Marketing Assistant
The Signature Group
Signature Group is a marketing, branding and consulting firm, focused primarily on the issues currently facing the golf industry. Ranging from individual Country Clubs around the U.S. to representation of Fortune 500 companies worldwide, Signature Group has embarked on a series of initiatives designed to create brand value and incremental revenue for its various clients. In my role as Marketing Assistant, the following are merely a sample of my tasks: Called on, met with and evaluated golf industry-based businesses to ensure a consistent quality of participation at an international trade show. Successfully navigated through language barriers, communicating the needs and goals of my organization while fulfilling the demands of the attracted companies. The results of my efforts cultivated a strong client-base from which to draw from, for events. Coordinated co-worker schedules while facilitating strategic interaction with contractors throughout the re-branding process. This was done with an eye on productive interactions and scheduling efficiency. Conducted interviews with Directors and coordinators of golf tournaments and events. Performed daily office ancillary duties, while assisting in the maintenance of the daily financial expense reporting. Assisted with tasks associated with being North American Marketing Representatives for KPMG’s Golf Business Forum Spear-headed the evaluation of Arnold Palmer Design Company against the competition through direct, hands-on research .