I’m an experienced CRO and GTM executive. Following a post-acquisition stint as CEO overseeing the integration of EAT Club into the acquiring company, I’m excited to get back to a CRO role. As CRO at EAT Club I completely rebuilt the company's revenue machine (Sales, CS, Rev Ops & Marketing) resulting in doubling EAT Club's ARR from 2017 to 2020, all with the same expense profile, in a very operationally-heavy business. During my time at EAT Club, IAC, Yahoo! And Google Ventures-funded Trada I have consistently built and led high energy groups focused on the development of models, data and systems necessary to achieve GTM success.You can hear me discussing some of my experiences as a featured guest on the Sales Hacker Podcast episodes below.
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Global Cro Group LeaderPavilionIrvine, Ca, Us -
Executive Member - PavilionPavilion Jun 2019 - PresentNew York, Ny, UsPavilion is the world's #1 private community for GTM leaders. Current Pavilion Executive Member (and former OG Revenue Collective member) -
Chief Executive OfficerEat Club Oct 2022 - Sep 2024Redwood City, Ca, UsPromoted to CEO - Oversaw EAT Club's strategic direction and business performance whilst finalizing the integration of EAT Club into Compass's core B&I operating sector. -
PresidentEat Club Jan 2021 - Oct 2022Redwood City, Ca, UsPromoted to President - Integration of EAT Club into Compass. I took on additional functional areas and restructured the organization. -
Chief Revenue OfficerEat Club Jun 2018 - Jan 2021Redwood City, Ca, UsAs CRO I completely rebuilt EAT Club's Revenue machine (Sales, CS, Sales Ops & Marketing) resulting in doubling of EAT Club's ARR from 2017 to 2020, all with the same expense profile. Then completed the successful sale of the business to Compass Group in Q4 2020. -
Member Board Of DirectorsIntelivideo Mar 2017 - Feb 2023Broomfield, Co, UsServed as Member of the Board of Directors. Intelivideo was acquired by Wexer in Feb 2023https://wexer.com/blog/wexer-acquires-intelivideo/ -
Svp Strategy And OperationsIac Publishing Dec 2015 - Nov 2017Oakland, Ca, UsI served as SVP, Strategy and Operations for IAC Publishing, a digital media operating group containing IAC’s biggest content brands (including The Daily Beast, Dotdash, Investopedia, Dictionary.com, Ask.com and others) reaching more than 100 mm monthly US users. • Worked with the CEOs of the individual properties to provide guidance and assistance on their strategy development / strategic planning and with their ongoing business execution. • Owned Business Development and Strategic Partnerships for IAC Publishing.• Worked with IAC's corp. dev team supporting our M&A efforts including evaluation of acquisition target businesses and management teams and direct responsibility for integration of all newly acquired businesses. • Scaling strategic shared serviced across this collection of properties including Digital Marketing, Programmatic Ad Yield, SEO & Growth, and Data Sciences.• Interviewing and hiring of executive leadership positions across IAC Publishing. -
Svp Strategic OperationsAsk.Com May 2014 - Nov 2015Oakland, Ca, UsReported to the Ask.com CEO, who also oversees About.com, Investopedia, Urbanspoon, PriceRunner and Consumer Search among others.• Identified opportunities to create leverage through the development of shared services across the businesses. • Ensured effective execution and ongoing operations of those shared services. Achieved through development of existing assets, strategic partnerships or M&A activity. -
Vp Business OperationsAsk.Com Mar 2013 - Apr 2014Oakland, Ca, UsFire jumped to key strategic initiatives in support of CEO and COO, including:• Part of 5 person team evaluating M&A opportunities• Interim GM role at Urbanspoon after internal realignment of the business under Ask.com• Managed Interim CEO of CityGrid Media / CitySearch through process of overhauling that business• Member of core team conducing strategic review of the Ask.com business -
Vp Service Delivery And MarketplaceThe Trada Group Nov 2010 - Jan 2013Boulder, Colorado, UsFunded by Google Ventures and Foundry Group. I was part of the executive team, working closely with our Board. I oversaw Trada’s Service Delivery and Marketplace org, comprised or our (SMB-focused) Account Management, Optimizer Enablement and Marketplace Support Services teams. • Delivered world class support to our Advertisers and Optimizer community • SD&M Team was responsible for making proactive, data driven recommendations to all constituents around opportunities to maximize campaign performance, and increase rewards • Voice of our Advertisers and Optimizer community with regards to process, policy, mechanics and technological developments by Trada -
Senior Director, Search Creative Development (Sales & Account Managment Function)Yahoo! Sep 2009 - Nov 2010Sunnyvale, Ca, Us• Integrated formerly disparate Creative teams into one 100+ person, geographically dispersed team responsible for all scaling coverage (account keyword expansion) and performance optimization (account structure, ad testing strategy and execution) activities for Yahoo!’s North American Search Clients. Team is domain experts on Relevancy, Ranking and Keyword marketplace dynamics.• Role focus has been process reengineering, reporting infrastructure development, cost efficiency initiatives, low cost location development /global workforce management. Led significant BPO investment in-sourcing project on behalf of Account Management organization. Ensuring right work done in right location at right cost.• Led key engagement on with Microsoft’s Network Quality Services (Editorial) group as part of Yahoo! / Microsoft Search Alliance. -
Senior Director, Account Management OperationsYahoo! Oct 2008 - Sep 2009Sunnyvale, Ca, Us• Oversaw centralized AM support functions with ultimate goal of better enabling / driving efficiency for Yahoo!’s Search and Display Account Managers.• Owned BPO relationships with multiple vendors – Overhauled utilization and productivity reporting framework, implemented new metric driven governance model.• Centralized all lower cost onshore AM support team – Started net new investment in low cost onshore location (Omaha) including relocating existing management talent.• Oversaw team of AM Project Managers - Primarily tasked with process development and automation/tools development necessary to drive efficiency throughout frontline AM org. Highly cross-functional, heavy involvement with Product Management and Corporate Engineering Orgs. -
Director, Creative Management (North American Sales)Yahoo! Aug 2007 - Oct 2008Sunnyvale, Ca, Us• I lead the Creative Management team, reporting directly to the SVP of North American Sales. • Creative Management is a large and geographically diverse team which supports both Yahoo!’s National Field Sales team and also the Search Inside Account Management team. Creative Management consists of Creative Strategists who develop the advertising “creative” (keywords, titles & descriptions and ad groups) for advertisers running Yahoo! Search Marketing campaigns. • The Team also reviews advertisers’ campaigns and proactively recommends solutions to improve performance. -
Director, Agency DevelopmentYahoo! Feb 2006 - Aug 2007Sunnyvale, Ca, Us• Worked to develop the strategy and internal capability set needed to execute against the opportunity represented by moving traditional ad agencies into search marketing• Developed and maintained exec level relationships with search and traditional agencies• Represented Yahoo! externally to the ad agency community through speaking at relevant conferences (e.g. OMMA, iMedia, MediaPost) and developing articles for trade publications• Worked cross-functionally within Yahoo! to evangelize and drive product and process innovation to support our key agency partners. -
Sales Director, Platinum SalesYahoo! Sep 2005 - Feb 2006Sunnyvale, Ca, Us• Developed and managed a $400M+ year sales channel. • Effectively scaled Platinum Team from 7 sales Account Managers in July ’02 to 24 people including 2 managers by early ’06.• Developed a program based sales / Account Management approach that leveraged my knowledge and understanding of how to consistently increase revenue from key clients. This formed the basis of Platinum’s successful revenue growth and facilitated Platinum’s leading role in driving new product adoption across all Direct Sales Groups.• Represented Platinum and often all of Direct Sales in cross-functional groups. Acted as Direct Sales lead on revenue generation projects, product development, go to market strategies as Yahoo!/Overture developed into a multi-market, multi-product environment.• Consulted for various foreign Y!SM markets in Europe and Asia as they developed copycat Platinum Teams following U.S success. -
Sales Manager, Platinum SalesYahoo! Jul 2002 - Sep 2005Sunnyvale, Ca, Us -
Account Manager (Field Sales, Strategic Accounts)Goto.Com / Overture Jul 2000 - Jul 2002Us
Ben Wright Education Details
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Bournemouth University (United Kingdom)Advertising Management
Frequently Asked Questions about Ben Wright
What company does Ben Wright work for?
Ben Wright works for Pavilion
What is Ben Wright's role at the current company?
Ben Wright's current role is Global CRO Group Leader.
What schools did Ben Wright attend?
Ben Wright attended Bournemouth University (United Kingdom).
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