Over the past 20 years Ben has established himself as one of Australia's leading executives in sport, often disrupting traditional sporting approaches with different and innovative thinking. Formerly a Senior Corporate Lawyer at Clayton Utz, before serving as CEO at both the PGA Tour of Australasia and OneAsia, and then as CEO of Bastion Collective, Australia’s largest privately held communications agency, Ben was most recently the Head of Commercial Growth at the Australian Football League, responsible for driving growth in both traditional and innovative revenue streams for the organisation. As Managing Director of Align Sport & Media, Ben provided strategic and commercial advisory services for a variety of ASX200 brands, major sports & agencies - and increasingly leading the strategy development across Web3.0 and Blockchain based projects in sport & media. Currently the CEO of Ciaron Maher Racing, the leading Thoroughbred Racing Stable in Australia, with 8 facilities, 260+ staff and more winners than any other stable over the past 2 years. Ben has a unique and specialized understanding of all things sport - from initial development of corporate and commercial strategy to implementation, from generating sponsorship revenue to scheduling, from broadcast production and distribution to effecting corporate and cultural change, or handling detailed or sensitive negotiations with governments, corporates or other potential partners.Specialties: Sports Sponsorships, Branding, Contract Negotiation, Television Production & Distribution, Business Planning, Strategy Development.