Benoît Pfister Email & Phone Number

Ville De Paris, Île-de-France, France

Distribution set up for the launch of La Perla Beauty in Europe

Région De Paris, France

• In charge of distributor markets with major focus on Asia which became leading region and drove sales growth.
• Opening of e-commerce in China with T Mall, activation of social medias and roll-out synergies for omni canal distribution.
• Start TV shopping in Korea
• Set up new strategy in Japan allowing return to growth on declining market
• Opening of Malaysia and Indonesia
• Deployment of multi level training policy resulting in 20% sales growth in East Europe and Russia

Saint-Denis Area, France

• Strong development of international sales in professional and retail ranges.
• Set up representative office in Singapore with sales manager and marketing coordination.
• Set up of U.S. market with a master distributor and recruitment of regional distributors.
• Successful introduction in leading perfumery retail chain in Russia

Levallois Perret

Consulting for international development in Europe

• Full responsability on french affiliate (sales, marketing, customer service and finance)
• Commercial and marketing strategy.
• P&L management with strong improvement of financial results ( increase of gross margin, restructuring and fixed costs decrease)
• Sales development thanks to opening of new distribution channels and private labels.
• Key account negotiation.

• Management of consolidated P&L for the B.U. Distribution: 12 brands (including Bulgari, Lanvin, Burberry, Lolita Lempicka, Elizabeth Arden) sold in 7 affiliates and on export markets.
• Business development and negotiation of distribution agreements.
• Define and implement commercial strategy in various markets.
• Management of marketing and purchasing budgets.

• Define and implement commercial and marketing strategy for Davidoff, Lancaster, Chopard and Jil Sander
• Negotiation with export distributors and travel retail key accounts
• Full team set up ( sales, marketing, finance)

• Business development: opening of franchises and department store
• International sales development