce, BtoB AI SaaS business, and Web3:My career is a journey of tackling complex challenges with innovative solutions. I'm driven by a relentless pursuit of innovation, tailoring strategies to accelerate business growth and elevate customer success.Career Highlights:- Spearheading high-touch customer success teams and crafting innovative market strategies.- Revolutionizing digital marketing with practical, effective strategies.Key Achievements:- Global Expansion: Led a major outdoor sports retailer to a 180% turnover increase year-over-year.- Customer Experience Mastery: Drove a 100% NRR over six years, raising NPS from 53 to 79 in the MarTech sector.- Efficient Marketing: Implemented versatile test-and-learn approaches across diverse digital marketing budgets, maximizing impact.Web3 & Blockchain Involvement:- DAO Team Member: Contributed significantly to a leading DAO on Solana, deepening my understanding of decentralized systems.- Advisory Role in Web3 Casino: Offered strategic insights, blending digital marketing acumen with operational oversight in a groundbreaking web3 venture.- Investing in RWA Tokenization: Passionately invested in the future of real estate tokenization through blockchain technology.Looking Ahead: Eager for opportunities that redefine boundaries in our fast-paced digital world.
Superteam Canada
View- Website:
- superteam.ca
- Employees:
- 16
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Head Of Marketing And Events | Superteam CanadaSuperteam CanadaDenver, Co, Us
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Board MemberLa French Tech Denver Oct 2024 - PresentDenver, Colorado, Us -
InvestorBricks.Co Jun 2022 - PresentMontpellier, Occitanie, FrFractionalization of Real Estate assets in Europe.Want to try? Earn 1% bonus on your investments for 3 months with my code:https://app.bricks.co/sign-up/BENBOU67 -
Vice President MarketingClientsuccess Apr 2024 - Nov 2024Lehi, Utah, Us -
Vp Market Innovation & Crm StrategySplio Apr 2023 - Mar 2024Paris, FrLeading the Product to Market team.My team is making the bridge between Product teams and teams on the field (Sales, Customer Success, Customer Care).From creating the long-term vision and producing Thoughts Leadership content to delivering adequate product marketing assets, internal and external enablement that help the entire company reach shorter-term milestones. -
Board Advisor And Fractional CooHouse Of Parlay Dec 2021 - Mar 2024House of Parlay (HoP) is a web3 arcade with a casino theme. Its unique approach makes it legal to play over 800+ casino-themed games in any country.
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Vp Customer ExperienceTinyclues - Acquired By Splio Oct 2020 - Apr 2023Global Customer Success and Marketing leadership. Leading a 20-person department.• Achieved 100% of the NRR goal 6 years in a row.• Elevated high-touch Customer Success practices across the company’s portfolio of 120+ enterprise clients. • Grew NPS from 53 in 2017 to 79 in 2021• Leveled up Tinyclues thought leadership and customer marketing initiative by hosting 50+ episodes of a weekly podcast, producing the first bi-annual CRM magazine, and driving multiple annual industry-focused reports. • Adapted the marketing department and strategy to match the fast-changing pace of the market by implementing a quick test & learn approach across Product Marketing, Digital & Growth, and Events teams
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Sr Director Customer SuccessTinyclues - Acquired By Splio Apr 2016 - Oct 2020Built and manage from zero to a 9-person customer success team across French, US, and UK offices.• Define and implement new processes to improve team efficiency and support scalability of high-touch approach through a 70+ clients’ portfolio.• Develop advanced new usages of the platform with clients, leading them to up to +150% in campaign revenue.• Organize the team to be able to consult clients to achieve joint Success Plans goals, generating 30+ success stories.
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AdvisorAnybodies Dec 2021 - Aug 2022Delaware , UsAnybodies: Supercharge your community with web3-powered loyalty programs -
Webmarketing DirectorPrestashop Nov 2015 - Apr 2016Paris, Île-De-France, FrCreate and launch an online acquisition plan that helps PrestaShop to grow traffic, revenue, and new stores in key regions. • Optimized the digital marketing budget of $1M+ by implementing a rapid test-and-learn approach.• Migrated company-wide email programs to a scalable ESP platform (IBM Silverpop)• Managed the budget and risks to keep the revamp of the corporate website on track.• Upgrade the Web marketing program using technology and process to change how we deliver our services and projects.• Set up new processes to help the 7-person marketing team members to share, learn and improve their knowledge. As well as improving team collaboration with other departments. -
International Marketing ManagerEkosport Dec 2013 - Nov 2015Saint Alban Leysse, Savoie, FrGrow Ekosport from the French leader to the European leader. Achieving +180% YoY turnover growth (30% of total turnover) in the first year of internationalization.• Launched localized E-com websites in 11 countries (Europe and Russia) with localized customer service, warehouse support, payment solutions, and processes to adapt to local habits and laws.• Defined and deployed global marketing strategy and local operations with a 950+K€ budget, achieving +180% YoY turnover growth (30% of total turnover) in the first year of internationalization. • Hired and managed a team of 5 marketers. Providing expert mentoring on marketing and advertising techniques, methods, and best practices to optimize ROI.Speaker at «Ecommerce Paris» and «Ecommerce Monaco» event: Internationalisation of E-commerce and cross-border marketing strategy -
Co-Founder - Data Marketing & EcrmNimbly Jan 2012 - Dec 2013Consulting a portfolio of eCommerce clients on data marketing strategy and managed a 5-person cross-functional team.• Trained our customer team in marketing best practices and translated analysis to marketing actions.• Successfully supported clients transitioning from in-house marketing CRM solutions to emailing software with e-CRM setup.• Spearheaded restructure of Google Adwords campaigns (Search, Display, Youtube, Remarketing) with up to +340% conversion rate increase. Mentored team members to maintain Adwords Certified Partner Status. • Defined, set up, and analyzed A/B and Mvt testing to improve customer experience and conversion rate from +7% to +27%
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Ecommerce ManagerMathon.Fr Mar 2010 - Feb 2012Managed an 8-person marketing team, achieving +100% YoY business growth.• Managed 800+k€ marketing budget to achieve goals: CRM 4,8M@ (recruiting +1M@/y), SEO +40% UV, SEM 175+K€, Social network +50k fans and +1k followers, Affiliation and Display.• Successfully drove the CRM strategy with over 200+M emails/year respecting best practices and Sender Score certification. Such a strategy accounted for 50% of the e-com revenue. • Ran A/B and MVT testing practices that increased conversion rate by +23% and +10% on ARPU thanks to automated cross-selling testing. • Interviewed and mentored new hires to facilitate faster ramp-up and team integration.• Steered web designer’s creations: site design, emailing, blog, and social content.Speaker at Google Think Performance 2011: Best practices related to Google Analytics to optimize product cross-selling with event goals.
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Marketing ManagerGeneration Sports - Tennis.Fr - Bad.Fr - Squash.Fr Sep 2004 - Aug 2010Developed and expanded marketing campaigns to compete with other racquet eCommerce stores.• Managed and optimized marketing channels• Developed a partnership with the French badminton federation.• Built 360° co-branded campaign during French Open, Roland Garros 2010: Tv, Print, and Display ads• Organized sales booth during events: Tennis Masters 1000 of Monaco, Badminton French Open.• Managed the web team (4 people).• Led idea generation, gap identification, feature prioritization, and feature definition.
Ben Bouteille Skills
Ben Bouteille Education Details
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Esc Chambery - CesniCommercialisation De Produits Et Services -
Université Joseph Fourier (Grenoble I)Informatique
Frequently Asked Questions about Ben Bouteille
What company does Ben Bouteille work for?
Ben Bouteille works for Superteam Canada
What is Ben Bouteille's role at the current company?
Ben Bouteille's current role is Head of Marketing and Events | Superteam Canada.
What is Ben Bouteille's email address?
Ben Bouteille's email address is be****@****ues.com
What is Ben Bouteille's direct phone number?
Ben Bouteille's direct phone number is +336871*****
What schools did Ben Bouteille attend?
Ben Bouteille attended Esc Chambery - Cesni, Université Joseph Fourier (Grenoble I).
What skills is Ben Bouteille known for?
Ben Bouteille has skills like E Commerce, Statistiques Web, Marketing Strategy, Marketing En Ligne, Web Marketing Strategy, Web Analytics, Marketing, Team Management, Crm, Google Analytics, A/b Testing, Customer Relations.
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