I lead the management, strategy, marketing, business development, communications, and client relations efforts at YMC, leveraging an amazing team of marketers and even better group of people.I dream of projects that have unlimited budgets, but pride myself in finding creative, effective, and efficient solutions that move the needle for our partners within given parameters.I believe in creating real relationships through trust and the common pursuit of doing great work, while keeping professionalism and excellence at the core of my approach.Brands/Clients Include: Adidas, American Eagle Outfitters, American Express, ASOS, Axe, Bud Light, Capital One, Chrysler Group (Dodge, Fiat, Jeep), Corona, Glow Recipe, Google, GRE, Harry's, IMAX, La Roche-Posay, Madewell, Mattel, Maybelline, Microsoft, MTV/mtvU, Neutrogena, PayPal, Sallie Mae, Samsung, Sony, Vince Camuto, Waze, WeChat, Zipcar, and more.

We breathe new life into companies and industries to make work happier. In today's landscape, talent fit and talent retention are more necessary than ever. We've spent years honing our knowledge of Gen-Z and Gen-Alpha audiences, and consulting businesses, building brands and their cultures. We love this stuff, we're good at it and we'd like to help.

After folding a start-up, paying off my college loans, and spending the rest of my money traveling the world, I decided to apply my start-up MBA and passion for marketing into a brand marketing consulting shop. During my one year stint, I worked with 6 simultaneous clients on everything from branding, to marketing, to business development.

I wore every hat imaginable.Managed the design, development, testing, implementation, marketing, and rental operations of product launch at two major Orlando-area theme parks in addition to 4 major Colorado ski resorts.Developed and maintained client accounts in all company markets.Coordinated the collective efforts of hardware manufacturers, software developers, graphic designers, internal staff, and retail partners to successfully create and launch products on schedule.Executed advertising sales, rental-partner acquisition, product launch events, and ongoing product operations and partner/customer support in four of the largest ski resorts in Colorado.Developed a strategic plan for a new product launch in Washington, DC through a comprehensive site-evaluation and creation of partnerships with content providers and retail locations.Assisted retail partners with pre-launch product branding and post-launch brand management.

Built database of sports market conventions and conferences and pursued new business for Washington, DC.Supported the Director of Convention Services and Convention Services Managers with planning, organization, and implementation of events and event services.Assisted in the planning, organizing, and client support of hospitality events for citywide conference clientele within area restaurants and hotels.

Maintained and updated Marriott Reward accounts for all rewards program members resulting in the payment of over $1.5 million in owed revenue to local hotel property.Coordinated with multiple internet reservation sites to develop best practices for payment and benefit exchange between hotel partners.Assisted in group event planning with senior level event managers, specifically in the field of budgeting, internal operations, and client services.