Ben Swofford Email and Phone Number
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Creative + strategic thinking. I work at the intersection of UX design, product innovation, and business strategy. I’m always striving to learn and improve in my work, and love connecting with others to share knowledge and build community—whether in a formal setting like at work or teaching, at a local meetup, or just grabbing coffee with a new connection.Here’s a snapshot of the work I’m currently focused on: • Product Discovery & Innovation → Lead ideation and use market analysis to identify growth avenues and opportunities for productive new offerings and initiatives. • Team Collaboration → Facilitate cross-functional projects for strategic alignment. Align UX and product strategies with business goals and ensure teams are working in the same direction, ultimately ensuring greater impact. • Customer Advocacy → Utilize feedback and analytics in product cycles. Advocate for the customer and utilize human-centered design thinking tactics to create user-friendly digital experiences, content, analysis, and deliverables.Core Skills:• Creativity and Problem-Solving → I hope to make a positive impact on all the teams I join, and have found that thinking systematically about problems and how to best solve them is where this often happens. For example, I have played lead roles in creating sustainable efforts at FourFront in the areas of team innovation, team collaboration and alignment, social media marketing, and community outreach. I am always striving to create better problem statements, ask the best questions, and hone strategies to the best, core nugget of an idea.• Analytical Thinking → Data-driven decision-making powers our work at FourFront, and we can efficiently and confidently turn data into impactful action.• Content Creation → I’ve always enjoyed reading and writing, and have spent most of my career working in some way on the strategy, execution, and measurement of web content. I’m currently enjoying writing “data stories” that bring statistics to life through data visualization and narrative.I’m always happy to meet new people, and am especially interested in discussing topics like UX and Product Management. Feel free to send me a message to connect
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Product & Ux StrategistFourfront Jul 2023 - PresentGreater Philadelphia, Pennsylvania, Us
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Senior Seo Lead & Ux SpecialistFourfront Mar 2021 - Jul 2023Greater Philadelphia, Pennsylvania, UsSpecializing in SEO and website analytics, FourFront provides data-driven visibility services to maximize a website's productivity. Our proprietary tools allow us to gain unique insights on target audiences and competitors, and then to create optimized content and successful user experiences for each stage of the decision journey.– Evangelized the benefits of UX design in SEO and created new user-focused processes such as a usability audit that has been adopted and used for most current clients.– Conduct data-driven research to inform a website's content strategy, technical updates, design changes, and, in many cases, changes to the overall business strategy.– Transform research into impact-focused SEO strategies.– Craft strategy deliverables, telling the story of keyword research, the competitive landscape, and recommendations in a compelling and consumable format.– Additional tasks include wireframing, prototyping, content optimization, analytics reporting.
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Ux SpecialistFourfront Sep 2019 - Mar 2021Greater Philadelphia, Pennsylvania, Us
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AssociateFourfront Nov 2016 - Sep 2019Greater Philadelphia, Pennsylvania, Us
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Adjunct ProfessorThomas Jefferson University Aug 2023 - PresentPhiladelphia, Pennsylvania, UsFacilitator of learning in the Master's in User Experience and Interaction Design program. -
Content Production, Research, And Data AnalysisFreelance Mar 2017 - PresentI provide trustworthy, high-quality content and data work for select clients. My work often includes the following:Strategy: Opportunity research, content and topic priorities, tone of voice, scope setting. Utilize my own subject matter experience and expertise in the social media and digital marketing space.Writing: Research and craft thought leadership content.Design: Create engaging, on-brand content experiences for web and email.Analysis: Can provide both ongoing data analysis and deep-dive, executive-ready reports.Newsletter management: Build and cultivate audiences via Mailchimp and LinkedIn newsletters.
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Advisory Board MemberRise First Aug 2022 - PresentNew York, Ny, Us -
ChairPhillychi Jan 2021 - Dec 2021A nonprofit organization led by a board of volunteers, PhillyCHI connects the local UX community by organizing monthly educational and networking events. We welcome anyone interested in UX to attend an event, share their knowledge, and engage with other professionals, students, and enthusiasts. -
Board Member, Content & Brand StrategistPhillychi Jan 2020 - Dec 2020
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Content Marketing CoordinatorPowers Agency Feb 2015 - Nov 2016Cincinnati, Oh, UsPowers Agency creates and executes marketing campaigns for franchised companies like Penn Station East Coast Subs, Hot Head Burritos, Home Helpers Home Care, Frisch’s Big Boy, and more.– Increased customer engagement, loyalty, and advocacy with intentional social media content strategies.– Managed 5-figure Facebook ad campaigns with a successful ROI.– Led monthly in-person and remote training sessions to increase stakeholder buy-in and local office adoption of social media efforts.– Coordinated production of video content, assisted at video shoots, and strategically promoted video content online. -
Social Media SpecialistHome Helpers Home Care Mar 2014 - Feb 2015Blue Ash, Oh, UsHome Helpers provides comprehensive care services to help seniors and others age in place in the comfort of home in over 600 communities across the country.– Managed and grew all national social media pages from infancy, including by creating the company's first organized social media strategy.– Established an industry-leading presence on Pinterest.– Supported hundreds of local offices' social media efforts by writing a comprehensive Social Media Manual and leading training sessions for new franchise owners.– Increased value of annual franchisee conference by managing a new mobile app for the event resulting in near 100% attendee adoption and strong user feedback. -
Co-ProducerSuper Troop Entertainment Sep 2013 - Jan 2015– Content marketing for "Tribute to Fluffy," an independent feature film.– Associate Producer for promotional YouTube series (PA duties, production coordination, etc.).– Collaborative planning and implementation of a grassroots crowdfunding campaign on Indie GoGo. We took our fundraising campaign to the streets of Hollywood via our branded “Fluffy Booth," spreading the word at local events and with integrated social media, earning visibility, media, and donations.
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Production AssistantBunbury Music Festival Jul 2012 - Jul 2014New York, UsI supported the festival production directors throughout the first three years of this iconic Cincinnati rock music festival, as well as during the inaugural Buckle Up country music festival. Duties varied year-to-year. Accomplishments include:– Assisted artists and tour representatives to help each day go smoothly.– Facilitated successful fan meet-and-greets.– Transported bands to and from airport/hotel and within festival grounds.– Led a team in coordinating VIP acoustic performances. -
Technical Assistant, College Of Creative ArtsMiami University Sep 2009 - May 2013Oxford, Oh, UsThroughout my four years of college, I assisted the College of Creative Arts' Director of Integrated Technology as a computer lab monitor and troubleshooter. In addition to continual learning, my accomplishments included creating a system to track printer supplies and inform future department purchases. -
President, Rowing ClubMiami University 2012 - 2013Oxford, Oh, Us– Led the 12-member student executive board in managing our 70+ member team, a $40,000 budget, and 6 trips to regatta competitions per year.– Set in motion plans for the Randolph Wadsworth Endowment Fund to effect long-term sustainability, transformational growth, and improved alumni engagement.
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Publicity Chair, Rowing ClubMiami University 2011 - 2012Oxford, Oh, Us– Redefined position to place greater emphasis on digital and social media efforts.– Created and maintained a new website: murowing.com.– Increased attendance at tryouts by coordinating recruitment efforts, leading to strong novice boats.
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Co-Founder + DesignerGbd Shirts 2011 2010 - 2011– Created successful tee-shirt business selling original tee-shirt concepts to college students for annual local tradition.– Designed all graphics and sold to students via Facebook; our hottest designs included the "Real Housewives of Oxford, Ohio" and a dancing Buzz Lightyear in honor of Toy Story 3.– Earned enough money to pay for a Spring Break trip to Florida.
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Camp CounselorCoast Sports 2009 - 2011– Entertained and supervised 3- to 6-year-old "Rookies" in summer day camp.– Contributed to camp marketing efforts with daily photography.
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AssociateDonatos Pizza 2007 - 2009Columbus, Ohio, Us
Ben Swofford Skills
Ben Swofford Education Details
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Thomas Jefferson UniversityUser Experience And Interaction Design -
Miami UniversityArchitecture
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Åbo Akademi University
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Sycamore High School
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Talawanda High School
Frequently Asked Questions about Ben Swofford
What company does Ben Swofford work for?
Ben Swofford works for Fourfront
What is Ben Swofford's role at the current company?
Ben Swofford's current role is Product & UX Strategy at FourFront | Always Learning.
What is Ben Swofford's email address?
Ben Swofford's email address is be****@****ront.us
What is Ben Swofford's direct phone number?
Ben Swofford's direct phone number is (215) 844*****
What schools did Ben Swofford attend?
Ben Swofford attended Thomas Jefferson University, Miami University, Åbo Akademi University, Sycamore High School, Talawanda High School.
What are some of Ben Swofford's interests?
Ben Swofford has interest in Writing, Peanut Butter, Place, Technology, Social Issues, Reading, Space, Snapchat, Funny Youtube Videos, Climate.
What skills is Ben Swofford known for?
Ben Swofford has skills like Social Media, Microsoft Office, Indesign, Photoshop, Adobe Creative Suite, Social Media Marketing, Writing, Video Editing, Final Cut Pro, Illustrator, Sketchup, Content Strategy.
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