Ben Thorburn
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Ben Thorburn Email & Phone Number

Head Of Marketing at Wilderness Scotland at The Wilderness Group - UK & Ireland
Location: Aviemore, Scotland, United Kingdom 9 work roles 2 schools
1 work email found @wildernessscotland.com 1 phone found area 797 LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 1 phone

Work email b****@wildernessscotland.com
Direct phone (797) ***-****
LinkedIn Profile matched
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Role
Head Of Marketing at Wilderness Scotland
Location
Aviemore, Scotland, United Kingdom

Who is Ben Thorburn? Overview

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Quick answer

Ben Thorburn is listed as Head Of Marketing at Wilderness Scotland at The Wilderness Group - UK & Ireland, based in Aviemore, Scotland, United Kingdom. AeroLeads shows a work email signal at wildernessscotland.com, phone signal with area code 797, and a matched LinkedIn profile for Ben Thorburn.

Ben Thorburn previously worked as Group Head of Marketing at The Wilderness Group - Uk & Ireland and Head of Marketing at Wilderness Scotland. Ben Thorburn holds Msc, Management (Marketing) from Robert Gordon University.

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Email format at The Wilderness Group - UK & Ireland

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{first}@wildernessscotland.com
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Profile bio

About Ben Thorburn

Aged 7 I lived in the stunning loch-side community of Lochcarron on the west coast of Scotland. From there I had easy access to many thousands of stones, the most attractive of which I collected and transformed, with the help of chalk, into hedgehogs. I then recruited my younger sister to ride her tricycle back and forth from the local shop with the simple repeated message of "hedgehogs for sale" so we could draw in some trade. It was a success and some things never change! I still have that entrepreneurial spirit and I'm still attracted to marketing the best products, although I hope my messages are now a little more sophisticated. Based in Aviemore in the Cairngorms National Park, I now work with the multi-award winning, 5 Star Adventure Tour Operator, Wilderness Scotland, where I lead a small marketing team tasked with encouraging potential clients to travel with us and enjoy the experience of an adventure holiday in Scotland.I am also privileged to sit on the board of the Cairngorms Business Partnership and help drive the economic development of Britain's largest national park.I use technology to create competitive advantage and continue to challenge current thinking as a way to break down barriers to business.Specialties: Digital and e-commerce development.Conversion optimisation.Partnership marketing.

Listed skills include Digital Marketing, Marketing Strategy, Marketing Communications, Event Management, and 21 others.

Current workplace

Ben Thorburn's current company

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The Wilderness Group - UK & Ireland
The Wilderness Group - Uk & Ireland
Head Of Marketing at Wilderness Scotland
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9 roles · 22 years

Ben Thorburn work experience

A career timeline built from the work history available for this profile.

Group Head Of Marketing

Current

Aviemore, Scotland, United Kingdom

Responsible for setting and executing marketing strategy, planning, budget and team management across the 3 consumer-facing brands within the Wilderness Group Ltd where I am also part of the leadership team tasked with the successful delivery of consistent YoY growth targets.

Dec 2021 - Present

Head Of Marketing

Current

Cairngorms National Park

I joined Wilderness Scotland in 2011 as part of the leadership team tasked with delivering ambitious targets while maintaining the very pinnacle of service in adventure travel. Those targets were met by working together with an outstanding team of individuals who are experts in their own right and among other achievements have consistently delivered 40% growth in qualified leads year on year, a growth in sales that has allowed us to double our office and guiding teams and a complex website that saw an increase in e-commerce of 111% in the first 6 months after launch. As a team we are now firmly focussed on the future of Wilderness Scotland and continuing to connect people with life changing adventure experiences.

Jun 2015 - Present

Marketing Manager

Aviemore

I joined Wilderness Scotland to work with the Chief Executive to shape the long term marketing strategy and lay down the foundations to achieve our growth ambition.This includes growing the Wilderness Scotland and Wilderness Journeys brands, tweaking to the product positioning and working with a small team to deliver our tactical marketing to our target audience through the appropriate channels.

Mar 2011 - Jun 2015

Advisory Board Member

Current
Visitbritain Sales And Marketing Advisory Board

Privileged to make up part of a group of industry leaders that provide VisitBritain with strategic review and direction on their international marketing strategy.

Nov 2022 - Present

Head Of Marketing

Current

Aviemore

Part of the inception of Wilderness Ireland, I lead the marketing team and set the strategy across both Ireland and sister brand Wilderness Scotland, where we have a multi-disciplined team of marketing specialists that deliver based on ambitious goals.Wilderness Ireland is at the front of active and experiential travel in Ireland and in many cases those travel experiences are transformational. Working together with an outstanding team, we are exceeding growth targets and are set for an exciting journey that includes more specialist team members joining us. We are very much focussed on the objective of helping people see Ireland's rich culture uncovered as they walk and cycle through the landscape.

Jan 2013 - Present

Non Executive Director

Aviemore

I have a long history of collaboration with the Cairngorms Business Partnership that spans my current role at Wilderness Scotland and previous role at VisitScotland. We have the joint role of developing the sustainable fortunes of the businesses that operate in the Cairngorms National Park. To that end I sit on both the multi-stakeholder Brand Development and Marketing Groups, which help connect Britain’s largest national park with its customers.

Jan 2014 - Jan 2020

Local Campaigns Manager

Edinburgh, United Kingdom

Responsible for delivery of web and direct mail campaigns across all of Scotland's regions. Intrinsically linked in with VisitScotland's target segments, promoting the vast array of things to see and do across Scotland, with the aim of inspiring potential visitors to book a short break in Scotland.

Apr 2010 - Aug 2011

Marketing Executive

Inverness, United Kingdom

Responsible for promoting the Highlands of Scotland as a tourism destination, based on the most effective use of budget to attract the highest tourism value to the area. Role included budget management, key stakeholder communications, campaign planning and delivery and evaluation.

May 2007 - Apr 2010

Development Manager - Marketing & Pr

Inverness, United Kingdom

Key to this role was the promotion of the renewable energy sector in the Highland and Islands, to inward investors as a location to do business, to service suppliers helping to develop a stronger supply chain and to the public at large to engender greater acceptance of renewables technologies and their benefits to the long term sustainability of the area.Involving agency, public and private sector relationship management, management of PR and the shaping and delivery of marketing plan.

2005 - 2006 ~1 yr
2 education records

Ben Thorburn education

Msc, Management (Marketing)

Activities and Societies: Ski Club Combining the management skills of finance, HR, operations and strategy with marketing strategy.

Bsc, Technology And Business

Activities and Societies: Ski Club A general course that gave good grounding in electrical and electronic engineering with an emphasis.

FAQ

Frequently asked questions about Ben Thorburn

Quick answers generated from the profile data available on this page.

What company does Ben Thorburn work for?

Ben Thorburn works for The Wilderness Group - UK & Ireland.

What is Ben Thorburn's role at The Wilderness Group - UK & Ireland?

Ben Thorburn is listed as Head Of Marketing at Wilderness Scotland at The Wilderness Group - UK & Ireland.

What is Ben Thorburn's email address?

AeroLeads has found 1 work email signal at @wildernessscotland.com for Ben Thorburn at The Wilderness Group - UK & Ireland.

What is Ben Thorburn's phone number?

AeroLeads has found 1 phone signal(s) with area code 797 for Ben Thorburn at The Wilderness Group - UK & Ireland.

Where is Ben Thorburn based?

Ben Thorburn is based in Aviemore, Scotland, United Kingdom while working with The Wilderness Group - UK & Ireland.

What companies has Ben Thorburn worked for?

Ben Thorburn has worked for The Wilderness Group - Uk & Ireland, Wilderness Scotland, Visitbritain Sales And Marketing Advisory Board, Wilderness Ireland, and Cairngorms Business Partnership.

How can I contact Ben Thorburn?

You can use AeroLeads to view verified contact signals for Ben Thorburn at The Wilderness Group - UK & Ireland, including work email, phone, and LinkedIn data when available.

What schools did Ben Thorburn attend?

Ben Thorburn holds Msc, Management (Marketing) from Robert Gordon University.

What skills is Ben Thorburn known for?

Ben Thorburn is listed with skills including Digital Marketing, Marketing Strategy, Marketing Communications, Event Management, Marketing, Tourism, Public Relations, and Social Media.

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