Marketing Manager
CurrentWorked for GX3 male sport and underwear fashion brand and created a new brand GD. Developed and managed SNS account and wrote articles for SNS and promotion ads. Translated contents of products from Japanese to Chinese and English. Wrote main concept and copy write of new collection and brand. Coordinated all abroad party event cooperation for promotion.Decide & crafted marketing & e-marketing materials.Business plan, purchase, branding, advertising, remodeling, and marketing… Show more Worked for GX3 male sport and underwear fashion brand and created a new brand GD. Developed and managed SNS account and wrote articles for SNS and promotion ads. Translated contents of products from Japanese to Chinese and English. Wrote main concept and copy write of new collection and brand. Coordinated all abroad party event cooperation for promotion.Decide & crafted marketing & e-marketing materials.Business plan, purchase, branding, advertising, remodeling, and marketing, increasing gross monthly sales to 250% in ten months for China market.Increased followers on social media by 150% on average (WeChat, Weibo, Weitao and Facebook).Initiated a series of integrated marketing campaigns including email, text, print, digital, outdoor and social media analysis; Crafted concept and content for SNS ads, direct mail campaigns and cooperated companies.Coordinated party event cooperation for GX3 in Thailand, Korea, Japan, Singapore, Taiwan and China for promotion.Created a new brand GD, and defined project scope, goals, and deliverables to ensure consistency with company strategy and commitments. Show less