Ben Shute work email
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Ben Shute personal email
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As a leader in social media and content strategy, I have established myself at the forefront of the evolving digital landscape, working with some of Australia's most prominent media, portal, and corporate brands.My expertise lies in developing comprehensive, enterprise-wide content and digital media programs from inception, which includes creating governance models, educational frameworks from the C-suite down, and policy development. This holistic approach ensures alignment with business objectives, enhances organisational value, and effectively mitigates risks.My extensive background in digital enables me to think strategically about how social and content practices fit within broader marketing and business activities.As a leader, I foster an environment that encourages creativity and outside-the-box thinking among a team and cultivate a culture of continuous improvement, leading to more impactful outcomes.
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ConsultantOcgSydney, Nsw, Au
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Social, Digital & Content Business Strategy ConsultantBen Shute Mar 2020 - Present
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Head Of Social And ContentTeam Global Express Jul 2023 - Oct 2024Victoria, AuResponsible for the end-to-end social media and content function, including strategy, content creation, marketing, communications, care, reputation management, sales enablement, executive thought leadership and ESG.- Conceptualised, developed and delivered the social media and content strategy, addressing how to approach eCommerce, support regional agents, support the EVP, drive thought leadership and manage customer service across both the B2B and B2C offering, This facilitated the successful launch and support of the eCommerce product offering amongst sales and the group executive.- Enabled, developed and implemented the employee advocacy program, which included onboarding and training of sales teams, content curation and measurement of results. This allowed the leveraging of employee networks to increase trust and cut-through and an owned media reach. -
Head Of Marketing And E-CommerceKanguru Apr 2020 - Jul 2023Adelaide, South Australia, AuResponsible for raising the profile of this start-up Australian energy drink brand, through the management of digital, social and content, with the ultimate goal of driving increased brand awareness and sales in both online and offline channels. - Identified, developed and delivered new eCommerce capability to the business, including the introduction of an online store, integrations of payment gateways, fulfilment and customer service. This delivered more than $150,000 PA in revenue.- Redeveloped, owned and maintained the Kanguru website and later the Sub 20 Challenge website, which included content, product page development and conversion rate optimisation. This led to an 20% increase in conversions. -
Head Of Social Media & Content MarketingQbe Insurance Nov 2018 - Nov 2019Sydney, New South Wales, AuResponsible for the whole-of-business approach to social media and content for Australia/NZ, including strategy, publishing, care, editorial, sponsorships and management of group assets in the local region and managing a team of 3.- Researched, developed and launched risk management and social listening frameworks and business-wide customer service programs to manage social media enquiries and Voice of Customer. This led to a reduction in call centre volumes and a compliant system for handling sensitive customer information and enquiries.- Structured, rationalised and implemented the integration of social media across 33 countries, including processes for publishing and approvals, the retirement of dormant accounts and training of all teams on a single platform, enhancing global efficiency and consistency. -
Senior Manager, Social MediaQbe Insurance Oct 2015 - Nov 2018Sydney, New South Wales, Au
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Manager, Social Business & Emerging ChannelsCommsec Mar 2014 - Oct 2015Sydney, Nsw, Au -
Social Media ManagerCommsec Jun 2012 - Mar 2014Sydney, Nsw, Au
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Strategic Integration ManagerYahoo!7 Mar 2012 - Jun 2012
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Senior StrategistYahoo!7 Sep 2009 - Feb 2012
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Content Commercialisation ManagerNinemsn Nov 2007 - Feb 2009North Sydney, New South Wales, Au -
Campaign Manager - Paramount PicturesMediaedge Jun 2007 - Nov 2007London, London, Gb -
Group Sales Manager - EntertainmentNationwide News Jun 2005 - Jun 2007
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Business Development Manager - EntertainmmentNationwide News May 2004 - Jun 2005
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Advertising Sales Executive - Entertainment / Agency Sales / SportNationwide News May 2000 - May 2004
Ben Shute Skills
Ben Shute Education Details
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Emmaus Catholic College
Frequently Asked Questions about Ben Shute
What company does Ben Shute work for?
Ben Shute works for Ocg
What is Ben Shute's role at the current company?
Ben Shute's current role is Consultant.
What is Ben Shute's email address?
Ben Shute's email address is bl****@****ail.com
What schools did Ben Shute attend?
Ben Shute attended Emmaus Catholic College.
What skills is Ben Shute known for?
Ben Shute has skills like Digital Strategy, Social Media, Content Strategy, Content Development, Advertising Sales, Sales Management, Digital Media Sales, Social Media Marketing, Seo, Digital Media, Community Management, Advertising.
Who are Ben Shute's colleagues?
Ben Shute's colleagues are Cyndie Chen, Cpa, James Dickson Msafaa, Danielle Radford, Evan Ngo, Jarryd Lassen, Luke Hill, Jason Dawe.
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