Ben Reott Email & Phone Number

United States

United States

Baltimore, Maryland, United States

Deliver Flywheel’s SaaS roadmap by leading Agile Scrum product development across on and offshore engineering teams. Identify opportunities for eCommerce SaaS product offerings by analyzing feedback from users, stakeholders, and clients. Write detailed product requirements by outlining business problems, aligning on success metrics, and defining user stories. Prototype new SaaS screens by designing low-fidelity wireframes and high-fidelity interactive mockups with design teams. Evaluate the impact of product delivery and uncover user journeys by analyzing screen usage data in Pendo dashboards. Ensure SaaS technical integrity and strengthen user buy-in by resolving bugs and demonstrating product use cases. Communicate progress against roadmap goals to Flywheel leadership by authoring weekly and monthly memorandums.

Washington, District Of Columbia, United States

• Grew client’s Prime Day ad-sales +23% YoY by growing ad-clicks +83% YoY and ad-CVR +7% YoY• Cultivated successful relationships with clientele in order to increase share on Amazon’s digital shelf• Managed $1mm+ of quarterly ad investment to achieve quarterly and yearly client business goals• Analyzed eComm data to identify opportunities to grow revenue and ad-attributed sales on Amazon• Research Amazon SFR trends to leverage search queries throughout consumers’ path to purchase• Integrated new tools, technologies, and strategies to improve Spotlight’s services in the eComm space

Washington, District Of Columbia, United States

• Calculated quarterly $100k+ AMS & DSP budgets by forecasting traffic, CPC, and CPM metrics• Drove $2.3 bb in sales for clients on Amazon by building and optimizing AMS & DSP search campaigns• Built eComm data visualizations in Excel workbooks to present to clients on weekly performance calls• Utilized Amazon AMS, DSP, and Seller Central UIs to launch and scale paid search campaigns

Monroe, New Jersey, United States

Grew Instagram reach +205% and Linkedin impressions +170% MoM by scaling content output and posting consistency. Executed content creation Agile sprints by developing progress dashboards, call schedules, and content storage systems. Posted 330+ pieces of content in Q1’24 on Instagram, Linkedin, and TikTok by leading a content team through Agile sprints.

Milford, Connecticut, United States

Boston, Massachusetts, United States

• Conduct industry analysis to identify opportunities to launch products and grow clients’ market share• Design, document, and iterate low-fidelity wireframes and user flows to develop an MVP for clientele• Interview clients and stakeholders to understand business goals and prioritize high-value MVP features• Implement discovery learnings in product road mapping and long-term business strategy for clients

College Park, Maryland, United States

The Adele H. Stamp Student Union provides a safe and inviting campus center where all UMD students, alumni, faculty, staff, and community members cultivate lifelong relationships founded on engagement, learning, multiculturalism, and citizenship. As a Stamp Event Support Staff Manager, I:• Led Support Staff employees each shift by fostering a culture of team unity and accountability• Coordinated and executed event set-ups to consistently provide our clients with amazing events• Serve as primary liaison between Support Staff employees and other Stamp branches

College Park, Maryland

• Communicate with clientele to set up 30+ events per week in Adele H. Stamp Student Union • Function cohesively in a 45+ member team to execute events with other Stamp branches

College Park, Maryland, United States

• Cultivated digital assets and executed promotional campaigns to bolster WellNet's media presence• Researched Account Based Marketing (ABM) campaign strategies to target C Suite accounts• Assisted leadership with database management and data analysis to improve marketing techniques

College Park, Maryland, United States

College Park, Maryland, United States

Phi Chi Theta is a National Co-Educational Professional Fraternity in Business and Economics. Our members push each other to develop and grow in fraternity, professionalism, and service. As Recruitment Chair for the Fall 2020 Semester, some of my responsibilities included:• Organized and executed Phi Chi Theta's first virtual recruitment Process with 100+ attendees• Coordinated the implementation of recruitment marketing campaigns by our recruitment Committee• Served as a liaison for and addressed all questions and concerns from potential new members

College Park, Maryland

• Designed flyers and other digital materials for marketing campaigns on IG and Facebook• Researched marketing distribution channels to magnify PCT's presence on UMD campus• Created and advanced relationships with organizations that offered PCT marketing outlets

College Park, Maryland, United States

• Led a team of ambassadors to execute strategies to grow Plyo’s userbase at UMD• Organized social media campaigns that showcased the Plyo App experience• Maintained and developed relationships with local Plyo restaurant and retail partners

New York, New York, United States

Spotlight helps the world's leading brands and manufacturers market, promote, and merchandise their products more effectively on Amazon, Walmart, and Instacart. During my time as a Spotlight Intern Media Analyst, I:• Analyzed product performance data to develop insights for clients’ media strategy on Amazon• Drove incremental sales on AMZ for clients through sponsored product, brand, and display campaigns• Researched online consumer behavior to identify trends and opportunities for E-comm growth • Managed AMS budgets across multiple product catalogues to ensure optimal allocation of funds

• Cultivated the personal brands and developed the public speaking skills of 60+ students • Conducted office hours, graded quizzes and exams, and addressed all student concerns

Hunt Valley, Maryland

• Oversaw relocation of Maryland HQ office to Florida, doubling previous office occupancy• Coordinated shipment of furniture and technological assets worth ~$30,000 to new HQ in FL• Investigated MD office spaces for local employees and recommended $20,000 lease options• Digitized company financial paperwork for organization and storage

Hunt Valley, Maryland

• Researched business model of a $13.5bn company and proposed optimizations to CFO• Analyzed competitor investments in start-ups and nascent tech on Capital IQ and Pitchbook • Monitored $22bn of revenue within power tool industry and built out company analysis models• Revised outdated financial workbooks in Microsoft Excel to construct up-to-date financial reports

College Park

• Set up Capitol One Field Gamedays weekly for 30,000+ attending Maryland Football fans• Organized and maintained equipment for 100+ varsity athletes and Maryland Football staff

Cockeysville, Maryland

• Welcomed and seated guests into restaurant• Operated wait lists and gave guests accurate wait times• Communicated seating rotations between groups of wait staff • Provided high quality customer service and ensured an enjoyable experience for all guests

Bachelor Of Science - Bs, Marketing

Activities and Societies: Strategic Design and Innovation Fellows, Phi Chi Theta Professional Business Fraternity, College Park Scholars.

Education record

Activities and Societies: National Honor Society, Future Business Leaders of America (FBLA)

Education record

Activities and Societies: National Honor Sociey, Spanish Honor Society, Peer Ministry