Ben Bouteille Email & Phone Number

Denver, CO, US

Denver, Colorado, US

Montpellier, Occitanie, FR

Fractionalization of Real Estate assets in Europe.Want to try? Earn 1% bonus on your investments for 3 months with my code:https://app.bricks.co/sign-up/BENBOU67

Lehi, Utah, US

Paris, FR

Leading the Product to Market team.My team is making the bridge between Product teams and teams on the field (Sales, Customer Success, Customer Care).From creating the long-term vision and producing Thoughts Leadership content to delivering adequate product marketing assets, internal and external enablement that help the entire company reach shorter-term.

House of Parlay (HoP) is a web3 arcade with a casino theme. Its unique approach makes it legal to play over 800+ casino-themed games in any country.

• Global Customer Success and Marketing leadership. Leading a 20-person department.
• Achieved 100% of the NRR goal 6 years in a row.
• Elevated high-touch Customer Success practices across the company’s portfolio of 120+ enterprise clients.
• Grew NPS from 53 in 2017 to 79 in 2021
• Leveled up Tinyclues thought leadership and customer marketing initiative by hosting 50+ episodes of a weekly podcast, producing the first bi-annual CRM magazine, and driving multiple annual industry-focused reports.
• Adapted the marketing department and strategy to match the fast-changing pace of the market by implementing a quick test & learn approach across Product Marketing, Digital & Growth, and Events teams

• Built and manage from zero to a 9-person customer success team across French, US, and UK offices.
• Define and implement new processes to improve team efficiency and support scalability of high-touch approach through a 70+ clients’ portfolio.
• Develop advanced new usages of the platform with clients, leading them to up to +150% in campaign revenue.
• Organize the team to be able to consult clients to achieve joint Success Plans goals, generating 30+ success stories.

Delaware, US

Anybodies: Supercharge your community with web3-powered loyalty programs

Paris, Île-de-France, FR

• Create and launch an online acquisition plan that helps PrestaShop to grow traffic, revenue, and new stores in key regions.
• Optimized the digital marketing budget of $1M+ by implementing a rapid test-and-learn approach.
• Migrated company-wide email programs to a scalable ESP platform (IBM Silverpop)
• Managed the budget and risks to keep the revamp of the corporate website on track.
• Upgrade the Web marketing program using technology and process to change how we deliver our services and projects.
• Set up new processes to help the 7-person marketing team members to share, learn and improve their knowledge. As well as improving team collaboration with other departments.

Saint Alban Leysse, Savoie, FR

• Grow Ekosport from the French leader to the European leader. Achieving +180% YoY turnover growth (30% of total turnover) in the first year of internationalization.
• Launched localized E-com websites in 11 countries (Europe and Russia) with localized customer service, warehouse support, payment solutions, and processes to adapt to local habits and laws.
• Defined and deployed global marketing strategy and local operations with a 950+K€ budget, achieving +180% YoY turnover growth (30% of total turnover) in the first year of internationalization.
• Hired and managed a team of 5 marketers. Providing expert mentoring on marketing and advertising techniques, methods, and best practices to optimize ROI.Speaker at «Ecommerce Paris» and «Ecommerce Monaco» event.

• Consulting a portfolio of eCommerce clients on data marketing strategy and managed a 5-person cross-functional team.
• Trained our customer team in marketing best practices and translated analysis to marketing actions.
• Successfully supported clients transitioning from in-house marketing CRM solutions to emailing software with e-CRM setup.
• Spearheaded restructure of Google Adwords campaigns (Search, Display, Youtube, Remarketing) with up to +340% conversion rate increase. Mentored team members to maintain Adwords Certified Partner Status.
• Defined, set up, and analyzed A/B and Mvt testing to improve customer experience and conversion rate from +7% to +27%

• Managed an 8-person marketing team, achieving +100% YoY business growth.
• Managed 800+k€ marketing budget to achieve goals: CRM 4,8M@ (recruiting +1M@/y), SEO +40% UV, SEM 175+K€, Social network +50k fans and +1k followers, Affiliation and Display.
• Successfully drove the CRM strategy with over 200+M emails/year respecting best practices and Sender Score certification. Such a strategy accounted for 50% of the e-com revenue.
• Ran A/B and MVT testing practices that increased conversion rate by +23% and +10% on ARPU thanks to automated cross-selling testing.
• Interviewed and mentored new hires to facilitate faster ramp-up and team integration.
• Steered web designer’s creations: site design, emailing, blog, and social content.Speaker at Google Think Performance 2011: Best practices related to Google Analytics to optimize product cross-selling with event goals.

• Developed and expanded marketing campaigns to compete with other racquet eCommerce stores.
• Managed and optimized marketing channels
• Developed a partnership with the French badminton federation.
• Built 360° co-branded campaign during French Open, Roland Garros 2010: Tv, Print, and Display ads
• Organized sales booth during events: Tennis Masters 1000 of Monaco, Badminton French Open.
• Managed the web team (4 people).

Bachelor'S Degree, Marketing, Commercialisation De Produits Et Services

Licence, Informatique