Benjamin Utterback Email & Phone Number

Charlotte, North Carolina, United States

Passport is one of the fastest-growing companies on the Inc. 5000 and Deloitte Technology Fast 500 lists, and was named to Fast Company’s World’s Most Innovative Companies for 2020. Based in Charlotte, North Carolina, Passport is a transportation software company, delivering the operating system that enables cities to manage vehicle interactions with streets and sidewalks. Trusted by more than 1,000 cities, universities and agencies, including Chicago, Toronto, London, Los Angeles, and Miami.

Bethesda, Md

• Plan, design and implement high priority IT projects while working closely with executives at Marriott's global corporate headquarters.• Ensure the management and abilities of our capability systems are balanced and aligned to meet our integration and launch goals.• Support IT teams to manage technology based risks by identifying, prioritizing and reporting potential threats with integrations and migrations.• Assist in the development of critical IT project status and roadmap reports to C-level executives. • Manage the relationships within various business teams to develop corporate IT strategy. • Articulate IT capabilities with an understanding of priorities and governance structure within cross departmental company initiatives.

Washington D.C. Metro Area

President of the Washington D.C. region for Beta Gamma Sigma, the premier international business honor society which recognizes the academic achievements of top 10% of students in the top 5% of business schools (AACSB-accredited). We have established over 582 collegiate chapters in countries around the world, and inducted more than 810,000 outstanding students into membership since our founding in 1913. Beta Gamma Sigma members serve in corporate, entrepreneurial, government, non-profit, and academic sectors. Our members currently reside in all 50 states and more than 190 countries. Notable members include a 2016 Nobel Prize winner for Economics; a 2016 medal-winning Olympian, top inventors, CEOs of major global companies and nonprofit organizations; and others who are changing the world at all levels of contribution through social enterprise, service, and leadership. As President of the D.C. Area, I focus on three main objectives • Encouraging and honoring academic achievement by students of business and management through D.C area chapters in business programs accredited by AACSB International.• Developing Beta Gamma Sigma members as student and professional leaders, and celebrating continuing leadership and excellence.• Connecting Beta Gamma Sigma student and Washington D.C. alumni members to each other and to opportunities in their professional lives.

Washington D.C. Metro Area

Reston, Va

Hinge is the world's leading branding and research marketing firm that specializes in the professional services. We regularly publish ground-breaking, original research that explores the marketing characteristics of high growth firms. Using this information, I help firms refocus, re-brand, launch new services, expand into new markets, and take their game to a higher level. • Design and own the lead generation strategies across digital marketing including SEO, content marketing, email, paid advertising - and traditional marketing techniques direct mail, and outbound marketing strategies.• Create a digital user experience that optimizes engagement, customer acquisition, and lead generation strategy. • Conduct research via internal and external communities to develop strategies for content creation and website optimization.• Create strategies to increase website visibility through increasing domain authority and optimizing keywords for search.• A/B testing anything I can get my hands on, from content calendars, social media plans, user experience flow, responsive website design, and email campaigns.• Develop best practices to provide consistency and scalability for high-growth clients. • Contribute to new tech evaluation, acquisition, and alignment with our marketing systems and sales processes• Build online and offline marketing strategies to maximize client visibility. This includes cross-promotion between online and offline opportunities.Our services include research, strategy, award-winning creative, and online marketing. We serve the architecture, engineering, construction, technology, government contracting, accounting, finance, and consulting industries.

Washington D.C. Metro Area

• Actively optimized Remodelers Advantage web entities (domestic and international) for higher organic search rankings and incremental natural search traffic and conversions.• Acted as strategist for SEM across product lines and countries to ensure strong Quality Scores, CPCs, and Cost Per Lead metrics• Managed the strategy and implementation around paid media marketing campaigns• Oversaw and accountable for the digital efforts of a multi-million dollar budget• Researched, demo, and trialed new technologies, partners, and vendors to stay ahead of the curve• Owned the process and drove strategy around testing, website personalization, and conversion optimization across all web entities• Participated in building and implementing overall Communications and Marketing campaigns and brand awareness plans.• Forged strong relationships with product marketing leads, sales leads, and senior management key stakeholders

Brickell Bay Drive - Miami, Fl

• Developed, implemented, and executed successful community strategies to build and maintain one of the largest online software communities in the world.• Specialized in a hands-on approach. Led a team that works between 650K software users and our product development team to make positive software changes based on a deep understanding of technical products, communication, and community.• Led numerous Merchant Seminars that personally trained clients how to build, market and maintain a successful E-commerce store. • Established innovative community road-map plans that increased merchant numbers and sales through community member interaction, including rewards and incentives programmed to reward top contributors.• Interacted with multiple software bloggers and our network of advocates, leveraging the best they have to offer to grow a vibrant community. • Wrote Newsletters and Blogs pertaining to online marketing, SEO, programming tips, and community interviews. Wrote the English copy for PrestaShop's sister website, PrestaBox.• Worked directly with software developers and company executives to continuously improve software based on community feedback.• Monitored interactions and participation in online communities while taking the appropriate steps to ensure a positive experience for all participants. Manage Facebook, Twitter, Reddit, Pinterest, LinkedIn, Google+ and other technical websites such as Stack Overflow.• Recruited, managed and guided Community Moderators on effective principles of online community management and moderation.• Provided daily, weekly and monthly reports summarizing activity in the community, providing meaningful analysis and progress against goals.

Gaithersburg, Md

Bachelor'S Degree

Activities and Societies: Executive Board- Secretary of International Student Association Executive Board- Vice President of Sigma Beta.

Master Of Business Administration (Mba), Business Management

Activities and Societies: Beta Gamma Sigma, National Honor SoceityMagna Cum Laude Beta Gamma Sigma, National Honor Society

High School Diploma

Activities and Societies: Student Leadership Board, Student Government, Intramural Lacrosse and Basketball, Internship at Shady Grove.