Responsible for developing and executing global, end-to-end digital marketing strategies to distribute products and programs that inspire makers, entrepreneurs, and companies to join the Epilog family and improve their hobby or business. Experience bringing new products and programs to market, developing customer conversion strategy, implementing a global multilingual SEO program, and using analytical data to guide marketing strategy and improve the customer experience.

Marketing project manager with extensive experience in the customer journey, client-centric based web design and development, email marketing, video campaign production and promotion, analytics & frameworks, and developing print assets to align marketing, and sales goals. Developed and implemented growth-driven SEO, SEM, and PPC programs and campaigns to improve lead conversions and ROI for domestic and international web properties. Achieved 26%+ growth rate in EU by targeting growth in the UK, France, Germany, and Spain. Hands-on experience working with Google Analytics, Adwords, Data Studio, SEOmoz, Smartling, SEMRush, and Trello. Current focus and responsibilities include marketing strategy, international market growth, project management, website globalization and localization, search engine marketing strategy, SEO program development, content development, analytics tracking, and reporting, and PPC campaign management.Core Experience - Analytics implementation and management - Paid search campaign development, execution, and optimization - Project management tool implementation - Web and graphic design management - Smartling localization management and execution: translation and content localization management - Budget forecasting and management Analytics Management - Tasked with discovering regular conclusions through analysis and experimentation to define and meet core business goals. - Leveraged site data to create initiatives and lead data projects to better and understand our audience, content, and product offerings within our various markets. - Effectively distill analytical results down to concise summary and present actionable insights. - Build and maintain dashboards, reports, and tracking metrics to monitor the performance of our 23 web properties. - Seek innovative ways to improve the analytical framework and contribute to sales and technical strategy discussions.

The majority of responsibilities included design & web development, brand & corporate identity projects, art direction, UI/UX design and experimentation, content development, video production, project management, SEO optimization, creating website performance audits and reports, website localization, and globalization product management. Highlighted Skills: - High attention to detail - Strong organizational and project management skills - Deep understanding of print and digital assets best practices - Flexible and resourceful in fast-paced environments with solution-focused goals - Creative thinker, with a strong ability to work within brand guidelines to keep brand integrity while generating original ideas to expand the brand - Expert with Adobe Creative Suite tools - A facilitator of collaboration and actionable feedback - Workflow optimization and efficient task managementSoftware Experience: Adobe Creative Suite - Photoshop, Illustrator, InDesign, Lightroom, XD, Premiere Pro, Audition, and Dreamweaver Smartling SAS Platform Marketing Project Management Tools - Trello - Smartsheets Microsoft Office 365Visit: https://bensieber.com/resume/

Responsible for conceptualization and implementation of graphic design solutions for print & digital advertising, collateral design, product photography, website graphics, flyers, brochures, logos, direct mail, tradeshow graphics, signage, and laser engraved/cut samples for laser machine promotion.

Responsible for interfacing with clients, establishing project goals to meet client needs, online and digital strategy development, brand design and identity, graphic and web development of client's online brand, websites, and marketing efforts. Duties include: • Bootstrap site development with mobile-first responsive design approach using HTML5 & CSS3. • Building websites utilizing CMS platforms including Joomla and Wordpress.• SEO for local SERPs to improve website traffic and lead conversions. • Form design and email delivery with a form-to-mail PHP handling and verification.