Senior Director Of Marketing & Communications
• Led the organization’s team that served as the internal agency executing marketing and communications support for multiple foundations and funds—all totaling over $1 billion in charitable assets • Managed annual budgets, relationships with vendors, and formulated strategies to drive donor engagement, grant and scholarship application processes, and overall brand awareness • Designed and managed the creation of printed and digital collateral and identified opportunities to strengthen the organization’s visual brand within the community • Developed visual branding for large-scale events and supported communications, strategy, media relations and logistics, including the organization’s 100th anniversary gala and light festival, reports to stakeholders, donor events, webinars and speaker engagements including Michelle Obama, Meghan Markle, and Brooke Shields • Orchestrated a multi-branded digital communications strategy, including email, website and multiple social media platforms to communicate to various audiences throughout the organizations within the collaborative, including the implementation of the successful digital campaign, Your Story. Our Community and a monthly newsletter with engagement rates above the industry standard • Served as co-project manager in creating and launching MVMT10K, a mobile app and digital platform to support racial equity, with a focus on branding and marketing • Actively participated in committees that led the organization and helped create, support and operationalize its mission, including strategic planning, internal communications and on-boarding, internal DEI processes and training facilitation, and served as chair of the CICF Employee Fund