Benoit Martin

Benoit Martin Email and Phone Number

Head of Digital Marketing, Communication and Customer Experience @ MGEN
france
Benoit Martin's Location
Nanterre, Île-de-France, France, France
Benoit Martin's Contact Details

Benoit Martin personal email

About Benoit Martin

Benoit Martin is a Head of Digital Marketing, Communication and Customer Experience at MGEN. He possess expertise in sem, seo, marketing digital, digital marketing, ppc and 10 more skills. He is proficient in English.

Benoit Martin's Current Company Details
MGEN

Mgen

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Head of Digital Marketing, Communication and Customer Experience
france
Website:
mgen.fr
Employees:
3032
Benoit Martin Work Experience Details
  • Mgen
    Head Of Digital Marketing, Communication And Customer Experience
    Mgen May 2018 - Present
    Région De Paris, France
    Management of teams of 20 people on:- Digital Marketing and Customer Acquisition (SEO, SEA, Display, Social Media...)- Customer Knowledge, Relationship and Digital Communication (Feedbacks, Emails, Social Networks...)- Website and Digital Campaign Management (CMS, Marketing Automation, Personalization...)- Web Performance Measurement and Analysis (Data, Analytics, Dashboard, CRO...)- Design and User Experience (UX/UI, User-Centered Design...)
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  • Air France
    Senior Product Manager
    Air France Jan 2015 - Apr 2018
    Conception, creation and animation of the new Travel Guide deployed internationally in 8 languages on the different touchpoints (Website, Mobile App, on board airplanes ...) in order to improve the customer experience and develop the revenue.- Market research and Competitive intelligence- Definition of the positioning, functional scope and business strategy- Manage agencies for creating the UX/UI with Users Tests- Monitoring the technical developments with an offshore structure- Manage the tender for texts, photos and videos production- Monitoring and validation of the content production- Plannification of next functional developments and contents- Definition of the communication strategy for the launch (contest, media on/off, event, ...) and the annual communication planTrophée de la Communication 2016 "Meilleure action sur les Médias sociaux"Business Case published in the "EBG Internet Marketing 2017"
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  • Wizabi
    Co-Founder & Associate
    Wizabi Mar 2013 - Dec 2014
    Wizabi is a technological platform offering:- The unification of prospect path between Web and Stores- An unique concept of multi-device identification- A hyper-personalization of marketing message
  • Idea Fizz
    Managing Director
    Idea Fizz May 2011 - Dec 2014
    Strategic advice on Digital MarketingWeb and Facebook developments
  • Isobar Morocco (Aegis Media Group)
    Managing Director
    Isobar Morocco (Aegis Media Group) Mar 2009 - Feb 2011
    Creation of the local structure in partnership with a Moroccan communication agency: - Business Units management- Recruitment - Teams training- Offer definition- Business development- Client strategy proposals- ... Business for offshore and Local Development (Renault, inwi, Nokia, Adidas, ...).
  • Takezo / Isobar (Aegis Media Group)
    Search Marketing Cto (Technical Director)
    Takezo / Isobar (Aegis Media Group) Mar 2007 - Feb 2009
    Manage over 45 people on 8 teams.Lead technical developments and innovation.
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  • Takezo / Isobar (Aegis Media Group)
    Search Marketing Project Director
    Takezo / Isobar (Aegis Media Group) Jun 2005 - Feb 2007
    Manage a team of 10 project managers in Search Engine Marketing projects.
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  • Takezo / Isobar (Aegis Media Group)
    Search Marketing Project Manager
    Takezo / Isobar (Aegis Media Group) Dec 2004 - May 2005
    Manage Search Engine Marketing Projects in several activities sectors for local and worldwide companies.
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Benoit Martin Skills

Sem Seo Marketing Digital Digital Marketing Ppc Crm Digital Strategy Google Analytics E Commerce Strategy Management Marketing En Ligne Statistiques Web Marketing Mobile Adwords Google

Benoit Martin Education Details

Frequently Asked Questions about Benoit Martin

What company does Benoit Martin work for?

Benoit Martin works for Mgen

What is Benoit Martin's role at the current company?

Benoit Martin's current role is Head of Digital Marketing, Communication and Customer Experience.

What is Benoit Martin's email address?

Benoit Martin's email address is ma****@****ail.com

What is Benoit Martin's direct phone number?

Benoit Martin's direct phone number is +331415*****

What schools did Benoit Martin attend?

Benoit Martin attended Université De Bretagne Occidentale.

What skills is Benoit Martin known for?

Benoit Martin has skills like Sem, Seo, Marketing Digital, Digital Marketing, Ppc, Crm, Digital Strategy, Google Analytics, E Commerce, Strategy, Management, Marketing En Ligne.

Who are Benoit Martin's colleagues?

Benoit Martin's colleagues are Françoise Ducamp, Marie Pasquier, Cindy Monteiro Da Costa, Aurore Nguyen, Frédéric Carre, Agnès Auguste, Mathilde Cassan-Blanc.

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