Berenice Monteil Email & Phone Number

Mexico City, Mexico

Mexico City, District Fédéral, Mexique

17 countries, combining subsidiaries as well as distributors within the Latin America area - Monitoring & analysis of sales indicators (sell-out, sell-in, forecast) andsupport the fast regional growth - Implantation of a regional animation, best practices & guidelines - Support & development for cross-functional projects: product launches,merchandising guidelines, marketing plan- International congresses & events, distributor audits. 15 internationalbusiness trips realized (Central & South America, Europe)- Regional sales reporting & business performance

Ville De Paris, Île-De-France, France

PR and Marketing Coordination for West & South Europe Region (3 sales companies and over 10 distributors) PR leader for the french market: - Management of the PR agency,- implementation of the annual budget & plan. 266 press articles in 2020 (+27% 2019), 300 press articles in 2021- Media partnerships & Influence activation - International press trips and external events - Activation of the brand & products visibility- Sponsorship (Husqvarna ambassadors)Regional PR & Marketing strategy : - Close cooperation between Central Brand & Marketing team (Sweden) and local Marketing teams (countries) - Development of internal and Corporate Communication initiative - Analysis about Marketing assets and insights for a proper andtailored execution towards the WSE countries (PR and Influenceactivation, TV and Radio campaigns, in-store displays...)- Marketing Budget follow-up

Région De Paris, France

Supply Chain France & Switzerland Division - 75 business cases realized - Sales and Studies supports and brochures- Events Management : CSE & safety projects, Opening, sporting events, new innovation technology- Internal social media - Support to the Brand Marketing Europe Direction in order to insure compliance with branding strategy within french and swiss markets

Région De Brest, France

Internship + Apprenticeship (last year of studies) - Territorial Administration - Producing and writing content - Events Management (internal & External) - Media and Public Relations - Corporate Communication & Corporate Social Responsibility (CSR) activities - Strategic tasks : mapping of influencing sectors,competitive intelligence processing, satisfaction surveys, marketing studies Final thesis : Optimization of the relational strategy due to new European energy and territorial issues

Professional Skills For International Business, Professional Certificate

Marketing Master'S Degree, Achieved With High Honors

Master's degree focused on different fields of Marketing, Customer Relationship Management (CRM) and Communication. It also included.

Study Abroad Semester / Finland (Seinäjoki), International Business

International semester with Erasmus program This training was centred on International Management (Cultural cross business, International.

Bachelor'S Degree, Economics

This year included Economics courses ; in particular the European institutions ; and major fields of Management as well as business games.

Diplôme Universitaire De Technologie (Dut), Gestion Des Entreprises Et Des Administration (Gea)

Higher National Diploma Full training on various fields of Administration and finance