Sports Business Intern - Phantomsu Student Ambassador
Current● Web scraped 1500 fan surveys from past 3 seasons then performed sentiment and topic analysis by category ● Developed dynamic ticket pricing model using a linear regression to increase revenue and attendance● Created and posted marketing content to team social media platforms and website● Generated reports to analyze social media performance relative to competitors and determined optimal posting times● Currently assisting with marketing efforts at Lehigh University to increase engagement of college demographic