Medline • Senior Director of Marketing I lead the integrated marketing team. My team runs performance marketing consisting of demand generation, campaign planning, advertising, research & analytics, and email marketing.DePaul University • Adjunct Professor of Advertising and Public RelationsI teach a popular graduate and undergraduate class in digital and social media marketing communications.PEAK6 Investments • VP Marketing Venture Capital and Private EquityI led marketing communications programs focused on digital, social, executive thought leadership, and public relations for portfolio companies. Ketchum Digital • Senior Vice President, Global Strategy and Innovation I created digital campaigns and led team of creatives, strategists, analysts, and account directors. Served many of the agency’s largest clients as chief digital and social media marketing strategist.Allstate • Senior Strategy and Content Manager for Social Networking I created the social media marketing function to set strategy and portfolio for initiatives across multiple financial business units.Kuczmarski & Associates • Management ConsultantI created new product portfolios based on quantitative and qualitative ethnographic research in the US and Mexico.General Electric • Manager of Market Development and Six Sigma Black BeltMentored 8 managers through Six Sigma projects and graduate of GE’s elite IMLP program focusing on marketing and sales technology
Listed skills include Strategy, Social Media, Marketing Strategy, Business Strategy, and 24 others.