Ben Redfield

Ben Redfield Email and Phone Number

Vice President at Blueprint Equity @ Blueprint Equity
Ben Redfield's Location
Los Angeles, California, United States, United States
Ben Redfield's Contact Details
About Ben Redfield

Quick Facts:• 15 years of integrated Marketing and Revenue Operations, Digital, Field, Partner Marketing, Program Management and Sales-/Marketing-tech stack management• 5 years of Management Consulting on revenue growth, value creation strategies and programmatic transformational initiatives• Tech companies with long, complex Sales cycles have looked to me to design, implement and train their Sales and Marketing teams in high-performing Account Based Marketing strategies• Skilled content strategist adept and defining the “right message at the right time for the right buyer” to build awareness, create engagement, drive demand and accelerate velocityExpertise:• Marketing attribution methodology• Marketing Operations/Martech• Revenue operations and reporting• Content Marketing strategy• Branding, messaging, writing• Marketing Strategy• Integrated Marketing Campaigns• Demand Generation• Field & Partner Marketing• Event Strategy & Execution• Program Management• Sales EnablementTech Stack:• Hubspot• Pardot• Salesforce• Salesloft• Clari• Outreach• Tableau• Power BI• Demandbase• IntercomAn expert at developing, executing and reporting on integrated marketing campaigns with bold, differentiated narratives that drive marketing-attributable revenue, I am adept at balancing long term strategy and short-term tactical priorities to establish a sustainable rhythm that makes it possible to meet aggressive growth targets. I offer proven P&L management and the ability to develop new marketing and strategic ideas plus demonstrated digital demand generation, events-driven demand, project management, analytical and leadership skills. People love working with me because I simplify what’s complex, prioritize what’s most impactful, then own the work to produce tactical improvements & multi-year transformative change.

Ben Redfield's Current Company Details
Blueprint Equity

Blueprint Equity

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Vice President at Blueprint Equity
Ben Redfield Work Experience Details
  • Blueprint Equity
    Vice President
    Blueprint Equity Sep 2024 - Present
    La Jolla, California, Us
  • Dragon Q Energy
    Advisor
    Dragon Q Energy Aug 2022 - Present
    Santa Barbara, California , Us
  • Park Cities Growth
    Principal
    Park Cities Growth 2022 - Sep 2024
    Presumably there are B2B businesses where Sales and Marketing leaders, in perfect sync with each other and their shared revenue plans, consistently exceed their quarterly number. I work with everyone else
  • Cardlytics
    Senior Director, Revenue Marketing & Operations
    Cardlytics Jan 2021 - Aug 2022
    Atlanta, Ga, Us
    A senior leader of the Revenue Strategy & Operations team, I reported to the Global Head of Sales & work closely with Sales, Enablement & Operations leadership to develop & execute a unified go-to-market plan delivering 30% yoy growth.
  • Sbi | Sales Benchmark Index
    Commercial Strategy & Marketing Operations
    Sbi | Sales Benchmark Index 2018 - 2021
    Wyckoff, New Jersey, Us
    Worked with C-Suites to identify & prioritize their biggest revenue opportunities & mobilize their teams to realize that growth. Provided strategic planning, tactical execution & program management across a variety of Sales & Marketing focused engagements
  • Park Cities Media
    Principal Gtm Strategy Consultant
    Park Cities Media 2007 - 2018
    Los Angeles, Ca, Us
    Consulted for b2b brands on revenue growth strategies and delivered complex sales & marketing engagements for enterprise Cloud SaaS offerings including ERP, CRM, Cyber Security, IoT, eCommerce, financial services and manufacturing
  • Solarwinds
    Global Go-To-Market Lead, Risk Intelligence Product
    Solarwinds Jan 2015 - Aug 2017
    Austin, Texas, Us
    Joined via acquisition and owned the global go-to-market strategy for the Risk Intelligence product within the broader Solarwinds MSP portfolio including product positioning, buyer personas, messaging, regional launch rollouts, MRR proforma attainment as well as all Sales/Channel enablement.
  • Smb Suite
    Marketing Manager
    Smb Suite Apr 2011 - Feb 2015
    *Supported the multi-year transition to a Cloud SaaS model including both product positioning & messaging & the campaigns infrastructure to generate demand*Aligned SMBSuite's unique cloud offering with established Microsoft Partner Programs to ensure unified but differentiated consumer-facing messaging*Project-managed the implementation of an inbound marketing automation platform & campaign strategy which resulted in more than a 100% increase in monthly recurring revenue yoy*Significantly improved marketing metrics & results through new marketing automation systems & improved lead nurturing & scoring.

Ben Redfield Skills

Digital Marketing Social Media Marketing Marketing Strategy Crm Social Media Online Marketing Campaign Management Lead Generation Marketing Automation Marketing Customer Relationship Management Marketo Eloqua Email Marketing Strategy Blogging Marketing Communications Web Marketing Cloud Computing Management Ppc E Commerce Multi Channel Marketing Seo Professional Services Saas Sem Online Advertising Business Intelligence Sales Product Marketing Analytics Salesforce.com Web Analytics Digital Marketing Strategy Content Management Google Analytics Google Adwords Hubspot Salesforce.com Administration Inbound Marketing Linkedin Marketing Marketing Research Sales Collateral Website Redesign Yelp Content Strategy

Ben Redfield Education Details

  • Georgetown University
    Georgetown University
    Business/Corporate Communications
  • University Of Iowa
    University Of Iowa
    Double Major: Communications And Theology

Frequently Asked Questions about Ben Redfield

What company does Ben Redfield work for?

Ben Redfield works for Blueprint Equity

What is Ben Redfield's role at the current company?

Ben Redfield's current role is Vice President at Blueprint Equity.

What is Ben Redfield's email address?

Ben Redfield's email address is be****@****dex.com

What is Ben Redfield's direct phone number?

Ben Redfield's direct phone number is +120295*****

What schools did Ben Redfield attend?

Ben Redfield attended Georgetown University, University Of Iowa.

What are some of Ben Redfield's interests?

Ben Redfield has interest in Mobile Tech, Social Services, Economic Empowerment, Civil Rights And Social Action, Education, Science And Technology, Index Futures, Animal Welfare, Arts And Culture.

What skills is Ben Redfield known for?

Ben Redfield has skills like Digital Marketing, Social Media Marketing, Marketing Strategy, Crm, Social Media, Online Marketing, Campaign Management, Lead Generation, Marketing Automation, Marketing, Customer Relationship Management, Marketo.

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