Ben Wischnewski Email & Phone Number

Milwaukee, Wisconsin, United States

· Deliver “I wish I’d thought of that” copy and messaging on myriad elements, including but not limited to: brochures, display ads, sell sheets, presentations, digital banners, content articles, emails, packaging copy, retail displays, catalogs, social content, event exhibits, sales enablement tools, messaging playbooks and more· Translate creative direction and key messaging points from creative briefs into engaging and effective copy · Bring a strategic adviser approach to consult, collaborate and present effective copy solutions· Collaborate with design, video and marketing peers in offices around the globe· Craft and act as steward of brand guidelines with a passion for consistency to enhance and elevate the Brady brand experience· Work with speed and accuracy for timely yet thoughtful turnarounds· Implement AI within everyday workflows to help brainstorm, refine and arrive at finished copy faster

Milwaukee, Wisconsin, United States

· Developed compelling and informative copy for a variety of products and solutions· Crafted engaging copy that increased brand awareness, educated users, drove sales and delivered leads· Collaborated with marketing and product teams to ensure consistent messaging and voice across channels

Milwaukee, Wisconsin, United States

• Write SEO-targeted content for the Direct Supply blog and website that builds the sales pipeline• Write sales- and lead-generating email copy with best-in-class open and click-through rates• Build business segment message frameworks and translate messaging into compelling content• Collaborate with stakeholders to identify and measure KPIs• Revisit and optimize content for conversion rate optimization (CRO) and organic traffic

Greater Milwaukee Area

Craft dynamic, response-driving copy for Direct Supply, the nation’s leading provider of equipment, eCommerce and service solutions for Senior Living. Collaborate as part of a cross-functional creative team to develop and execute impactful ideas across print, direct mail, web, eMarketing, video and other channels. Develop and ensure the accurate application of company style, brand and voice as proofreader, editor and mentor for other members of the copy team.