• Full ownership and management of Amazon direct account to maximise sales, revenue and profit with a turnover in 2019 of £18m• Delivered and forecasted strategic yearly and quarterly promotional plans in line with business objectives to drive the Online Sector, delivering +20% growth in 2020 YTD• Yearly negotiation of Trading Terms to deliver top level of service across all online accounts in the category • Built positive and beneficial relationships at senior and peer level with online business partners across all functions including commercial, operations, finance and marketing• Drove and developed integrated strategic opportunities across all parts of the business including Consumer Products, Theatrical and Digital to maximise Universal brands • Managed a team of National Account Manager and Online Assistant, setting objectives and development plans and overseeing management of their National Accounts• Developed contacts at senior level with International partners to develop Global strategic opportunities and best practise for retail partners

• Managed all aspects of Universal Music’s Direct to Consumer E-Commerce offer including Artist and Label stores, with an annual turnover of £5m+ • Implemented exclusive and innovative product offers to hit assigned sales targets.• Led and set objectives for a team of 3, responsible for site build and content, promotions, customer service, fraud control and stock management.• Led Online Merchant partnerships to drive incremental sales of core product ranges• Built trading relationships with 3rd Party suppliers to generate sales opportunities outside of Universal core product, including electronics and ticketing.• Managed relationship with direct marketing teams to deliver timely and effective ECRM campaigns.

• Maximised sales and revenue with key high street, digital and online accounts for all physical and digital new release and campaign business, with an annual turnover of £30m+• Negotiated yearly Trading Terms with key customers, utilizing analytical data to optimise cost out.• Forecasted yearly and quarterly budgets at account level and monitored turnover and sales strategies to meet targets, delivering growth in 2011 and flat sales in 2012 in a declining market.• Analysed historical market and account data to aid forecast and business planning.• Presented quarterly business plans and marketing strategies to account and internal senior management.• Built strong relationships with internal and account departments, to implement innovative above-the-line marketing plans and manage stock planning.• Managed and set objectives for 1 direct report with responsibility for a key online account.

• Negotiated contracts for terms of trade to maximise profitability of trading relationships and deliver strategies for continual growth.• Built strong relationships with UK record labels for all aspects of trading including retail, marketing, finance and stock, with an annual turnover of £15m+• Drove cooperative marketing activity to maximise Amazon’s presence in the market place and deliver site placements to increase sales.• Managed stock control with Buying and Demand teams to meet in-stock targets and profitability at line and category level.• Led internal campaigns team to develop processes and best practise across all departments to deliver profitable and competitive promotions.• Launched Music Merchandise store within Music category to drive incremental sales, delivering £50k revenue in first quarter of trading.

• Managed all aspects of trading relationship with UK record labels, software studios and hardware format owners.• Forecasted weekly new release buy quantities for all music / games formats for high street and supermarket customer base and ongoing replenishment to optimise stock • Negotiated rate-card marketing support for group customer base and above-the-line activity to maximise sales.• Built strong relationships with all group customers and all departments of UK supplier base.• Delivered market leading music catalogue, software + hardware promotional campaigns to meet critical path deadlines and sales / profit targets.• Managed and set objectives for Assistant Buyer and Buyer’s Assistant.

• Managed trading relationship with UK games / video supplier base to maximise sales, profit and marketing support for all new release and campaign business.• Maintained stock levels through range management to ensure effective sell through and meet category targets.• Drove strategic activity in line with company business plans. • Managed and delivered diverse range of categories including T-shirts, blank media, magazines and electrical hardware.