Ben Chang work email
- Valid
- Valid
- Valid
Ben Chang personal email
- Valid
Ben Chang phone numbers
Proven product and marketing leader with 10+ years experience leading product and go to market strategy, developing product roadmaps, and scaling growthCurrently leading product strategy and GTM for Google Analytics. Previously led product strategy and go-to-market for Mobile Identity and Authentication products (SMS, MFA, 2FA, etc.) at Meta Connectivity.Prior to Google and Meta, was a senior team lead and people manager at EY, managing teams ranging from 6-15+ consultants to deliver on strategic and operational projects for F500 clients. As a senior career counselor at EY, mentored 8 counselees over 4 years on career development, while supporting 7 promotions to Senior Consultant and Manager level. Led business development with a sales pipeline of $17M and actively managed project revenue of $10.5M in FY2020. Extensive experience working in Telecommunications (MNO, MVNO, Handset OEMs, Cable / ISP / Broadband, Fixed-Mobile Convergence, 5G Spectrum), and Technology (Enterprise / B2B Software, Consumer Hardware, Identity / Authentication) globally. Functional expertise in:► Product strategy► Driving product market fit► Go to market strategy► New business / product launch► Customer value proposition► Customer segmentation & insights► Business model strategy► Business case development► Sales strategy, effectiveness & optimization (sales agility, upsell / upgrade, cross-sell)► Product offer and bundle strategy► Market assessment / sizing► Marketing promotion management (discounts, price plans, campaigns)► Marketing spend effectiveness / optimization► Marketing organization and operating model► Retention and churn strategy► Customer base management► Channel mix optimization & strategy (sales & marketing)► Business operations (incl. retail, call center, digital)► Customer experience and journeys (incl. UI / UX assessments)► Digital buyflow / eCommerce
- Website:
- google.com
- Employees:
- 1
- Company phone:
- 916.253.7820
-
Product Strategy LeadGoogle Jun 2022 - PresentMountain View, Ca, UsProduct Strategy and GTM Lead - Google Analytics
-
Senior Product Marketing Manager | Growth & ConnectivityMeta Nov 2020 - Jun 2022Menlo Park, Ca, UsProduct Strategy & Go-to-Market (GTM) lead for Mobile Identity and Authentication products (SMS, Multi-Factor Authentication) at Meta Connectivity► Owned product strategy and GTM for early stage multi-factor authentication product. Coordinated 10+ person team to execute key GTM activities and land 1st pilot partner with TAM of 10M+ devices► Led cross-functional team to re-design value prop for identity growth product driving 20M MAU ► Pitched and landed new privacy forward login solution with 3 global partners in 2021. Collaborated with Legal and Policy to understand impact / risk of new GDPR-like privacy laws and adjust GTM ► Program managed a $600M+ global authentication deals program, leading business model / GTM, packaging, and pricing pillars► Developed playbooks with best practices + case studies to support client teams in scaling solutions -
Senior Manager | Product & Marketing | Tmt MarketEy Aug 2020 - Nov 2020London, GbSenior Manager (Product, Go-to-Market, Sales & Marketing) - People Manager RoleManaged teams of 6-15+ consultants and led key business development activities, employee development, training and engagement. Delivered strategic and operational projects across product, GTM, new business / product launch, sales & growth strategyManaged and mentored 4 Manager level direct reports on career development & growthProject experience:► Developed business case and GTM strategy for launch of new wireless business ($1B+ revenue)► Spearheaded pitch deck and facilitated 4-hour workshop with C-Suite of F200 telecom company on new market entry. Workshop led to $5M+ in new business in 2020 -
Manager | Product & Marketing | Tmt MarketEy Jul 2017 - Aug 2020London, GbExperienced Manager (Product, Marketing, Sales and Go-to-Market) - People Manager RoleManaged teams of 4-10+ consultants and drove business development with TMT clientsManaged and mentored 4 Senior level direct reports on career development & growthProject experience:► Led team of data scientist / data engineers to design and launch new enterprise analytics tool in Tableau► Worked with engineering and product teams on technical feasibility assessment, design MVP + requirements, and phased GTM plan for new product launch of leading technology player► Led product / UX design team to re-design eCommerce buyflow of leading wireless carrier, leveraging Adobe Analytics. Recommendations drove 3% increase in conversion rate► Led consumer device mix strategy, org structure, sub forecasts, sales channel mix, care ops capabilities, supply chain logistics (forward & reverse) and fraud requirements for new wireless carrier► Developed market by market risk and opportunity sizing model for launch of new product► Conducted eSIM market study, 5yr forecast model, and strategy for carrier to capture opportunity ► Designed upsell & offer upgrade strategy in retail channel of leading cable operator► Defined Retention offer strategy in retail channel for leading cable operator facing high churn► Led launch readiness and program management for national retail roll out of wireless product (MVNO)► Led team of 10+ consultants in business readiness and customer / agent experience for major billing and IT migration, impacting 1M+ wireless customers for a wireless carrier
-
Senior Consultant | Strategy | Tmt MarketEy Oct 2015 - Jul 2017London, GbSenior Consultant in Strategy Manage project workstreams and 1-4 Consultants on projects. Support business developmentProject experience: ► Designed and implemented sales agility program for leading technology provider► Led customer segmentation strategy to drive targeted customer treatments for SMB of leading utility► Launched lead generation capability in inbound call center, leading to 60% lower COA for leading utility► Redesigned customer experience strategy development for leading utility► Developed cost transformation initiative for leading document technology provider► Launched culture transformation and leadership development program to 220k+ EY employees
-
Consultant & Senior Consultant | Customer StrategyEy Jul 2012 - Oct 2015London, GbConsultant in Customer Practice (Customer Experience, Marketing & Sales)
-
Associate DirectorKollaboration May 2011 - Jun 2012UsAssociate Director for Kollaboration - Boston Chapter► Founding executive member of Kollaboration Boston – a nationally recognized Asian and Pacific Islander (API) 501(c)(3) non-profit focused on “empowerment through entertainment”► Managed long-term strategic decisions and oversaw all aspects of daily operations. Hired and managed a team of 20+ college students and young professionals across Greater Boston -
Sponsorship DirectorKollaboration Sep 2010 - May 2011UsSponsorship Director for Kollaboration - Boston Chapter► Led the acquisition of more than $15k in strategic partnerships with local & national businesses in first year of chapter's existence► Developed go to market plan with sponsorship packages and one-pagers detailing Kollaboration’s value prop, target market, and sponsorship tiers
-
Project Management Intern | Small Business ServicesAdp Jun 2011 - Aug 2011Roseland, New Jersey, UsProject Management Intern at ADP. Small Business Services, East Region► Supported the Project Management and Service Operations Teams► Developed new processes and project management tools for improved efficiency and communications
Ben Chang Skills
Ben Chang Education Details
-
Boston CollegeHistory -
Shanghai University Of Finance And EconomicsStudy Abroad
Frequently Asked Questions about Ben Chang
What company does Ben Chang work for?
Ben Chang works for Google
What is Ben Chang's role at the current company?
Ben Chang's current role is Product Strategy at Google.
What is Ben Chang's email address?
Ben Chang's email address is ben.chang@ey.com
What is Ben Chang's direct phone number?
Ben Chang's direct phone number is +120139*****
What schools did Ben Chang attend?
Ben Chang attended Boston College, Shanghai University Of Finance And Economics.
What are some of Ben Chang's interests?
Ben Chang has interest in Snowboarding, Mountain Climbing, Basketball, Hiking, Swimming, Travel.
What skills is Ben Chang known for?
Ben Chang has skills like Powerpoint, Digital Marketing, Project Management, Microsoft Excel, Facebook, Risk Management, Social Media, Financial Modeling, Google Analytics, Social Networking, Social Media Marketing, Internal Controls.
Who are Ben Chang's colleagues?
Ben Chang's colleagues are Rich R, Abdulla Hafiz, Linda Femling, Bassem Sawan, Adriana Del Pilar Suarez, Ananya Choudhary, Venkatesh Waran.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial